• Open Source Selling -- A Thoughtful Exchange of Ideas in the Art and Science of B2B Selling

  • By: Luke Adams
  • Podcast

Open Source Selling -- A Thoughtful Exchange of Ideas in the Art and Science of B2B Selling

By: Luke Adams
  • Summary

  • Have you ever wondered what it takes to become a top performer in the field of B2B Selling? Regardless of your role on the account team, this podcast highlights the talents, skills, abilities, and techniques of the best and brightest in the field of B2B selling. My guests have been top performers for decades. They come from unique backgrounds, different locations, and industries. They have had a wide variety of experiences and diverse styles and approaches. Each conversation is led by a simple framework of selling topics, such as account planning, prospecting, managing the sales cycle, discovery, the art of asking great questions, and so much more. At the core of each conversation is one simple question: ”What does it take to become a top performer?” Join me as we ask, listen, and learn together!
    Copyright 2023 All rights reserved.
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Episodes
  • Be a doer as well as a thinker
    Oct 5 2023

    Steve Jobs famously said, "The doers are the major thinkers. The people that really create the things that change this industry are both the thinker and doer in one person."

    On this episode of Open Source Selling, I bridge the gap between thinking and doing and discuss as Jobs points out, that to be a successful account executivea, to become a top performer, you must be "both the thinker and doer in one person."

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    11 mins
  • Thinking & Working Deeply
    Sep 28 2023

    Thomas Edison once said, "Five percent of the people think; ten percent of the people think they think; and the other eighty-five percent would rather die than think." Is learning how to think really that rare and valuable? Cal Newport seems to agree as he hypothesized in his book, Deep Work, "The ability to perform deep work is becoming increasingly rare at exactly the same time it is becoming increasingly valuable in our economy. As a consequence, the few who cultivate this skill, and then make it the core of their working life, will thrive."

    I believe our ability as account executives, and other sales professionals, to carve out time to think and do what Cal Newport calls Deep Work, will increasingly be at the center of differentiating ourselves and becoming top performers in the field of B2B Sales!

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    6 mins
  • The value of thinking!
    Sep 27 2023

    On today's episode of Open Source Selling, I discuss the importance of carving time out in your day to think. This sounds simple, but in today's ever connected, "too much to do and never enough time" world, thinking seems to be a dying art even though the importance of it has never been more important. Tom Watson, founder of IBM, said ,"All the problems of the world could be settled easily, if people were only willing to think." As you reflect on the world's greatest innovators, problem solvers, business, education, church, and government leaders most of them were or are some of the greatest thinkers! My experience has been so are the greatest account executives!

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    9 mins

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