• Mastering Pre-Sales & Pricing: Key Strategies for eCommerce Success

  • Oct 23 2024
  • Length: 31 mins
  • Podcast

Mastering Pre-Sales & Pricing: Key Strategies for eCommerce Success

  • Summary

  • **Diving Deep with Tech Innovator Heather Marie Udo**
    - Introduction and accomplishments of Heather Marie Udo, CEO of Shoppable
    - Heather reflects on her entrepreneurial journey and strategies for startup funding
    - Discussing the transition from corporate to startup world

    **Secrets to Startup Success**
    - Insights on pre-selling: gauging market needs and reducing entrepreneurial risks
    - The key factors encouraging clients to invest early in product development
    - Strategies utilized by Shoppable for revenue generation and growth

    **Mastering the Art of Pricing and Business Profits**
    - The critical role of strategic pricing in business and how to approach it
    - Tips on recurring revenue and initial direct customer contact for service providers
    - Avoiding common financial pitfalls in small business management

    **Power of Human Connection in Entrepreneurship**
    - The significance of coaching and peer support in navigating the entrepreneurial landscape
    - Engaging with investors and the importance of honest, direct feedback
    - The pivotal role of mental health awareness among founders

    **Connecting with Heather Marie Udo**
    - How to get in touch with Heather on social media
    - Anticipation of a follow-up interview to further explore Heather's experiences and advice

    Tweetable Quotes:

    "Pre-selling helps de-risk your business" - Heather Udo
    "The art of pricing can make or break your company." - Heather Udo
    "For small business financial health, AR management is key." - Heather Udo

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