She's Got Content

By: Melissa Brown MD
  • Summary

  • Hey Coaches! You’ve got a message to spread! That means you’ve got content inside you just waiting to be shared with the world. Join host Dr. Melissa Brown every Wednesday for your weekly dose of all things content for your coaching business. Tune in for a solo-cast episode or a chat with an industry leader. In just 30 minutes or less each week, you’ll learn content strategies, tips, and how-to’s, so you can get all that juicy client-attracting content out of your head and heart and get it out into the world. You can reach more people and ultimately create the changes you want to see in the world with your coaching when you’ve got content! Hit subscribe right now and let's get started getting your content out where it'll do its best work!
    Copyright 2024 Melissa Brown, MD
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Episodes
  • [SGC-39] Hire A Virtual Assistant To Unlock Peaceful Productivity with Guest Anne Rajoo
    Mar 21 2024

    Anne Rajoo lives in an idyllic island setting in the Indian Ocean. But business has not always been so carefree for this multi-talented, multi-skilled, multi-passionate, entrepreneur mom.

    Anne turned things around for her peace of mind and productivity after realizing she needed to get help--she couldn't do it all by herself without risking repeated burnout. Peaceful Productivity was how she has been able to do more, have more, and stress less.

    One of Anne's business ventures grew out of this desire to get help for herself. Her virtual assistance agency now helps others find just the right people to help them complete the tasks on their to-do lists so they can focus more on their zone of genius; the income-producing areas of their business.

    I talked with Anne about how coaches and content creators can get started with the process of hiring help. She also shared what she sees as some of the biggest mistakes to avoid in getting help for your business.

    Don’t Miss Inside This Episode:
    • Discover Peaceful Productivity and how you, too, can achieve it! (Yes, you!)
    • The myth of the do-it-all virtual assistant.
    • The two questions you must ask yourself before you hire your first or next VA to save yourself time, stress, and misunderstandings.
    • The mind-shift you must make to get the best ROI with each new team member you add. Hint--it has to do with everyone working in their zone of genius.
    • Busting the myth that only you can do it all and why that mindset is actually harmful to your business.
    • And don't miss the golden nugget that Anne shares towards the end of the interview. Mic drop moment. 😉

    Links and products mentioned in today's episode:

    To claim your complimentary consultation with Anne, use the orange Book Your Consultation button at the bottom of this page.

    The blog post referenced in this episode: The Ultimate Guide To Outsourcing Tasks to Virtual Assistants. It provides a great overview of the types of VAs and budget considerations.

    About Anne Rajoo

    Anne Rajoo is the founder and CEO of Virtufully, an e-assistance hub that helps female entrepreneurs streamline and scale their businesses through strategic outsourcing. Anne's goal is to guide dynamic women on a journey toward a mindful mastery of work and life, reshaping the way we perceive productivity.

    Anne is also the creative force behind Magic Mum Life and Peaceful Productivity, which are designed to support ambitious women who balance careers with motherhood.

    Anne's journey started as a career woman, wife, and mother of two young boys. She felt the pressure of motherhood and the pursuit of perfection in her career, but she shifted her focus toward what truly matters. Now, Anne uses the tools she applied in her own life to help mothers become focused, productive, and fulfilled without succumbing to burnout.

    A lifelong dream of an extraordinary life led Anne from a tiny village in East Germany to London and finally to Mauritius, where she now resides with her family.

    Both Anne and Virtufully are committed to redefining success for female entrepreneurs by creating a harmonious blend of professional achievement and personal fulfillment. If you're a woman looking to streamline and scale your business, connect with Anne Rajoo and Virtufully to take your entrepreneurial journey to new heights.

    Anne's Website

    Virtufully.com for Anne's virtual assistant agency to learn more about hiring a VA.

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    36 mins
  • [SGC-38] Use Your Imagination For More Collaboration With Guest Prisca Benson
    Feb 23 2024

    If you've ever felt stuck watching your email list inch up by single digits or stay at the same number month after month, get ready to turbocharge your list growth! This week on "She's Got Content," we dive deep with Prisca Benson, the master of email list collaborations, who reveals how she turned her slow-growing list into a bustling hub of engaged subscribers.

