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Mixed Signals from Semafor Media

Mixed Signals from Semafor Media

By: Semafor Podcasts
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Every Friday media reporter Max Tani and Semafor Editor-in-Chief Ben Smith pull back the curtain on the most important stories about media, revealing why you see and hear what you see and hear. Mixed Signals from Semafor Media is supported by Think with Google.2024 Semafor, Inc Economics Marketing Marketing & Sales Politics & Government
Episodes
  • Is journalism bad for The New York Times’ business? with CEO Meredith Kopit Levien
    Jun 20 2025
    The New York Times has weathered incredible changes in the media industry throughout its 174 years – and it’s managed to stay on top through the recent shift to digital, topping podcast charts and becoming a daily app for games and cooking. This week, live from the Cannes Lions festival, Ben and Max are joined by CEO Meredith Kopit Levien to talk about how she keeps the company relevant, where journalism fits into the business, and how they’re navigating challenges like Trump and AI. They also ask her about acquiring The Athletic and Wordle, and what the Times might buy next. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google, check out ThinkwithGoogle.com. Find us on X: @semaforben, @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com
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    43 mins
  • Professional optimist Cleo Abram on tech’s bright future
    Jun 13 2025
    Cleo Abram left Vox and started her YouTube show, Huge If True, 3 years ago. Since then, the channel has grown to nearly 6 million subscribers and she’s become one of the most important tech journalists in the world. This week, Ben and Max talk to Cleo about why she started an optimistic show in an age of pessimism, the time she got space-sick in zero gravity, and how she navigates conversations with tech titans like Mark Zuckerberg and Jensen Huang. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google, check out ThinkwithGoogle.com. Find us on X: @semaforben, @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com
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    45 mins
  • The Great Rebundling — With Peter Kafka and Brian Morrissey
    Jun 12 2025
    The media industry has spent the last decade talking about its own decline — but where is it actually headed? This week on Mixed Signals, Ben kicks off a special three-part crossover with Peter Kafka of Channels and Brian Morrissey of The Rebooting. In part one of the conversation, the three discuss the future of media bundles, why everyone seems to be canceling and re-subscribing to streaming services, and whether Substack’s business model is sustainable. They also talk about selling ads as a solo operator, the false nostalgia for cable, and whether journalism is better — or just lonelier — outside of institutions. To hear parts two and three of the conversation, head to Channels and The Rebooting. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google, check out ThinkwithGoogle.com. Find us on X: @semaforben, @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com
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    28 mins
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