• S3 E6 Marketing - Critical driver in your digital transformation strategy

  • Nov 6 2020
  • Length: 18 mins
  • Podcast

S3 E6 Marketing - Critical driver in your digital transformation strategy

  • Summary

  • Continuing to walk through Porter's Value Chain and the role of digital in marketing. In many industries, marketing is driving the digital disruption. Let's break it down, ground things in reality and look at true value generated by digital initiatives.

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