• Breaking Down Conceptual and Analytical Thinking for Effective Business Growth
    Jun 17 2025

    In this insightful episode of "It's the Bottom Line That Matters," host Jennifer Glass is joined by Patricia Reszetylo and Daniel McCraine to break down the essential differences between conceptual and analytical thinking as they relate to business strategy. The discussion kicks off with clear definitions: conceptual thinking is described as a higher-level, big-picture approach that involves strategic planning, envisioning long-term goals, and considering how innovations can transform the business. The hosts use engaging real-world examples, like the evolution of fast food drive-thrus, to illustrate how thinking conceptually can lead to breakthroughs and lasting industry changes.
    As the conversation unfolds, Jennifer and Daniel dig into the reasons why focusing on conceptual thinking is critical for business owners—especially when it comes to planning for growth, anticipating the need for change, or preparing the business for eventual sale. They caution about the drawbacks of ignoring this kind of thinking, such as the risk of getting stuck in daily operations, being unable to delegate, and missing out on opportunities to scale. Patricia adds thoughtful commentary on the dangers of building a business that is unsellable or too dependent on the owner.
    The episode emphasizes the importance of asking the right long-term questions, such as where you want your business to be in five years and what kind of legacy you hope to create. By encouraging listeners to work "on" the business rather than just "in" it, the hosts set the foundation for a practical follow-up in the next episode, which will explore actionable steps for integrating both conceptual and analytical thinking into everyday business decisions. Listeners come away challenged to step back, assess their own strategic vision, and think beyond the immediate demands of running a company.KEYWORDS: conceptual thinking, analytical thinking, business strategy, soft skills, strategic planning, business growth, long-term planning, scaling a business, pivoting, fast food industry, drive-thru concept, business evolution, business design, business planning, working on the business, business owner mindset, operational models, business goals, business structure, outsourcing, management structure, restaurant business, resource allocation, business challenges, scaling limitations, business mindset, new product development, business exit strategy, business success, business podcast

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    17 mins
  • From Bad Ideas to Breakthroughs: Mastering Group Brainstorming and Creative Soft Skills
    Jun 10 2025

    Unlock your creative superpowers in this insightful episode of "It's The Bottom Line that Matters!" Hosts Jennifer Glass, Patricia Reszetylo and Daniel McCraine to dive deep into the world of creative thinking and effective brainstorming for business success.

    Drawing from real-world experiences and lively group discussion, the trio reveals proven strategies to spark imagination, sidestep self-censorship, and transform even the “dumbest” ideas into valuable opportunities. Discover the secrets behind powerful brainstorming sessions—both solo and in groups—including practical tips for involving every personality type, harnessing tools like Post-it notes and AI, and fostering a safe environment where no idea is off-limits.

    Explore how to evaluate ideas using the “resource triangle”—balancing time, money, and resources for the best return on investment. Plus, hear the hosts’ favorite exercises and unusual hobbies (like beekeeping!) that keep their creative juices flowing.

    Whether you’re looking to lead better team ideation sessions, fuel your own creativity, or simply give your business a creative edge, this episode will inspire you to ask better questions, experiment fearlessly, and surround yourself with a powerhouse advisory board.

    Tune in, and remember: when it comes to creative thinking, the only bad idea is the one you don’t share!

    Keywords: creative thinking, brainstorming, soft skills, stupid questions, group brainstorming, individual brainstorming, mastermind group, hot seat, idea generation, idea evaluation, resource triangle, time management, return on investment, accountability group, advisory board, creativity games, curiosity, creative hobbies, problem solving, innovative solutions, business growth, strategy development, team collaboration, decision making, resource allocation, bad ideas, idea rating, ChatGPT brainstorming, post-it note method, brainstorming rules

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    21 mins
  • When the Boss Gets Sick: Navigating Business Operations During Illness
    Jun 3 2025

    In this episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Patricia Reszetylo and Daniel McCraine dive deep into the often-overlooked but extremely important topic of running a business while managing illness. From the disruption of an unexpected cold or allergy season to more persistent, chronic health challenges, they explore what it really means to be a business owner who sometimes simply isn’t operating at 100%. The discussion is frank, relatable, and packed with empathy, as both hosts reflect on their own experiences—Daniel contending with severe hay fever, and Jennifer recounting the impacts of allergy treatments and bouts of exhaustion. Their conversation covers the different realities for business owners, whether you have the flexibility of working from home or run a brick-and-mortar business that depends on your physical presence.


    The episode offers practical advice for all entrepreneurs trying to power through tough days. Jennifer and Daniel emphasize the value of setting up robust systems and procedures, and, when possible, having a reliable team in place so business doesn’t come to a halt when you need a break. Patricia also discussed lifestyle adjustments, like incorporating exercise to build stamina and energy, exploring nutritional choices such as cacao for a natural boost, and—most importantly—listening to your body’s signals before minor health hiccups become major roadblocks. Jennifer shares a cautionary tale about a business partner who ignored ongoing pain for too long, underscoring the critical lesson that your health must come first. The hosts encourage listeners to develop the self-awareness and self-permission needed to rest, seek medical support when necessary, and manage their workload realistically until they bounce back. With their signature warmth and humor, Jennifer and Patricia remind listeners that taking care of personal well-being is not a weakness, but the smartest investment any business owner can make for long-term success.


