Rick & Rick Rule the World

By: Rick & Rick Rule the World: Rick Mathieson & Rick Wootten Talk Marketing Media Tech & Pop Culture
Listen for free

  • Summary

  • Generative AI. Virtual and augmented reality. Social media. Digital commerce. Experiential. Content marketing and beyond. Creative Director and Bestselling Author Rick Mathieson and Silicon Valley CMO Rick Wootten share their unique brand of news and views on marketing innovation at the intersection of marketing, media, tech, and pop culture—with an extra-large serving of fun.
    All rights reserved
    Show more Show less
Economics
Show more Show less
Episodes
  • 🤓 2024 Predictions Scorecard: Impact of GenAI in Marketing, Social vs. Search, Shoppable Streaming

    🤓 2024 Predictions Scorecard: Impact of GenAI in Marketing, Social vs. Search, Shoppable Streaming
    Jan 31 2025
    It’s time for our annual predictions scorecard episode, as the Ricks review their prognostications about trends in marketing, media, tech, and pop culture—the bullseyes, botched calls, and more. IN THIS EPISODE: 😬 The GenAI nightmare that wasn’t (at 01:32) 😅 Sighs of relieve over SEO fundamentals (at 03:02) 😎 Shifting from paid search to paid social: big changes, new rules (03:42) 🛍️ Social commerce: Win, lose, or draw? (05:10) 💩 The poop on Phillips Laxative…and Taco Bell (08:00) 🛒 Shoppable streaming’s new converts (09:04) 🕺🏻 Social media: declines here, resurgence there (10:39) 👨🏽‍💻 Domain-Specific Language Models: Ahead of the curve? (13:24) 📺 The year video streaming became profitable (14:43) 🤖 Machine customers in the age of agentic AI (18:10) 🌭 Whither Neuralink Sausages & Franks? (19:50) 🦾 ChatGPT: Building a better candidate? (21:19) 🎲 A rebrand for OpenAI? (22:02) 🐯 Was “Cheetle” really 2024’s Word of the Year? (22:50) 📣 Outdoor advertising for outdoor advertisers (24:24) 🎨 Pantone’s 2025 Color of the Year (25:55) Approximately 4 minutes, 20 seconds. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools. © Maverix, LLC.
    Show more Show less
    28 mins
  • 🛍️ Hottest But Hardest-to-Get Tech Toys for Holiday 2024

    🛍️ Hottest But Hardest-to-Get Tech Toys for Holiday 2024
    Dec 23 2024
    Well deck the halls and get your tinsel in a tangle, because it’s time for the Ricks’ list of the hottest tech toys of holiday 2024. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE 🎁 Just like Spotify’s Wrapped, if Wrapped was any good (at 01:09) 🍑 Tongue-in-cheeks fun for the whole family (at 01:20) ✈️ Your ticket out of a state of despair (at 02:22) 🧪 The last science kit you’ll ever give (at 02:44) 🛞 Revealed: The Pink Panther, er, Jaguar EV (at 03:09) Approximately 4 minutes, 20 seconds. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools. © Maverix, LLC.
    Show more Show less
    4 mins
  • 🎁 Holiday 2024 E-Commerce Projections, Nolan-Era Batmobiles for Sale, and Ps & Qs for ChatGPT

    🎁 Holiday 2024 E-Commerce Projections, Nolan-Era Batmobiles for Sale, and Ps & Qs for ChatGPT
    Nov 26 2024
    ☃️ How to make it a December to remember for your favorite Batfan—with one of 10 tricked-out, Nolan-era Batmobile replicas costing just $2.9 million. What’s putting a drag on the growth of e-commerce sales this holiday season? Plus: The surprising reason your ChatGPT prompts aren’t working as well as they should be—and more—in a quick round of Rick and Rick Loaded Questions. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🛞 It’s bound to lose a wheel this time of year, but it’ll still cost you $2.9 million (at 1 min, 7 sec) 🛍️ Three key reasons behind the drag on e-commerce growth this holiday season? (at 03:22) 💬 It turns out there’s a certain etiquette to writing prompts for ChatGPT (at 05:00) Approximately 8 minutes, 14 seconds. Review cookie and privacy policies for iTunes, Spotify, iHeart, and all other streaming services. Episode intros, outros, promotions, and artwork may include elements produced using generative AI tools.
    Show more Show less
    8 mins

What listeners say about Rick & Rick Rule the World

Average customer ratings
Overall
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available