The Clinic Marketing Podcast - Local SEO & Healthcare Digital Marketing Tips for Clinic Owners & Wellness Providers

By: Darcy Sullivan Marketing Strategist & SEO Expert // Propel Marketing & Design
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  • Summary

  • Are you a chiropractor, physical therapist, acupuncturist, wellness practitioner, or other clinic owner looking to attract more patients and grow your healthcare practice? Welcome to The Clinic Marketing Podcast, where we dive into the world of digital marketing to help you thrive in today's competitive landscape.

    Hosted by Darcy Sullivan from Propel Marketing & Design, this podcast is your go-to resource for actionable marketing strategies and insights to supercharge your online presence and reach more potential clients. Whether you're just starting out or have an established clinic, we'll equip you with proven tactics to master the art of online marketing.

    In each episode, we'll explore topics like local search engine optimization (SEO), website design, social media marketing, content creation, helpful marketing tools, AI, and more. You'll learn how to effectively leverage these tools to increase your online visibility, engage with your target audience, and ultimately drive more traffic to your practice.


    From understanding the latest marketing trends to implementing best practices, we'll break down complex concepts into easy-to-understand nuggets of wisdom. You’ll get practical tips to help you stay ahead of the curve and outshine your competition.

    Get ready to unlock the secrets of successful clinic marketing and propel your healthcare business to new heights. Join us on this exciting journey and discover how to attract more patients, build a strong online reputation, get coveted Google recognition, and establish your practice as the go-to destination for exceptional services.

    The Clinic Marketing Podcast – your ultimate companion for growth, success, and a thriving chiropractic, physical therapy, acupuncture, or wellness practice in the digital age.

    Tune in to The Clinic Marketing Podcast, previously called Propel Your Practice Podcast, where we simplify digital marketing into easy-to-follow steps, empowering you to implement these strategies and see real results. Don't miss out on the opportunity to take your clinic’s marketing to the next level.

    For more details, visit Propel Marketing & Design. Join us on this exciting journey, and let's propel your clinic’s success together!


    For more details, visit: https://propelyourcompany.com/

    © 2025 Propel Marketing & Design
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Episodes
  • Local SEO: What really influences your local visibility online? | Ep. 98

    Local SEO: What really influences your local visibility online? | Ep. 98
    Jan 28 2025

    Learn how to optimize your local SEO strategy to boost visibility in the Google Map Pack and localized organic search results!

    Local SEO plays a pivotal role in helping your clinic stand out in competitive search results. However, mastering its complexities requires an understanding of the factors that drive success.

    In this episode of The Clinic Marketing Podcast, we break down actionable strategies that clinic owners can implement to strengthen their local presence and build trust within their community.

    Here’s what you’ll learn:

    • Why local SEO is a game-changer for clinics and small businesses.
    • The key differences between Google Map Pack rankings and organic search results.
    • Essential factors influencing your visibility in the Google Map Pack.
    • How citations, reviews, and quality backlinks impact your rankings.
    • The role of personalization and optimizing your website for local search.
    • Why consistent business information across directories matters.
    • How small, ongoing efforts can lead to lasting local visibility.

    💥 Episode webpage - https://propelyourcompany.com/local-seo-what-influences-local-visibility/ 💥


    Show Notes & Related Resources:

    • Free Training: How to Create a Winning SEO Plan for 2025
    • Local SEO vs. Traditional SEO: Key Differences You Need to Know
    • Google Business Profile: The Ultimate Guide to Optimize Your GBP Listing
    • Local Search Ranking Factors
    • How Many Online Listings Does Your Clinic Need for SEO? [Case Study Included]
    • Google Business Profile / Google Maps Audit
    • *** Book a Discovery Call ***

    Send in your questions. ❤ We'd love to hear from you!

    ⚡ Free Workshop + Bonus ⚡

    How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads

    Rank at the top of Google and get free website traffic.

    Join me in the workshop and find out how!

    https://propelyourcompany.com/learn

    Let's Stay Connected:

    • Website
    • Free SEO Training 🎉
    • Instagram
    • Facebook
    • YouTube
    Show more Show less
    13 mins
  • Mastering Google Posts: Your Guide to Driving Business Growth | Ep. 97

    Mastering Google Posts: Your Guide to Driving Business Growth | Ep. 97
    Jan 20 2025

    If you’re not taking full advantage of Google Posts through your Google Business Profile Listing, you’re missing an incredible opportunity to drive more business. So, how do you create Google Posts that get great results?

    In this episode, we discuss Google Post strategy and detail the best ways to ensure that those looking to take action come to you.


    We’ll give you three categories of Google Post-creation guidance:

    • What not to do with your Google Posts
    • Google Posts that CAN work if done correctly
    • Google Posts that you simply must do to connect and engage with your users so they take action

    Episode webpage: https://propelyourcompany.com/google-business-profile-post-strategy/

    Send in your questions. ❤ We'd love to hear from you!

    ⚡ Free Workshop + Bonus ⚡

    How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads

    Rank at the top of Google and get free website traffic.

    Join me in the workshop and find out how!

    https://propelyourcompany.com/learn

    Let's Stay Connected:

    • Website
    • Free SEO Training 🎉
    • Instagram
    • Facebook
    • YouTube
    Show more Show less
    14 mins
  • How Local SEO is Different from Traditional SEO: Key Differences You Need to Know | Ep 96

    How Local SEO is Different from Traditional SEO: Key Differences You Need to Know | Ep 96
    Jan 14 2025

    This episode explores the differences between traditional and local SEO and local SEO. Learn how Google’s algorithms impact search results and provide insights into optimizing your online presence for local visibility.

    • Understanding what SEO is
    • Differentiating traditional SEO from local SEO
    • Importance of local intent in searches
    • How to recognize if your business needs local SEO
    • Key ranking factors for local SEO
    • Strategies for optimizing your Google Business profile
    • The role of local citations and online reviews in visibility

    💥 Episode Webpage: https://propelyourcompany.com/local-seo-vs-traditional-seo/

    Send in your questions. ❤ We'd love to hear from you!

    ⚡ Free Workshop + Bonus ⚡

    How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads

    Rank at the top of Google and get free website traffic.

    Join me in the workshop and find out how!

    https://propelyourcompany.com/learn

    Let's Stay Connected:

    • Website
    • Free SEO Training 🎉
    • Instagram
    • Facebook
    • YouTube
    Show more Show less
    11 mins

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