    Keywords: managing business during illness, business operations with health issues, running a business when sick, business owner self-care, importance of systems and procedures, delegating business tasks, chronic illness and entrepreneurship, taking time off work, work-life balance, health impact on business, productivity during illness, brick and mortar business challenges, remote work flexibility, exercise for business owners, building stamina for entrepreneurs, boosting energy naturally, cacao benefits, magnesium and energy levels, alternative to coffee, mental health for business owners, team support in business, prioritizing health over business, seeking medical attention, burnout prevention, business continuity planning, coping with exhaustion, supporting family while sick, personal health management, permission to rest, impact of ignoring health

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    17 mins
  • Why Continuous Learning Matters for Business Success and Personal Growth
    May 27 2025

    Welcome back to another episode of "It's the Bottom Line That Matters," the podcast dedicated to your growth and success in business. In today’s discussion, hosts Jennifer Glass, Daniel McCraine, and Patricia Reszetylo are shining a spotlight on the power and necessity of continuous learning.


    As technology evolves and business landscapes shift faster than ever, our hosts share their own approaches and challenges to staying informed and ahead. You’ll hear how Patricia relies on tools like ChatGPT and Google to quickly satisfy her curiosity, while Daniel reflects on balancing the sheer volume of new information with the need to filter out distractions and focus on what truly matters for his business. Together, they explore critical questions every entrepreneur faces: When should you push yourself to learn something new for a client? When is it better to delegate or partner with an expert? And how do you keep your knowledge current without getting overwhelmed?


    Packed with practical tips—like building lists of credible resources, maintaining relationships with experts, and recognizing your own limits—this episode is a must-listen for anyone committed to long-term business success. Tune in for an honest conversation about why embracing lifelong learning isn’t just an advantage, but a necessity for thriving in today’s world—and how, at the end of the day, staying open to new ideas keeps you and your business moving forward.

    Keywords: continuous learning, soft skills, staying on top, business landscape, ChatGPT, Google, internet learning, information overload, filtering information, technology changes, learning new skills, project scope, core services, referral partners, outsourcing, expertise, lifelong learning, marketing trends, data analytics, cookies, evolving technology, adaptation, trusted sources, knowledge acquisition, mentorship, education, running list, experts, professional development, curiosity

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    11 mins
  • Essential Soft Skills for Interviewing: Dos, Don’ts, and Strategies for Hiring the Best Team
    May 20 2025

    In this episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Patricia Reszetylo and Daniel McCraine engage in a comprehensive discussion on the art and science of interviewing new team members. The conversation begins with the team sharing personal experiences and cautionary tales about intimidating or mishandled interviews, highlighting the importance of making candidates feel comfortable while avoiding overwhelming or legally risky practices. From an anecdote about facing a 12-to-1 interview panel to the potential legal implications of asking the wrong questions or promising a probationary period, the hosts underline that understanding both the formal and informal rules of interviewing is crucial for any business owner or hiring manager.


    Beyond the pitfalls, the episode offers a wealth of actionable advice for structuring interviews that are both effective and compliant. Daniel emphasizes the value of behavioral-based questions while warning about potential embellishment and legal boundaries, and Jennifer explores best practices around skill assessments—such as when it’s appropriate to offer a paid project as part of the selection process. They also touch on how the formality or informality of an interview can be shaped by company culture, the specific role, or even the setting—ranging from structured office interviews to informal coffee shop meetings. Throughout, there’s a focus on clarity, professionalism, and not inadvertently leading candidates to believe they’ve secured a role. The discussion wraps with tips on evaluating fit, encouraging honest feedback, managing awkward silences for deeper insight, and ensuring both sides know how success will be measured in the role. Whether you’re new to hiring or a seasoned pro, this episode is packed with practical wisdom to help you conduct interviews that result in the right hires and a stronger, more cohesive team.

    Keywords: interview process, hiring manager, business owner, soft skills, group interview, intimidating interviews, illegal interview questions, job candidate, probationary period, at-will employment, employment contracts, behavioral interview questions, embellishment in interviews, workplace ethics, conflict resolution, paid interviews, interview project, intellectual property, skill demonstration, VA trial projects, company culture, formality in interviews, employee onboarding, team compatibility, c-suite interview strategies, role expectations, success metrics, interview best practices, candidate assessment, lawsuit risk in hiring

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    40 mins
  • Crafting Job Descriptions That Attract Top Talent for Your Business Success
    May 13 2025

    Welcome back to another episode of "It's the Bottom Line That Matters" – the podcast dedicated to your business success. In today’s conversation, hosts Jennifer Glass, Patricia Reszetylo, and Daniel McCraine dive into one of the most overlooked yet essential aspects of recruiting: crafting the perfect job description. Before you can even think about onboarding or training new staff, you need to bring the right people through the door—and that all starts with how you present the role.


