Dynamic or 'surveillance' pricing is a relatively common practice. But what's changed is the sheer volume of our personal data available online, and how good AI has become at connecting the dots. With news that Delta Airlines plans to use AI to set up dynamic pricing for a large share of its flights, Marketplace's Kimberly Adams explores how widespread this practice already is in other industries. But first: social media buzz sent an eclectic mix of stocks, or 'meme stocks,' on a volatile ride this week. We look at why traders are making such risky bets. Plus, a snapshot of how things are looking for mortgage brokers and farmers right now.

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President Trump wants lower interest rates now, but what could that mean for the economy? "Marketplace" host Kai Ryssdal speaks with Neil Irwin at Axios about the implications of Trump's push to cut rates, and why central banks should stay focused on stabilizing the economy, not helping the government manage its debt. Also on the show: One of the pieces passed in the GOP's sweeping budget bill was a measure that would end taxes on tips and overtime. We look at who qualifies and who doesn't. And later, how companies are viewing the cost and importance of business travel.

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Marketplace is more than a radio show. Check out our original reporting and financial literacy content at marketplace.org — and consider making an investment in our future.

Under the new agreement, American consumers will now face a 15% tax on Japanese imports — a major jump from the 1.5% rate set back in 2019. The White House says making imports more expensive will encourage more domestic production. But these tariffs could have the opposite effect when it comes to getting manufacturing back on American shores. Also on the show: AI infiltrates the perfume industry. But first, how a weak U.S. dollar is boosting earnings, and why companies are quiet about it.

Every story has an economic angle. Want some in your inbox? Subscribe to our daily or weekly newsletter.

Marketplace is more than a radio show. Check out our original reporting and financial literacy content at marketplace.org — and consider making an investment in our future.