In this episode Emma and Jayda share their own experiences of being mixed-race and why being able to talk about their experiences and creating the space to do so as Emma is with her podcast and book is so important. As well as how creating a platform around talking about mixed race identities and bringing people together connects to cultivating hope for her, through making people feel less alone. Emma also shares what it was like being raised by white parents as a mixed-race kid and shares a lot of fascinating, and hard-hitting, information around past adoption policies and how they were racistly motivated. Jayda and Emma go deep into the theme of adoption and whether kids being adopted should be only adopted by families who reflect their same race and how they look. Jayda also asks Emma more about slow fashion and how she was able to make the changes to practice it as part of her everyday life. Emma shares really interesting insights into how tapping into slow fashion can help you slow down in general and live more mindfully, and why she thinks we must reconnect to humanity to appreciate everyone and everything involved in creating clothing and to then buy and wear more ethically. Emma discusses how her work around both race, identity and fashion all intersect around the theme of existentialism.

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Emma Slade Edmonson website

The Half Of It Book

Emma Slade Edmonson is a slow fashion OG, a sustainable fashion strategist, and an ethical brand consultant. Emma launched her own ESE consultancy business to work with brands to help refocus their businesses for positive impact and social and environmental good, working with some of the UK’s biggest brands, charities and social enterprises such as Cancer Research UK, Shelter, Westfield, Universal and Mayamiko and is regularly featured in international press, including The Guardian, Huffington Post, Vogue, Grazia, Telegraph and many more. Emma is also the creative strategist behind successful campaigns that celebrate thoughtful fashion consumption, including Charity Fashion Live & The Love Not Landfill pop-up stores and campaign. Emma is also the co-host of the podcast Mixed Up and the co-author of the book, The Half of It, both which explore the mixed-race identity and taking a deeper look at race and identity.

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