The Amy Porterfield Show Podcast By Amy Porterfield cover art

The Amy Porterfield Show

The Amy Porterfield Show

By: Amy Porterfield
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 Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked the code on financial and lifestyle freedom, so that you can go from struggling in your business to systemizing and growing your business with stronger marketing …more revenue… better help… more ease… and greater confidence.Amy Porterfield LLC Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • More Peace, More Profit: The Power of Walking Away From the Wrong Goals with Morgan DeBaun

    More Peace, More Profit: The Power of Walking Away From the Wrong Goals with Morgan DeBaun
    Jul 8 2025
    The Bold Reset You Didn't Know You Needed If you’ve ever found yourself chasing a version of success that no longer fits, this episode is your reminder that you have the power to rewrite your rules. I’m joined by powerhouse entrepreneur and author Morgan DeBaun to explore what it really means to build a business and life on your own terms. We talk about everything from recovering from burnout, scaling sustainably, and how to unapologetically choose joy, clarity, and freedom over hustle. Morgan shares honest insights about defining what "enough" looks like in her personal and professional life that I think every ambitious woman should hear. Whether you’re at a turning point in your business, reevaluating your goals, or just feeling stretched too thin, this episode will help you reset your mindset and business strategy. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Redefining Success Starts With Radical Clarity – Morgan shares how she learned to step away from external expectations and get crystal clear on what success looks like for her — not what’s impressive on paper. 2️⃣ Use the "Three Pillar" Framework to Find Focus – You can’t do it all. Morgan introduces her Six Pillars of Life and explains why focusing on just three at a time creates sustainable growth and less overwhelm. 3️⃣ Wealth Isn’t About Stuff, It’s About Freedom – Discover how Morgan makes decisions that maximize joy and align with her deepest values. RESOURCES MENTIONED IN THIS EPISODE: You don’t have time to build out a course offer that doesn’t sell. So before you pour your energy into slides, scripts, or sales pages, grab my FREE guide with 5 templates to validate your idea first. Order your copy of Rewrite Your Rules: worksmartprogram.com/book Follow Morgan on Instagram: @morgandebaun Join Morgan’s Patreon: patreon.com/MorganDeBaun MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!
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    50 mins
  • Your Copy's Too Safe - Here's How to Fix It (And Finally Sound Like You)

    Your Copy's Too Safe - Here's How to Fix It (And Finally Sound Like You)
    Jul 1 2025
    When Your Copy Evolves, So Does Your Business In this episode, I share how shedding "safe" copy transformed my business. From sharpening your brand message to showing up as your unapologetic self, I dive into the copywriting strategies that helped me write with more clarity, confidence, and connection. You’ll learn how to channel bold, emotionally resonant messaging that doesn't just attract your audience—it moves them to act. I break down lessons from standout copywriters and marketers like Marie Forleo, Gary Vee, and Veronica Romney, and explain how to apply these proven strategies to your emails, social posts, sales pages, and beyond. Whether you’re still writing all your own copy or managing a team, this episode is your guide for developing a voice that feels authentic and sells. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ The Copy That Works Is the Copy That Feels Risky – If your message feels neutral, it’s likely you’re playing it too safe. The copy that truly resonates often feels vulnerable to write—and that’s what makes it powerful. 2️⃣ You Don't Need More Ideas, Just More Ways to Say What Matters – Inspired by Gary Vee, I explain how repeating your core messages in creative ways builds trust, visibility, and connection across platforms. 3️⃣ Identity Marketing Beats Feature-Driven Copy Every Time – Veronica Romney's concept of identity marketing reframes your messaging to reflect who your audience is becoming, not just what you’re selling. It’s a subtle shift that drives deeper resonance and more conversions. RESOURCES MENTIONED IN THIS EPISODE: If you're not seeing the sales you expected, there's a good chance it's your copy. 🤦‍♀️ Try my FREE guide, Sales Copy That Connects: How To Write Copy That Converts (Without Sounding Salesy). Check out more examples of Marie Forelo’s title style: youtube.com/@marieforleo Listen to my episode with Gary Vee: Go Against The Grain To Grow Your Business with Gary Vaynerchuk Listen to my episode with Veronica Romney: Why Customers Buy When They Feel Like They Belong Learn more about StoryBrand: storybrand.com MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!
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    29 mins
  • Design Like a Big Brand, on a Small Budget with Jen Olmstead

    Design Like a Big Brand, on a Small Budget with Jen Olmstead
    Jun 24 2025
    The Website Upgrade Your Business Has Been Waiting For Want a brand that instantly builds trust and makes you money? It all starts with your website. In this episode, I’m joined by Jen Olmstead, co-founder and lead designer of Tonic Site Shop. Jen is a design powerhouse with a journalism background, and she’s here to show you how to incorporate your story into every corner of your brand. We talk personal newsletters, visual branding, and how to make your audience feel like they already know and trust you—before you even make the ask. This conversation will help you step into the next version of yourself as a business owner. You’ll learn how to evolve your brand as you grow, stand out in a crowded market, and connect with your audience in a way that feels both strategic and authentic. If your website is feeling outdated or your content isn’t converting like it used to, Jen will guide you on exactly how to make your online presence reflect the level of business you’re building. P.S. Are you one of those people who gets their best work done on a plane? DM me on Instagram @amyporterfield and let me know! HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Your Story Is Your Superpower – No one can copy your story. Not AI. Not your competitors. If you want to stand out in your niche, start sharing the personal stories only you can tell. 2️⃣ Your Website Should Reflect Where You’re Going – If your site still looks like “you” from five years ago, it’s time for a refresh. Your online presence should reflect the founder you’re becoming—not the scrappy startup you once were. 3️⃣ Consistency > Funnels in Today’s Market – Forget the funnel-first formula. Jen shares why long-term trust and repeat messaging (backed by a strong brand) are now the keys to conversions. RESOURCES MENTIONED IN THIS EPISODE: To shop TONIC’s collection of website + marketing templates and get the special discount code JUST for Amy Porterfield podcast listeners, visit www.tonicsiteshop.com/amy. You’ll also find two exclusive Amy Porterfield X TONIC templates we made just for you! MORE FROM JEN Sign up for Jen’s newsletter tonicsiteshop.com/tonic-vip/ Follow Jen on Instagram @jenolmstead Learn more about Tonic Site Shop tonicsiteshop.com Follow Tonic Site Shop on Instagram @tonicsiteshop MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEWIf you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!
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    42 mins
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Anthony Trucks story was both inspiring and motivational! I am most grateful that Amy and team kicked off the gratitude series with such a perfect episode 💕

Inspiring story!

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