    Don’t Miss Inside This Episode:
    • Creative Collaboration for Introverts: Discover the advantages of collaborative opportunities for those who might be more introverted. Melissa and Prisca share their experiences inside supportive communities that offer encouragement, accountability, and the opportunity to forge lifelong friendships with like-minded entrepreneurs in groups like the Collab Club and the Podcast Collaborative.
    • Networking IS Relationship Building: Explore the significant role of networking in business growth as Prisca outlines the importance of making meaningful connections. Get valuable tips on becoming an attractive podcast guest and creating mutually beneficial relationships that can lead to a surge in your business exposure and email list size.
    • The Art of Effective Email Communication: Listen as host Melissa Brown discusses the common fear of emailing a growing list and Prisca emphasizes the importance of regular communication to stay top-of-mind with your audience. Learn how to balance the influx of emails during collaborations and maintain a strong connection with your subscribers.
    • Imaginative Ways To Collaborate: The sky is the limit with the types of collaborations you can create with business buddies. There are at least ten different collaborative ideas shared by Prisca during this episode. Be sure to take notes!

    Links and products mentioned in today's episode:

    Get Prisca's free gift: 3 Steps to Financial Freedom Guide

    The Collab Club, hosted by Nicole Batey, is designed to help solopreneurs and small business owners connect and collaborate.

    Podcast Collaborative Find a guest and be a guest on podcast shows.

    ConvertKit Email service provider. Get a 14-day free trial to check it out.

    The video mentioned by Prisca in this episode about Creator Network on Convertkit:

    7 steps to growing your newsletter with Recommendations

    SparkLoop The number one newsletter recommendation platform

    About Prisca Benson

    Prisca is a dedicated money coach who guides professional women towards financial freedom. She crafts simple, customized plans that allow her clients to enjoy life while securing their financial future, ultimately guiding them toward a peaceful relationship with their money. With years of helping people create their money plans and a proven track record of growing her own investment accounts by over $280k in just 6 years, Prisca brings firsthand expertise to her coaching practice. Join her on Instagram (@ourgreenlifenj) for daily strategies, inspiration, and behind-the-scenes insights on mastering your finances and...

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    39 mins
  • [SGC-37] Great Business Advice Gone Wrong with Guest Lisa Thurston
    Feb 8 2024

    Ever just want to 'borrow someone's brain' to help you make sense of great business advice that might be going wrong for you for some reason?

    Human behavior consultant Lisa Thurston helps solopreneurs cut through the overwhelm, overthinking, and wheel spinning that's often so much a part of the early stages of business. Using a simple line of questioning with her assessment to learn more about her client's values, personalities, and deep desires, she helps them swim through the sea of great business advice that might be wrong for them as an individual.

    Listen to Lisa discuss three examples where great business advice went wrong and what to do instead.

    Don’t Miss Inside This Episode:
    • What is a human behavior consultant?
    • How human behavior consultants help customize and plan the best business model for you, based on your likes, values, and your own personality.
    • Three examples of generally great business advice and where it can go wrong for a specific individual.
    • Why you might be struggling with content creation based on the business model you've currently got set up.
    • Lisa's tool for validating your business ideas--where 'the rubber meets the road.'

    Links and products mentioned in today's episode:

    Nail Your Niche Workbook and Skill Audit

    Marisa Corcoran, founder of Copy Confidence Society and The Copy Chat.

    About Lisa Thurston

    Human Behavior Consultant, Lisa Thurston is all about helping solopreneurs gain clarity, maximize their potential, and shine in their fields of expertise.

    From helping you maximize your strengths to creating your unique selling proposition to mapping out your customer journey, Lisa is obsessed with helping women solopreneurs create the life and business of their dreams.

    Lisa's Website

    NOTE: Lisa's website has changed since the recording date for this episode. She mentions in the audio that her website is LisaThurston.biz, but this is no longer current. The correct website is LisaThurston.cc, and the link below will take you to her current website.

    LisaThurston.cc

    Connect With Lisa on Social

    Lisa Thurston on Instagram

    About Your Host

    Melissa Brown, MD - Coach, Author, Speaker, Teacher, and Podcast Host.

    After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing.

    Melissa believes that coaches have the power to change the world. Unfortunately, too many coaches get discouraged by the amount of content they need to create for marketing their business and this can lead to overwhelm and giving up on their dreams. There's such a ripple effect when a dream dies, so Melissa is on a mission to help coaches and solopreneurs overcome the overwhelm when it comes to content creation so they keep those dreams alive.

    Your content can impact massive amounts of people and positively change the world. You've got content in there inside you; let's get it out into the world.

    Check out these social media sites:

    She's Got Content Facebook...

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    30 mins

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