CONTENT CREATION THAT FEELS GOOD? SIGN ME UP!

Creating content that resonates with your audience is both an art and a science.

We chat about the changing landscape of online business, where old tactics like low-cost digital products and webinars are no longer as effective.

Jen stresses the need for authenticity and the importance of creating content that genuinely connects with the audience.

She tells us about her concept of “quiet influence” and audience-centric marketing offers a refreshing perspective for those tired of the spotlight but still eager to make an impact.

• 03:01 - Narrowing Down Target Audience for Effective Content Creation
• 09:02 - Shift in Audience Sophistication and Content Effectiveness
• 11:22 - Understanding Audience Needs for Effective Content Creation
• 17:51 - Stepping Out of the Spotlight in Marketing Strategy
• 23:54 - Crafting Audience-Centric Content
• 29:31 - Balancing Information Sharing and Expertise
• 39:08 - Purposeful Content Creation for Audience Engagement

Grab all links on the episode blog post

GRAB BACKSTAGE BRILLIANCE
A mini-training with 21 simple ‘tweak & repeat’ content prompts + realistic marketing strategies for those who prefer to stay OUT of the spotlight!

Click here to access the Backstage Brilliance Training

Use code ASHLEIGH to get it for free!

CONNECT WITH JEN!

Jen’s Website

Jen’s Instagram

Jen’s Facebook

Jen’s YouTube

Jen’s LinkedIn

Connect with Ashleigh via these platforms

+ Facebook

+ Facebook Group

+ Instagram

+ Tiktok

+ Youtube

+ Linkedin

Ways we can work together:

+ Absolutely Ads

+ Want me to Run your ads? Schedule Your Consult

+Can we give you $2000? Make an email connection between our founder using theoffice@makeyourmarkconsulting.com and a business you think could benefit from a partnership with Make Your Mark. If they become a paying client you get $2000!

Mentioned in the episode:

• How to create an ads funnel that works - Honeybook
• Build your list with a quiz + Ads - Try Interact

Often Mentioned Products I Love:
+ Swell AI

If you have a podcast or hate creating content, Swell AI will cut your content creation process and podcast process by 75 to 80%. It’s like ChatGPT, an executive assistant, and a social media manager combined into one. That’s Swell AI.

+ Interact

The best quiz platform on the planet! If you’re using anything but Interact, you’re missing out on amazing features.