Media Seascape Episode 9: 2019 Content Outlook with Jason Schulweis from MediaLink
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Media Seascape Episode 9: 2019 Content Outlook with Jason Schulweis from MediaLink
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About this listen
Recorded just before the holidays, in this episode we were thrilled to speak with Jason Schulweis from MediaLink about 2019 trends in content. Topics include:
-Expectations for content creation and syndication in 2019 - innovation & trends for monetary gains in which areas etc.
-Regarding content syndication specifically - trends in how Americans are consuming content, and from what devices?
-Will we start seeing more content creation coming from brands? E.g. brand as content studio, rather than product manufacturer. What does this mean for traditional networks and studios competing in the space? What are the pain points for brands when it comes to creating their own content?
-How can consumers adequately select their content with so much to choose from - what do the searching and vetting options look like in 2019? Are there limits with so many choices? How can all these streaming options thrive?
-Are there any technological innovations coming in the content arena that will have a large impact in 2019?
-Demographic trends in content - are creators focused on certain generations in creating content?
-And of course, we launch with another segment of "What are we listening to this week?"