SoTellUs Time

By: Trevor Howard: Business Marketing Expert
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  • Summary

  • SoTellUs Time is a podcast for business owners and entrepreneurs wanting to learn how to grow their business from the basics all the way to the advanced from the latest technics and technologies. Together the hosts of SoTellUs Time have over 40 years of marketing experience from start ups to $100,000,000 companies. They have started several successful 7 figure companies and advised thousands of companies in 19 countries generating hundreds of millions in revenue.
    SoTellUs 2018
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Economics Leadership Management & Leadership Marketing Marketing & Sales
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Episodes
  • How to Set Clear Expectations for Employees & Boost Performance

    How to Set Clear Expectations for Employees & Boost Performance
    Feb 18 2025

    Are your employees meeting your expectations? Or do you find yourself frustrated with performance gaps? In today’s episode, we’re diving deep into how to set clear expectations for employees to ensure business success!

    🔹 What You’ll Learn in This Video:
    ✅ How to set realistic expectations as a business owner
    ✅ The impact of misaligned expectations on your business (real-life example)
    ✅ Best practices for communicating job expectations effectively
    ✅ How to track and measure performance with KPIs and feedback loops
    ✅ Adjusting expectations to foster growth and accountability

    🚀 Why Setting Employee Expectations Matters
    Many business owners assume employees think like them, but that’s rarely the case. When roles and responsibilities aren’t clearly defined, businesses lose time, money, and opportunities. A prime example? A high-end dental surgeon lost leads on $50,000 procedures because the wrong employee was assigned to follow up. With proper alignment, he could have closed more deals!

    💼 Whether you own a small business, salon, dental practice, or marketing agency, setting the right expectations can increase productivity, improve employee satisfaction, and boost revenue.

    🔥 CHAPTERS:

    00:00 Intro – Why Setting Expectations is Critical
    01:12 Realistic vs. Unrealistic Expectations – What Business Owners Need to Know
    03:45 Case Study: A Dental Surgeon’s Costly Mistake
    06:30 Matching Expectations to Employee Skills & Resources
    08:10 How to Clearly Communicate Expectations (Job Descriptions, SOPs & Training)
    11:45 Ongoing Feedback & Performance Reviews – Setting Employees Up for Success
    14:30 Using KPIs to Track Performance Without Micromanaging
    17:00 How to Adjust Expectations Over Time for Business Growth
    19:20 Conclusion + Actionable Takeaways

    🔹 ACTION STEP: Take a look at your employees and your expectations for them. Are they realistic? Are they being met? If not, schedule a meeting to realign your team!

    🔥 Want more business growth strategies? Subscribe and hit the 🔔 to stay updated!

    🔗 RELATED VIDEOS:
    👉 Missed Leads: Social Media & SMS Mistakes
    👉 3 Website Fixes to Capture More Leads & Customers
    👉 Missed Calls = Lost Revenue: Fix It Now

    💬 What’s your biggest challenge when it comes to managing employee expectations? Drop a comment below!

    #EmployeeManagement #BusinessGrowth #LeadershipTips #SetClearExpectations #SmallBusinessSuccess #EmployeeTraining #Entrepreneurship #BusinessOwner #WorkplaceCommunication #TeamLeadership #KPItracking #PerformanceManagement #StaffTraining #SuccessTips
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    21 mins
  • Missed Leads: Social Media & SMS Mistakes

