Mastering the Art of Corporate Narratives Podcast By cover art

Mastering the Art of Corporate Narratives

Mastering the Art of Corporate Narratives

Listen for free

View show details

About this listen

 In this episode of Reputation Matters, we explore the evolving concept of 'narrative' in the corporate world with Mitu Samarnath Jha, founder of Eminence Strategy Consulting. Discover how narratives have shifted from one-way communication to dynamic, two-way interactions in today's digital age. Through insightful discussions and real-life case studies, including the Bhavish Aggarwal vs. Kunal Kamra social media spat, we delve into the importance of narrative control, the impact of repeated incidents on reputation, and the balance between short-term crises and long-term brand building. Tune in to learn strategies for managing corporate narratives, drawing lessons from both historical and contemporary examples. Learn more about your ad choices. Visit megaphone.fm/adchoices
adbl_web_global_use_to_activate_T1_webcro805_stickypopup
No reviews yet