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Kanawha Valley Hustlers

Kanawha Valley Hustlers

By: Joe Justice
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About this listen

 Exploring the Stories and Strategies of Creatives and Hustlers in the Kanawha Valley Economics Leadership Management & Leadership
Episodes
  • Why Video Works and How to Get Started

    Why Video Works and How to Get Started
    Jul 10 2025
    In this episode of the Kanawha Valley Hustlers podcast, I share how easy it is to start creating video content for social media using just your phone. I talk about why video is the most effective way to connect with people online and how even small business owners who aren’t familiar with TikTok or Instagram can benefit from it. I break down two simple formats to get started: hook and takeaway, and Q&A. I explain how to come up with hooks, deliver useful takeaways, and answer common questions from your industry. I give practical tips on lighting, background, posture, and speaking clearly. I remind listeners that it doesn’t have to be perfect—just hit record, try a few takes, and post. A short 30-second video can go a long way, and with a little effort, you can create a full month of content in just a couple of hours. If someone wants a more polished look, I’m happy to help, but the most important thing is to start.
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    10 mins
  • Sean Hornbuckle Talks Wealth Management and Community Hustle

    Sean Hornbuckle Talks Wealth Management and Community Hustle
    Jul 8 2025
    In this episode of the Kanawha Valley Hustlers podcast, I talk with Sean Hornbuckle, who’s dedicated to making life better for families, small business owners, and investors through retirement planning and wealth management. He explains that his approach is all about the big picture, helping clients plan for the long-term and create strategies that minimize taxes and ensure financial security. Since 2015, Sean has been running a practice in Huntington, focusing on guiding individuals and businesses toward better financial futures. We discuss the importance of networking, and Sean emphasizes how small business owners play a crucial role in lifting up the community, especially in regions where large industries may not always be present. He’s passionate about connecting people and helping each other thrive. Outside of his practice, Sean stays active in his community, coaching basketball, staying involved in legislative work, and balancing his personal life with his family. His hustle is a great example of how hard work and building meaningful relationships can drive success—not just in business, but in life.
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    4 mins
  • Civil Engineer by Day Inventor by Night with Joey Crookshanks

    Civil Engineer by Day Inventor by Night with Joey Crookshanks
    Jul 3 2025
    In this episode of the Kanawha Valley Hustlers podcast, I talk with Joey Crookshanks at Meet Up 64 about his business, Tailgator Outdoors. He’s created a product that turns a Yeti-style cooler into a beverage dispenser, allowing people to keep mixed drinks separate from the rest of the cooler’s contents. He tells me the idea came from wanting a way for him and his wife to enjoy different drinks from the same cooler. This isn’t his first invention—he worked with Marshall and the Robert C. Byrd Institute in 2020, received grant funding, and sold a previous product to a company in Columbus before moving back to West Virginia. He explains the difference between a full patent and a patent pending, and how he’s revisiting that earlier project. Joey says he’s driven by everyday inconveniences and enjoys solving problems through engineering. He balances this creative work with a full-time job as a civil engineer and uses his Marshall connections to secure support and funding. He reminds me that building a product is about solving a real problem and knowing the right people. You can check out his product at tailgatoroutdoors.com.
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    5 mins
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