Episodes

  • Launching A New Race Team with Colleen Quigley
    Jun 6 2025

    Colleen Quigley is no stranger to racing - competing at the highest level in the Olympics. After accomplishing some big goals, Colleen has turned her attention to a new goal: founding Meridia, a track team with a completely different setup that focuses on the individual talents and gives them room and resources to thrive.

    Steeple Squigs: https://www.instagram.com/steeple_squigs/

    Peace Over Podiums: https://www.colleenquigley.org/peace-over-podiums

    The Second Mountain (book): https://amzn.to/4dNjX7J

    Alexi Pappas: https://www.instagram.com/alexipappas/

    Juli Benson (Coach): https://julibensontraining.com/

    Athena Pledge: https://www.teamwass.com/news/four-major-brands-introduce-the-athena-pledge-catalyzing-unprecedented-investment-research-and-access-in-womens-sports/

    Berk Communications: https://www.berkcommunications.com/

    BPC - Brand, Product, Content:

    Snow League: https://thesnowleague.com/

    Don't Call It A Comeback (Book): https://amzn.to/3HtCSbu

    The Monday Mantra: https://themondaymantra.substack.com/

    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

    Meet us on Slack: https://www.launchpass.com/second-nature

    Follow us on Instagram: https://www.instagram.com/secondnature.media

    Subscribe to our newsletter: https://www.secondnature.media

    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

    Show more Show less
    1 hr and 20 mins
  • The Business of Events & Tradeshows
    Jun 3 2025

    Doug Emslie is a global leader in the events, tradeshow, and exhibition industry. He's the former CEO of Tarsus, which sold for $1 Billion in 2023 to Informa. Now he's the Founder of Cuil Bay Capital, an investment vehicle focused on entrepreneurial event businesses. He is also one of the Co-Founders of TrailCon, the new trail running conference and festival debuting June 24th & 25th, 2025.

    BPC:

    Doug - Semafor Media Podcast 'Mixed Signals'

    Dylan - Kilian's new YouTube Video

    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

    Meet us on Slack: https://www.launchpass.com/second-nature

    Follow us on Instagram: https://www.instagram.com/secondnature.media

    Subscribe to our newsletter: https://www.secondnature.media

    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

    Show more Show less
    1 hr and 12 mins
  • The Story of Terignōta
    May 30 2025

    Alex King launched his brand Terignōta less than a year ago, showing the industry that it is possible to deliver high quality running apparel without breaking the bank. In this extremely transparent conversation, Alex shares all of the details of the business. As a first-time founder, Alex shares all of the lessons he's learned, as well as his plans for the future of Terignōta.

    Show Notes:

    Terignōta: https://terignota.com/

    Trailmix Article: https://wearetrailmix.substack.com/p/what-if-running-apparel-was-cheaper

    Warby Parker HIBT Episode: https://www.npr.org/2018/03/26/586048422/warby-parker-dave-gilboa-neil-blumenthal

    Terignōta x Abigail West: https://terignota.com/products/abigail-west-x-crest-cap

    Shopify Loan Program: https://www.shopify.com/capital

    Outside Buyer's Guide: https://www.outsideonline.com/outdoor-gear/clothing-apparel/best-running-shirts-for-men/

    Brand, Product, Content:

    Gates $100k Prize: https://go.gates.com/GBD-100k-BELTED-PURSE.html

    Andy Irons Film: https://www.youtube.com/watch?v=GJWIPRvtAHk

    HY.Q: https://www.drinkhyq.com/

    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

    Meet us on Slack: https://www.launchpass.com/second-nature

    Follow us on Instagram: https://www.instagram.com/secondnature.media

    Subscribe to our newsletter: https://www.secondnature.media

    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

    Show more Show less
    1 hr and 8 mins
  • What We Can Learn from "lowercase b" Brands
    May 23 2025

    Andreas Tzortzis joins Second Nature to share the insights from writing "Not A Playbook" alongside WeTransfer founder Damian Bradfield. Having just returned from India, the conversation starts with a discussion around emerging markets and the brands within them - and how they can borrow the approach from WeTransfer and the lessons in "Not A Playbook".

    Show Notes:

    Andreas Tzortzis: https://www.linkedin.com/in/andreas-tzortzis-2b53734/

    Brand New Story: https://brandnewstory.substack.com/

    Not A Playbook: https://www.notaplaybook.com/

    Not A Playbook on Spotify: https://open.spotify.com/show/7iOjuBbBCmhU5nVhcE9vgY

    Rizz Ahmed: https://www.instagram.com/rizahmed/

    FKA Twigs: https://www.instagram.com/fkatwigs/

    The Red Bulletin: https://www.redbull.com/us-en/theredbulletin/collections/the-red-bulletin

    Red Bulletin Podcast: https://podcasts.apple.com/us/podcast/red-bull-risk-made-me-do-it/id1165192147

    Exiting The Friend Zone: https://archive.ph/2025.03.03-124640/https://www.tank.tv/magazine/issue-102/features/exiting-the-friend-zone

    Paynter Brand: https://paynter.co.uk/

    BPC - Brand, Product, Content:

    A Time Of Gifts (Book): https://amzn.to/44NQE2q

    Creative Selection (Book): https://amzn.to/4dqm15n

    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

    Meet us on Slack: https://www.launchpass.com/second-nature

    Follow us on Instagram: https://www.instagram.com/secondnature.media

    Subscribe to our newsletter: https://www.secondnature.media

    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

    Show more Show less
    1 hr and 20 mins
  • How To Create A Sport-Defining Film
    May 16 2025

    Eric Lagerstrom recently released "Look For Things Where You Can Find Them" - a film that gave him the opportunity to share his perspective on triathlon outside the tape of a traditional race course. Not only did he achieve that, but he dramatically raised the bar for the entire endurance sports community. Eric Lagerstrom and Paula Findlay have been building a large community with That Triathlon Life (TTL) and this film was a project that Eric has been chasing for a while. We sat down for a conversation about the creation of the film, the audience reception, and what's next.

