Marketing Ops In 5

By: Marketing Ops In Five
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  • Summary

  • Marketing Operations Perspectives & Hot Takes in 5 Minutes or Less. Send questions, feedback, or topics you’d like to hear at: marketingopsglobal@gmail.com
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Episodes
  • Short Term Wants And Long Term Needs

    Short Term Wants And Long Term Needs
    Feb 1 2025

    Many marketing operations teams get stuck in a cycle of fixing short-term emergencies instead of focusing on long-term strategic goals, often due to weak foundations and poor planning. The real issue isn’t the tools or technology but the mindset, approach, and lack of standardization across teams. By prioritizing solid foundations, clear processes, and strategic thinking, companies can break free from constant firefighting and drive meaningful innovation.
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    4 mins
  • The Disconnect Between Decision Makers & Operational Teams

    The Disconnect Between Decision Makers & Operational Teams
    Jan 29 2025

    The on-the-ground realities in marketing operations can drastically differ from leadership’s understanding, creating ongoing issues that hinder growth. Cross-functional collaboration and a transparent communication plan are essential to bridging this gap and reducing out-of-touch decision-making in operations.
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    4 mins
  • What Jurrassic Park Taught Me About Marketing Operations

    What Jurrassic Park Taught Me About Marketing Operations
    Jan 25 2025

    Ops finds a way, but is it the right way? That may be the most important question.

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    3 mins

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