• Season 6 Episode #4 Fuel Your Business Growth with Cultural Competency: A Webinar for Small Business Leaders

  • Oct 4 2024
  • Length: 49 mins
  • Podcast

Season 6 Episode #4 Fuel Your Business Growth with Cultural Competency: A Webinar for Small Business Leaders

  • Summary

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    The secrets to creating an inclusive business environment as we spotlight the remarkable insights of Aubrey Hagan, Whitney Harvey, and Shea Marlow. These experts bring light to the transformative power of cultural competency in small businesses. Aubrey shares her inspiring journey into DEI, underscoring the importance of personalized connections and education in welcoming diverse communities. Together, we cover actionable strategies that help small businesses enhance cultural competence and strengthen ties with varied customer bases.

    Witness the evolving landscape of Minnesota as we explore the profound demographic shifts and the indispensable role of refugee settlement agencies in community integration. Whitney and Shea offer their expertise on crafting tailored onboarding and retention strategies, proving that embracing individuality in the workplace fosters inclusivity and improves employee satisfaction. By treating employees as unique individuals and building supportive environments, small businesses can truly thrive and engage meaningfully with diverse communities.

    Our conversation also turns to the often-overlooked potential of candidates with criminal backgrounds. As the job market shifts, we emphasize the value these individuals bring and how their inclusion can be a societal game-changer. Learn about the importance of genuine relationships and customer insights in offering services that resonate with diverse audiences. We encourage businesses to begin their DEI journey with curiosity and thoughtful steps, reassuring that it's never too late to embrace this transformative path. Join us as we navigate the challenges and opportunities in creating culturally competent small businesses.

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