
S2 E1 Email Marketing with Mason Mitcham
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About this listen
For many solopreneurs, email marketing is scary. It makes you vulnerable. You think things like - What if I send a bad email? What if people unsubscribe? If this sounds like you then you'll love today's guest.
Mason Mitcham is an email marketing strategist. He develops custom email marketing strategies for coaches, B2B consultants, and agencies who want to close more clients without any additional ad spend. But more than that, Mason is an email advocate because he knows not only is email not dead, but it's the key to growing your business.
During this conversation, a few topics we discuss are:
- "Salesy" emails
- Why you need to send emails
- A cadence for getting started with email marketing
- A formula you can use to write emails that your list will open
- How unsubscribes can actually make you money...Juicy stuff this one
And so much more.
So, whether you're afraid to send emails because you don't know what to say or you want to begin sending emails but don't know how to get started, Mason will put your mind at ease.
Meet Mason
LinkedIn: Mason Mitcham
Website: Mason-Mitcham.com