The book "Go for No! Yes is the Destination, No is How You Get There" by Richard Fenton and Andrea Waltz is a motivational guide that encourages readers to embrace rejection and failure as a necessary part of achieving success. The authors emphasize that in order to reach your goals and dreams, you must be willing to face rejection and push past your fear of failure.

The book presents the idea that the key to achieving success is to view rejection as a positive learning experience, rather than a setback. By seeking out rejection and pushing yourself to achieve more "no's," you are actually increasing your chances of reaching your ultimate goal.

Fenton and Waltz provide practical strategies and exercises that readers can use to change their mindset around rejection and failure, and reframe their thinking to embrace a "no" as a stepping stone to a "yes." They argue that by changing our perception of rejection, we can ultimately create more opportunities for success in our personal and professional lives.

Overall, "Go for No!" is a powerful and thought-provoking book that challenges readers to step outside of their comfort zones and embrace rejection as a necessary part of the journey to success. It offers a fresh perspective on failure and rejection, and empowers readers to push past their fears and limitations in order to achieve their goals.

The book "Go for No! Yes is the Destination, No is How You Get There" by Richard Fenton encourages readers to embrace rejection and not be afraid of hearing the word "no." The author argues that by seeking out rejection and not being deterred by it, individuals can overcome their fear of failure and achieve greater success in their personal and professional lives. The book emphasizes the importance of persistence, resilience, and a positive attitude in pursuing one's goals and dreams. Ultimately, the message of the book is that rejection is not a setback, but rather a necessary stepping stone on the path to success.

1. "The number one reason people fail to achieve their goals and dreams is that they give up too soon when they face rejection."

2. "Every no gets you closer to a yes. The more no’s you get, the closer you are to your next yes."

3. "Success is not about avoiding rejection; it's about learning to embrace it and use it as a stepping stone to achieving your goals."

4. "Rejection is not a reflection of your worth or abilities; it's simply a part of the process of achieving success."

5. "The more rejection you face, the more resilient you become. Embrace rejection as a learning experience and a stepping stone to success."

6. "Don't let the fear of rejection hold you back from pursuing your dreams. Embrace rejection as a necessary part of the journey to success."

7. "Successful people don't view rejection as a failure; they see it as a necessary step on the path to achieving their goals."

8. "Every no you receive is a chance to learn and grow. Embrace rejection as a valuable opportunity for self-improvement."

9. "The most successful people in the world have faced rejection countless times. It's not a question of if you'll face rejection but how you'll respond to it."

10. "No is not the end; it's just a stepping stone on the path to your ultimate destination of yes."

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