Paradigm Playbook

By: Steve Cook and Dave Kozak
  • Summary

  • Welcome to Paradigm Playbook—the one company dedicated to teaching you the practices and habits of successful sports businesses. We aim to help motivated entrepreneurs merge their passion for sports with the mission of optimizing their business.

    © 2024 Paradigm Playbook
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Episodes
  • The Growth Dilemma | Ep. 86
    Oct 31 2024

    Join us for an engaging episode of the Paradigm Playbook podcast, where hosts Dave Kozak and Steve Cook tackle the complexities of growth strategies for small business owners. In this episode, they delve into the challenges of scaling a business, especially in the sports industry, and the critical decisions entrepreneurs face on their growth journey.

    In this episode, Dave and Steve discuss:

    1. The Growth Dilemma: Explore the strategic choices between expanding your existing business model or scaling new opportunities and the factors to consider when making this decision.

    2. Deep vs. Wide Growth: Discover the benefits of going deep within your current customer base versus widening your reach to bring in new clients, with examples tailored for sports business owners.

    3. Intentional Growth Strategies: Learn how to grow your business with purpose, whether through organic growth or by taking strategic risks, like adding new services or expanding infrastructure.

    4. Balancing Profit and Expansion: Dave shares his own experience balancing profitability with reinvesting in his business, emphasizing the importance of intentional financial planning.

    5. The Power of Focus: Understand why sometimes saying no to new opportunities can be the best path forward, enabling business owners to focus on their core strengths and unique growth objectives.

    Tune in for actionable insights on navigating the unique challenges of business expansion, evaluating growth opportunities, and making decisions that align with your long-term vision. This episode is a must-listen for anyone looking to scale their business effectively without compromising quality or profitability.

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    34 mins
  • Building a Sports Empire: Jeff Metzger’s Journey from Coaching to Industry Leader | Ep 85
    Oct 18 2024

    Join host Steve Cook in this engaging episode of the Paradigm Playbook podcast, where he sits down with Jeff Metzger, a pioneer in the gymnastics business and owner of Kids First Sports Center in Cincinnati, Ohio. Jeff shares his journey from engineering student to creating one of the first custom-built gymnastics facilities in the U.S. and how he transformed his passion for coaching into a thriving multi-sport business.

    In this episode, Steve and Jeff discuss:

    1. The Path to Entrepreneurship: Jeff reflects on how he transitioned from engineering to coaching and how his desire for better coaching environments led him to create his own gymnastics facility.

    2. The Evolution of Kids First Sports Center: From starting in a church basement to expanding to over 183,000 square feet, Jeff talks about the growth of his business and the lessons learned along the way.

    3. Building a Great Place to Work: Learn how Jeff focused on creating a business culture where staff can thrive both personally and professionally, leading to long-term success and employee satisfaction.

    4. Managing Mistakes and Learning from Failure: Jeff shares insights into his "Kids First Graveyard of Programs," highlighting how failures were key stepping stones to success.

    5. Boot Camp and Continuous Learning: Discover how Jeff's boot camps provide total immersion in business strategy, leadership, and marketing for owners of children's instructional services.

    Check out Jeff's Bootcamp Here:
    https://metzgerbootcamp.com/

    Tune in to this episode for an inspiring conversation on personal growth, business development, and how to create a lasting legacy in the sports industry.

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    36 mins
  • Building Success in Sports Business: An Entrepreneur's Journey with Lynn Ledford | Ep 84
    Oct 10 2024

    Join us for an engaging episode of the Paradigm Playbook podcast, where host Steve Cook sits down with Lynn Ledford, a successful entrepreneur and leader in the sports business industry. With co-host Dave Kozak away, Steve and Lynn delve into Lynn's journey from law to the sports world, sharing her insights on building a thriving gymnastics and youth sports empire.

    In this episode, Steve and Lynn discuss:

    1. Transition to Entrepreneurship: Lynn shares her story of leaving a legal career to pursue her passion in the sports business, highlighting the challenges and triumphs of her early days.

    2. Building a Business from the Ground Up: Discover how Lynn transformed a small gymnastics studio into a multi-location, high-level sports center, and the lessons she learned along the way.

    3. The Power of Partnerships: Learn about Lynn's successful partnership with her business partner, Georgette, and how they balanced their strengths to grow their company.

    4. Brand Development and Expansion: Explore Lynn's approach to rebranding her business and expanding into new ventures like Sweet Peas Gymnastics, a preschool gymnastics licensing program.

    5. Retention and Growth Strategies: Gain insights into Lynn's focus on customer retention, program development, and how she continually innovates to meet the needs of her community.

    Tune into this episode for an inspiring conversation on entrepreneurship, business growth, and the dedication required to build a successful sports business. Lynn's journey offers valuable takeaways for anyone looking to make a mark in the industry.

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    38 mins

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