    Jennifer kicks things off by highlighting the importance of a well-written job description, noting that hitting the mark can help you attract quality candidates instead of wasting time sifting through ill-fitting applications. Daniel weighs in with insights on focusing not just on job titles, but on the actual tasks and skills required for the role. Patricia shares practical strategies, like leveraging AI tools for brainstorming and being crystal clear about both core and “nice-to-have” competencies.


    The team also discusses the crucial distinction between internal job descriptions for your hiring team and external job postings for candidates, as well as little details like ensuring applicants follow instructions right in their responses. By the end of this episode, you’ll have valuable tips and real-world examples to help you fine-tune your job descriptions and set your hiring process up for success. Let’s jump in!

    Keywords: job description, hiring process, staff onboarding, entrepreneurial success, job title, job role, job tasks, required skills, candidate qualifications, internal job description, external job posting, company information, proprietary information, key functions, key skills, core competencies, nice-to-have skills, AI tools for hiring, brainstorming job requirements, clarity in job needs, application instructions, response requirements, soft skills, candidate screening, interview process, candidate experience, role responsibilities, attracting talent, job ads, company background

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    10 mins
  • Strategic Onboarding: Connecting Business Goals with Team Training for Optimal Outcomes
    May 6 2025

    In this insightful episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Patricia Reszetylo, and Daniel McCraine focus on the crucial role that training and onboarding play in building and maintaining an effective team. The episode opens with Jennifer reminding listeners that every business owner eventually faces the challenge of managing staff, strategically scaling their teams, and ensuring productivity aligns with business goals. Daniel shares his recent experience of hiring his first virtual assistant, illustrating how he identified tasks to delegate and made sure they fit the business’s operational and financial structure. This real-world example underscores the importance of being intentional about which tasks to hand off, aligning new roles with your business’s immediate and strategic needs, and considering the onboarding experience from the new team member's perspective.


    The conversation evolves to cover the keys to successful onboarding and the best approaches to training staff so they can thrive in their roles. Drawing from his background as a corporate trainer, Daniel explains that the first essential step is showing how each position connects to the organization's wider mission. He recommends making training action-oriented by teaching the flow of the job itself before introducing systems and tools. Jennifer and Patricia also highlight the value of identifying the core skill set you absolutely need in a hire, noting that while some skills can be taught, foundational qualities are essential. The episode wraps up with the hosts stressing the importance of hiring for attitude while continuously improving your company’s systems, just as major franchises do to ensure consistent quality. Listeners are encouraged to seek feedback and refine their training processes, setting the stage for a strong, effective, and loyal team that supports business growth for the long term.

    Keywords: team management, staff management, hiring, virtual assistant, strategic planning, client onboarding, productivity, onboarding experience, corporate training, departmental training, employee experience, skill set, training process, core skills, job training, system training, role alignment, vision statement, mission statement, company objectives, strategic objectives, action-oriented training, workplace systems, process improvement, employee feedback, hiring for attitude, training for skill, onboarding success, employee retention, systematization

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    13 mins
  • The Art of Pausing: Self Control for Leaders and Teams
    Apr 29 2025

    Welcome to another insightful episode of It's the Bottom Line That Matters! Today, your hosts Jennifer Glass, Daniel McCraine, and Patricia Reszetylo explore the essential soft skill of self-control, and how mastering it can transform your personal and professional life.

    In this episode, the hosts open up with real-world examples, from Jennifer’s approach to cheat days in her diet to Patricia’s thoughts on using “colorful language” privately versus in professional settings. They reflect on the importance of recognizing and managing our impulses—whether it’s resisting temptation, responding calmly to a difficult colleague, or making strategic business decisions when emotions are running high.

    Through personal anecdotes and humorous asides, Daniel, Patricia, and Jennifer discuss why self-control is much more than simply holding back or suppressing emotion. Drawing inspiration from Viktor Frankl’s idea of pausing between stimulus and response, they highlight how that crucial moment of choice is where growth, happiness, and professional credibility truly reside.

    The conversation also touches on practical challenges—like dealing with frustrating clients, maintaining professionalism even when “out of sight” in the workplace, and choosing productivity over procrastination as solopreneurs. Patricia reminds us that self-control isn’t about being emotionless, but about having the power to choose the most effective and appropriate action, rather than simply reacting.

    As the episode wraps up, the hosts encourage listeners to reflect on their own approaches to self-control, sharing strategies to expand your options and build emotional discipline for better outcomes—both at work and at home. If you’re ready for practical advice, relatable stories, and expert perspectives on a skill that truly shapes success, this is the episode for you!

    Keywords: self control, soft skills, emotional control, business success, workplace professionalism, client interactions, cheat day, diet, lifestyle choices, discipline, emotional response, stress management, workplace relationships, communication, professional language, customer service, work-life balance, personal growth, habits, self-discipline, workplace environment, employee behavior, personal choices, productivity, workplace challenges, attitude management, self-awareness, reacting vs responding, emotional intelligence, options for action

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    20 mins
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