Pros & Conversations

By: Peter G. Reynolds
  • Summary

  • Pros and Conversations explores what it takes to be successful, whether you’re from the world of business, science or the arts. But more than a series of inspiring conversations, guests share real-world tips and insights, providing listeners with the tools they need to achieve their entrepreneurial goals. Host Peter Reynolds and co-host Damon Adachi, pull back the curtain to discover the story behind the success, the person behind the professional. The answers are often surprising and always entertaining.
    © 2024 Pros & Conversations
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Episodes
  • Episode 20: Secrets of Search Engine Optimization (SEO) Part 2
    Nov 13 2023

    In Part 2 of a special, 2-part episode, hosts Peter Reynolds & Damon Adachi continue demystifying Search Engine Optimization (SEO) with travel blogger and SEO specialist Nina Clapperton www.SheKnowsSEO.co

    How can businesses use keywords to optimize their website effectively? Guest Nina Clapperton highlights the importance of having a blog associated with your profession to generate more keywords that Google can recognize and to showcase your qualifications and expertise.

    Nina then walks listeners step-by-step through her process of monetizing her blog with affiliate marketing, identifying keywords and the power of Question-Based Keywords, which targets the questions asked of Google by consumers - a particularly effective strategy in the growing world of home devices that rely on voice search (Google Home, Amazon Echo, etc).

    If you missed Part 1, you can find it here!
    https://www.buzzsprout.com/1985155/13940883

    Support the show

    Thank you for listening! You can support and help us create great content for entrepreneurs and small business owners by clicking here: https://www.buzzsprout.com/1985155/support

    Subscribe on your favourite podcast app and don’t miss an episode!

    We’re also on Youtube: https://www.youtube.com/@prosandconversations?sub_confirmation=1

    Follow on Facebook: https://www.facebook.com/fortherecordproductions/

    Follow on Instagram: https://www.instagram.com/fortherecordproductions/

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    36 mins
  • Episode 19: Secrets of Search Engine Optimizaion (SEO) Part 1
    Nov 9 2023

    In Part 1 of a special, 2-part episode, hosts Peter Reynolds & Damon Adachi explore the world of Search Engine Optimization (SEO) with travel blogger and SEO specialist Nina Clapperton, discussing the importance of SEO in building a strong online presence and attracting customers.

    Nina shares her journey of turning her travel blog into a successful business, highlighting the strategies she used to achieve a $30,000 a month in income. Part 1 emphasizes the need to consider the consumer and user experience when creating online content and provides valuable insights into effective SEO strategies.

    Nina Clapperton
    https://sheknowsseo.co/
    https://ninaoutandabout.ca/

    Support the show

    Thank you for listening! You can support and help us create great content for entrepreneurs and small business owners by clicking here: https://www.buzzsprout.com/1985155/support

    Subscribe on your favourite podcast app and don’t miss an episode!

    We’re also on Youtube: https://www.youtube.com/@prosandconversations?sub_confirmation=1

    Follow on Facebook: https://www.facebook.com/fortherecordproductions/

    Follow on Instagram: https://www.instagram.com/fortherecordproductions/

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    30 mins
  • Episode 18: Adding Structure to a Creative Business. PART TWO: Breaking Down the 15 Step Process
    Jun 5 2023

    In Part Two of "How to Bring Structure to a Creative Business," Peter Reynolds welcomes back Jo-anne Kupiak, a designer and owner of Design Excellence, and Damon Adachi, a marketing expert from Sevenfold Marketing. The guests discuss the challenges of creating structure in a creative business, which is often subjective and influenced by feelings and opinions. They stress the importance of having structure to ensure the longevity of the business. The episode provides valuable insights into how creative businesses can establish a strong foundation while maintaining their creative integrity.

    If you missed Part One, Listen Here: https://prosandconversations.buzzsprout.com/1985155/11651506-episode-14-adding-structure-to-a-creative-business

    Support the show

    Thank you for listening! You can support and help us create great content for entrepreneurs and small business owners by clicking here: https://www.buzzsprout.com/1985155/support

    Subscribe on your favourite podcast app and don’t miss an episode!

    We’re also on Youtube: https://www.youtube.com/@prosandconversations?sub_confirmation=1

    Follow on Facebook: https://www.facebook.com/fortherecordproductions/

    Follow on Instagram: https://www.instagram.com/fortherecordproductions/

    Show more Show less
    29 mins

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