n this episode of You Don't Know What You Don't Know, host Kamal sits down with Neil Hudson, co-founder of the hot sauce brand Scotch Boyz, to explore Neil's entrepreneurial journey from Jamaica to establishing a successful business in the U.S. The conversation highlights the challenges and triumphs of breaking into the competitive retail industry and the significance of media exposure in boosting brand recognition.

Neil shares the origin story of Scotch Boyz, which started from a barbecue competition in Jamaica, and the importance of maintaining consistent quality while actively seeking feedback. They discuss how building strong relationships with distributors has been crucial for scaling the business, especially in a highly competitive market. Neil also delves into the complexities of vertical integration and the need for stabilizing supply chains to ensure consistent product availability.

A reflective moment in the episode comes when they touch on the philosophical impact of capitalism, using The Giving Tree as a metaphor for the often one-sided exchange between small businesses and the larger economic forces they navigate. Neil also notes that feedback from friends isn't always helpful, as it might lack the critical honesty needed for growth.

The episode wraps up with Neil sharing future plans for Scotch Boyz, including expanding their product lines and growing their retail presence. It’s an insightful conversation that blends entrepreneurial lessons with deeper reflections on business and life.

Follow Neil Here:

https://www.instagram.com/scotchboyz

https://www.instagram.com/hudsonneil/

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Follow Kamal Here:

https://www.instagram.com/sublimekamal/

https://www.instagram.com/sublimedoughnuts/

This show is brought to you by The Hopecast Network

https://www.instagram.com/hopecastnetwork/