
Marketing Starts Here: How Real Estate Agents Build Awareness and Attract Clients
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About this listen
Before a buyer or seller ever chooses you, they have to know you exist. In this episode of the Brokers Open Podcast, we break down the first step in the marketing journey: Awareness—and how agents can position themselves as the agent of choice in their market.
🚀 Inside the episode:
- What “Awareness” really means in real estate marketing
- Why being good at your job isn’t enough if no one knows you
- Practical ways to get seen more (without spending a fortune)
- The Awareness → Consideration → Decision framework explained
- How top agents stay top-of-mind and win more business
If you want more leads, more referrals, and more recognition, this is the step most agents skip—and it’s costing them deals.
👉 Want help growing your visibility and authority? Learn more here:https://www.the-value-effect.com/bop-live-registration
Take our Social Media Course here:
https://mattstestingground.app.clientclub.net/courses/offers/17284fcc-c874-4be1-85fe-ecaa01f4760b
🎯 Subscribe now for weekly tips to grow your real estate brand and business!
#RealEstateMarketing #AgentBranding #LeadGeneration #TopOfMind #BrokersOpenPodcast