Turn your book into a best seller. Join Laura Gassner Otting as she hosts this week's episode of LGOtv with guest, Becky Robinson.

Becky Robinson - Founder/CEO, Self-Taught Marketer, Marathoner.

Becky Robinson is the Founder and CEO of Weaving Influence, a full-service marketing agency that specializes in digital and integrated marketing services and public relations for book authors, including business leaders, coaches, trainers, speakers, and thought leaders. Since launching more than nine years ago, under Becky’s leadership, the firm has provided a wide range of services to help clients launch more than 150 books, enabling authors to build their brands, acquire more business customers, and increase book sales. In April 2022, Becky is publishing her first book with Berrett-Koehler Publishers titled, “Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause.” Becky holds an M.A. in Intercultural Studies from Wheaton College and received her B.A. in English/Creative Writing from Miami University.

Timestamps:

1:30 Reach is the users manual to becoming a thought leader.

4:07 We are promoting the value, not ourselves.

9:52 The reality of what it means to be a best times seller.

10:30 “What do you want your book to do for you?”

15:08 Traditional publishers vs. Hybrid Publishers.

18:50 The working phase.

24:25 Getting book reviews.

30:47 Four Commitments: Value, Consistency, Longevity, Generosity.

31:32 Value isn’t the same for everyone. Who is your audience?

41:22 Who is your book for and who is it not for?

43:29 We really don’t have competition, people usually will buy more than 1 book of the same topic.

48:47 Own your own domain - the place you own and control.

58:52 How to get in touch with Becky Robinson post episode.

https://www.instagram.com/beckyrbnsn/

https://www.facebook.com/BeckyRbnsn

https://www.linkedin.com/in/beckyrbnsn/

https://twitter.com/beckyrbnsn

Upcoming Book Launch – Reach - https://amzn.to/3rUWIk0
Becky Robinson - www.beckyrobinson.com
Weaving Influence - www.weavinginfluence.com

How to be a better ally. Join Laura Gassner Otting as she hosts this week's episode of LGOtv with guest Dr. Tina Opie.

Dr. Tina Opie - Bodacious Bridge Builder; Convener; Strong Cup of Coffee.

Dr. Tina Opie is a voice for change—and coalition building—fostering a sense of inclusion in society, communities and organizations. As a thought leader and provoker, she combines practice and theory, an approach that ensures engagement, deep thinking and action.

0:50 The Shared Sisterhood framework.
3:40 Curiosity started with burning my hair on the pilot light.
4:55 Why do I have to choose between being Black or being a woman?
9:10 Feminism vs. Womanism.
11:34 I’m rebellious but I respect authority.
17:03 Black women are the canary in the coal mine.
19:17 Whiteness is different than being white.
20:19 We need to live in a race centric society.
26:20 Less judgmental, more curious.
28:50 The differences between Ally, Accomplice, and Co-Conspirator.
34:54 You don’t have to be female to be in the sisterhood.
36:40 Shared Sisterhood Step #1: Dig.
48:42 Shared Sisterhood Step #2: Bridge.
55:00 Shared Sisterhood Step #3: Collective Action.
57:58 What are the next steps and questions you should be asking as CEO of your company?

Instagram..com/DrTinaOpie

Facebook.com/DrTinaOpie

Linkedin.com/in/DrTinaOpie

Twitter.com/DrTinaOpie

www.DrTinaOpie.com

How do you learn to speak with the power, conviction, and influence that your great ideas deserve? Join Laura Gassner Otting she hosts this week's episode of LGOtv with guest, D'Arcy Webb.

D'Arcy Webb - Word Nerd, Speech Diva, Age-defying Old Broad.

For over two decades, award-winning voice and speech teacher D’Arcy Webb has been helping actors, performers, corporate executives, authors and speakers use their voices to connect with audiences around the world with power, eloquence and heart.

As former Associate Professor of Voice and Speech at the University of the Arts, D’Arcy has worked with hundreds of new and seasoned performers to make their words resonate with clarity, precision and confidence.

She has also served as voice, speech and performance coach for TEDxCambridge, and was the Head of Vocal Training for Heroic Public Speaking from 2016 to 2020. Now D’Arcy coaches and teaches in her private studio all those who want to speak with not only clarity but brio!
Keynote speaker and retired TEDx Cambridge Executive Producer, Tamsen Webster, has called D’Arcy’s work “magic.”

0:31 D’Arcy Webb - the Speech Diva.

2:52 We must learn to read with expression.

3:28 International phonetic alphabet!

5:32 80% psychological.

7:37 They were afraid of your power!

21:42 The role of confidence in our body.

24:18 “Hey Bike #7, SIT UP.”

29:59 Onomatopoeia.

31:00 Not everyone loves a person who is extra.

33:32 It’s better to be someones shot of whiskey than everyone’s cup of tea.

34:28 Learn to be present in our words.

37:02 I got comfortable being in the silence.

40:03 Give your audience time to think at the punctuation marks.

42:27 Why do we all hate the sound of our voices?

44:04 - Our voice is who we are.

46:00 - Use your bathroom muscles.

darcythespeechdiva@instagram.com

https://www.facebook.com/speechdiva

https://www.linkedin.com/in/speechdiva/