Meh to Market-Ready
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Meh to Market-Ready
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About this listen
Want to boost your home’s value before listing? Start here. This week, we spotlight the top home projects that increase value—from curb appeal and staging to creative listing strategies.
Ginger Wilcox, president of Better Homes and Gardens Real Estate, shares quick curb appeal wins. REALTOR® Orion Moquin of Portsmouth, New Hampshire, reveals how a staged Bigfoot sighting grabbed buyer attention. Brandi Snowden, director of member and survey research at the National Association of REALTORS®, shares new data on how staging influences today’s buyers. Michael Alladawi, CEO and founder of Revive Real Estate, explains how presale renovations can help sellers maximize profits—and how his company fronts the costs until closing. Then, Guest House CEO Alex Ryden discusses staging strategies that create beautiful, buyer-ready spaces, and which areas to prioritize to make a property shine. Plus, design expert Melissa Dittmann Tracey reveals whether air fresheners are helping or hurting your home’s appeal during showings.