    Show Notes:

    Look For Things Where You Can Find Them (Film): https://www.youtube.com/watch?v=1nP5DPirgnE

    TTL: https://www.instagram.com/that.triathlonlife/

    Lionel Sanders: https://www.instagram.com/lsanderstri/

    Paula Findlay: https://www.instagram.com/paula_findlay/

    Ötillö: https://otilloswimrun.com/

    Extreme Triathlon: https://xtri-series.com/

    Red Bull Solstice Sessions: https://www.redbull.com/us-en/triathlon-eric-lagerstrom-solstice-sessions

    Brand, Product, Content (BPC):

    Foreign Rider: https://www.foreignrider.com/

    Foreign Rider TTL Collab: https://www.instagram.com/reel/DF5e3-DRDkk/

    Yowamushi Pedal: https://www.youtube.com/watch?v=WpRDYrFpdTU

    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

    Meet us on Slack: https://www.launchpass.com/second-nature

    Follow us on Instagram: https://www.instagram.com/secondnature.media

    Subscribe to our newsletter: https://www.secondnature.media

    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

    Show more Show less
    1 hr and 4 mins
  • Pro Athlete Or Get A Real Job? Here's How To Do Both.
    May 9 2025

    Yuri Hauswald has kept one foot in both worlds for the better part of two decades: working professional and professional athlete. As the Elite Athlete and Community Manager for GU Energy Labs, Yuri has the perspective for aspiring athletes, as well as athletes looking to make moves for the next stage in their career. Aaron and Yuri compare notes on their experiences working with athletes - and how they both came to the same conclusion about the future of athlete marketing.

    Show Notes:

    Yuri Hauswald: https://www.linkedin.com/in/yuri-hauswald-b52046a/

    GU Energy Labs: https://guenergy.com/

    Bear Development Team: https://www.beardevteam.com/

    What's The Rusch: https://www.rebeccarusch.com/whats-the-rusch-podcast

    Payson Podcast: https://podcasts.apple.com/us/podcast/payson-mcelveen-and-the-cauldron-of-content/id1737242598?i=1000701249647

    Harlem Run: https://www.harlemrun.com/

    Unbound Gravel: https://www.unboundgravel.com/

    Camelbak Chase Vest: https://www.camelbak.com/shop/packs/bike/chase-bike-vest-50-oz/CB-2414.html

    Horizons - Yuri's film project: https://www.youtube.com/watch?v=VaIsu2aeCSI

    Lost On Purpose: https://vimeo.com/701357507

    Time Well Spent: https://www.youtube.com/watch?v=yiaJd8G61r8

    Look For Things Where You Can Find Them: https://www.youtube.com/watch?v=1nP5DPirgnE

    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

    Meet us on Slack: https://www.launchpass.com/second-nature

    Follow us on Instagram: https://www.instagram.com/secondnature.media

    Subscribe to our newsletter: https://www.secondnature.media

    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

    Show more Show less
    1 hr and 1 min
  • Second Nature Turns 100!
    May 2 2025

    Second Nature Turns 100!

    We made it! 100 episodes in just over a year of podcasting, and we are so grateful to everyone for listening, contributing, and joining us on this journey. Episode 100 is an AMA-style episode with questions provided by the Second Nature community - and it includes an important announcement about the future of the podcast. Thanks again for being here for the past 100 episodes - onwards and upwards to the next 100!

    Show Notes:

    Uplift: https://www.shiftactivemedia.com/uplift/

    KORE Outdoors Podcast: https://koreoutdoors.org/

    BPC - Brand, Product, Content:

    Sharon Lokedi: https://www.instagram.com/shazrine/

    Terignōta x Abigail West: https://terignota.com/products/abigail-west-x-crest-cap

    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

    Meet us on Slack: https://www.launchpass.com/second-nature

    Follow us on Instagram: https://www.instagram.com/secondnature.media

    Subscribe to our newsletter: https://www.secondnature.media

    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

    Show more Show less
    1 hr and 14 mins
  • Leading A Revolution In The Outdoor Industry
    Apr 29 2025

    Jason Bolt has successfully built and sold companies in the outdoor industry, but more importantly, he's been a mentor to many well-known brands in the space. As the founder of Revant Optics, he shares his journey, complete with the ups and downs along the way. This conversation ends with a powerful call to action for the entire outdoor industry, offering a solution to taking care of the outdoor playgrounds that we all know and love.

    Jason Bolt: https://www.linkedin.com/in/jasonbolt/

    Revant: https://www.revantoptics.com/

    Society43: https://society43.com/

    Evo: https://www.evo.com/

    5 Stages of Business: https://hbr.org/1983/05/the-five-stages-of-small-business-growth

    16 Personalities: https://www.16personalities.com/

    Shwood: https://shwoodshop.com/

    Josué Rivas: https://www.linkedin.com/in/josuefoto/

    Arkema: https://www.arkema.com/usa/en/product/technicalpolymers/rilsan-family-products/rilsan-pa11/

    Foto Foto: https://fotofoto.io/

    Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

    Meet us on Slack: https://www.launchpass.com/second-nature

    Follow us on Instagram: https://www.instagram.com/secondnature.media

    Subscribe to our newsletter: https://www.secondnature.media

    Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

    Show more Show less
    1 hr and 23 mins
adbl_web_global_use_to_activate_T1_webcro805_stickypopup