Marketing Then vs Now Podcast By  cover art

Marketing Then vs Now

Marketing Then vs Now

Listen for free

View show details

About this listen

In this episode of Crafting Bharat: Brand Ki Baat, Arvind Saxena (CMO & Head - MCoE - Global Smart Cities, NEC Corporation) and Chetan Mahajan (Founder & CEO, The Mavericks) sit down with host Shubhreet Kaur to discuss what it takes to build a brand that resonates in today’s dynamic market. From the unique ways Indian brands communicate compared to global ones to the challenges of building a brand in India, they explore the evolving role of technology, the power of storytelling, and how brands can effectively engage audiences beyond metros. The conversation also dives into the impact of digital transformation, AI, and data-driven insights on brand strategies, with key takeaways on how is Generative AI influencing brand communication. Get ready for segments like 90s to 20s (nostalgia meets now), What’s the Tea (industry gossip and hot takes), and a rapid-fire round that’s equal parts hilarious and inspiring. Brought to you by NewsReach, in partnership with VCCircle and produced by HT Smartcast, this is your go-to episode for all things branding—fun, informative, and unmissable! Tune in and join the conversation!
adbl_web_global_use_to_activate_T1_webcro805_stickypopup
No reviews yet