In this episode of Creative and Code, Jay Boston takes listeners inside the mind of a business founder—where chaos, pressure, and decision fatigue collide with ambition, resilience, and moments of pure adrenaline.

Running a business is more than just managing tasks. It’s about navigating clients, teams, quality control, budgets, leave schedules, marketing, and more—all while staying motivated and maintaining your sanity.

In this episode, we break down:

🧠 Key Topics Discussed:
🔹 Why Founders Stay (and Why They Consider Jumping Ship) – Exploring the mental rollercoaster of running a business and what keeps founders motivated.
🔹 The Science of Cognitive Overload – How too many tasks create decision fatigue and reduce effectiveness over time.
🔹 Warning Signs of Burnout – Recognising the signs of mental exhaustion before it’s too late.
🔹 Practical Tips to Manage Founder Stress – Time-blocking, deep work, and building a better mental system to handle the load.
🔹 Celebrating Wins to Stay Motivated – Why acknowledging small victories keeps your momentum going.

🛠️ Tools & Techniques Mentioned:
✅ Mental Dump & Weekly Planning – Clear the noise and focus on what matters.
✅ Delegate with Process, Not Pressure – Empower your team with clear SOPs.
✅ Use AI as a Thought Partner – Leverage AI to automate repetitive tasks.
✅ Block Time for Deep Work – Protect your schedule for creative and strategic thinking.
✅ Celebrate Small Wins – Create a culture that values progress and achievements.

📢 Final Takeaways:

1. Founders juggle more than most realise—don’t underestimate the mental load.

2. Burnout isn’t a badge of honour. Protect your energy.

3. Build habits that create space for creativity, rest, and reflection.

🎧 Listen Now. Work with us at https://www.iddigital.com.au