    Missed Leads: Social Media & SMS Mistakes
    Feb 11 2025
    📢 Are you losing potential customers because of missed messages on social media and SMS? In this final episode of our Missed Communication Series, we uncover the biggest reasons businesses fail to capture leads and how AI-powered tools can help! 📌 Timestamps & Topics Covered: 🔹 (00:00) Introduction – Why missed communication is a massive revenue killer. 🔹 (02:15) 3 Reasons Businesses Miss Communication Through Social Media & SMS ✅ Delayed or No Response: Most businesses fail to check DMs, comments, or texts in time. ✅ Overwhelming Volume & Spam Filtering Issues: Real leads get buried under spam. ✅ Lack of Integration & Notification Fatigue: Too many platforms, not enough time! 🔹 (10:30) How AI Can Help Businesses Capture More Leads ✅ AI Chatbots & Automated Responses: Instant replies that engage and convert. ✅ AI Lead Prioritization: AI recognizes high-intent messages and flags urgent leads. ✅ AI Integration: One dashboard for Facebook, Instagram, WhatsApp, Google, SMS & more! 🔹 (17:30) How AI Can Filter Out Spam & Junk Leads ✅ Spam Detection: AI blocks junk messages, so you focus on real customers. ✅ Behavioral Insights: AI can tell the difference between tire kickers and serious buyers. 🔹 (24:30) Actionable Homework for Business Owners ✅ Step 1: Check your business’s response times on social media & SMS. ✅ Step 2: Identify where you're missing messages or leads. ✅ Step 3: Research AI tools to automate responses & improve lead capture. ✅ Step 4: Implement a system to boost engagement and conversions. 👀 Why Watch This Video? Every business depends on communication to generate revenue, but most companies are unknowingly losing leads due to slow or missed responses. In this video, you’ll learn how AI technology can improve customer engagement, prevent lost sales, and streamline your communication process. 🔍 Who Should Watch? ✅ Business owners struggling with social media & SMS response times ✅ Entrepreneurs & marketers looking to boost engagement with AI ✅ Sales teams needing a better system for handling online inquiries ✅ Anyone tired of losing leads due to missed messages 💡 Did You Know? 📊 82% of consumers expect an immediate response from brands on social media.📱 Text message response rates are 209% higher than email, but only if responded to within minutes!🤖 AI-driven chatbots can increase lead conversions by 67%! 🛠 Best AI Tools for Automating Business Communication: ⚡️ ChatGPT for automated messaging ⚡️ ManyChat for Instagram & Facebook automation ⚡️ Google Business Messages for real-time customer engagement ⚡️ WhatsApp Business API for AI-powered conversations ⚡️ AI CRM Tools like HubSpot & Drift to capture & prioritize leads 💬 Engage With Us! 🚀 Comment below: Have you ever lost a lead due to missed communication? Share your experiences! 👍 Like this video if you found it helpful! 📩 Subscribe for more business growth tips, marketing strategies, and AI automation hacks every week! 🔔 Turn on notifications so you never miss an episode of SoTellUs Time! 👉 More Business Growth Strategies: 🎥 Watch This Video on AI Marketing Secrets 🎥 How to Get More Customer Reviews for Your Business 📢 Follow Us on Social Media: 🌐 Website: www.SoTellUs.com 📸 Instagram: @SoTellUs 📘 Facebook: SoTellUs 🐦 Twitter/X: @SoTellUs #BusinessGrowth #AIChatbots #LeadGeneration #SocialMediaMarketing #SMSMarketing #MissedCommunication #BusinessAutomation #CustomerEngagement #MarketingTips #Entrepreneurship #SmallBusiness #MarketingHacks #SalesGrowth #AIforBusiness #SocialMediaTips
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    19 mins
  • 3 Website Fixes to Capture More Leads & Customers

    3 Website Fixes to Capture More Leads & Customers
    Feb 4 2025
    🚨 Are you losing leads without realizing it? 🚨 Your website might be turning away potential customers right now—but don’t worry, we’re here to fix that! In today’s video, we’ll show you Three Website Must-Haves that will capture more leads and boost your business instantly. 📌 If you’re struggling with low conversion rates, high bounce rates, or potential customers who visit but never take action, this video is for you. 🔥 Watch until the end to get practical tips on: ✅ The #1 lead capture mistake most businesses make ✅ How a simple web form can skyrocket conversions ✅ The secret to irresistible special offers that turn visitors into buyers ✅ Why AI-powered web chat is a game-changer for customer engagement 🔥 Fix #1: The Lead Capture Form A website without a lead capture form is like a store with no checkout counter! Here’s why you NEED one: ✅ Not every visitor is ready to call—give them an easy way to contact you ✅ The best forms are simple, clear, and connected to automation for follow-up 🚨 Common Mistakes: ❌ Too complicated or too many required fields ❌ No automation or follow-up process ❌ Buried at the bottom of the page where no one sees it 💡 Pro Tip: Keep your form simple: Name, Email, and Phone Number are usually enough! 🔥 Fix #2: Special Offer or Lead Magnet People LOVE a good deal—give them a reason to choose you over the competition! Some of the best high-converting offers include: 💰 Discounts: 🔹 $50 Off First Service 🔹 10% Off Any Repair Over $200 🎁 Free Upgrades: 🔹 Free Roof Inspection with Gutter Cleaning 🔹 Free Fridge Clean for New Clients ✅ No-Risk & Money-Back Offers: 🔹 No Fix, No Fee 🔹 100% Satisfaction Guarantee 🚀 The Key to High Conversions: Create urgency with limited-time deals! 📢 Examples: ✔️ "Book this week and save 10%!" ✔️ "Spring Cleaning Special: 25% off until the 15th!" 💡 Pro Tip: Promote your offer above the fold (visible without scrolling) and mention it in multiple places! 🔥 Fix #3: Webchat – The Instant Connection Did you know that most customers prefer messaging over calling? Live chat and AI-powered webchat are the ultimate lead-capturing tools. ✅ Why webchat beats forms: ✔️ Instant responses = Less friction for customers ✔️ No searching around your website—they get answers FAST ✔️ More leads convert when they can chat instead of calling 🚀 AI vs. Traditional Webchat: 🔹 AI filters out junk visitors and qualifies real leads 🔹 AI can answer questions 24/7, so you never miss a lead 🔹 AI-powered chat has closed sales for businesses that didn’t even realize they needed it! 💡 Success Story: We’ve seen businesses DOUBLE their leads just by adding webchat! If your business doesn’t have it yet, you’re leaving money on the table. 🏆 BONUS: Your Website Lead-Gen Homework! 👉 Visit your website right now and check for these three things: ✔️ Do you have a lead capture form? ✔️ Are you offering an irresistible deal? ✔️ Is webchat available to engage visitors instantly? 💡 If you don’t have all three, add at least ONE this week—you’ll be shocked at the difference it makes! 🚀 Want expert help? Not sure where to start? Drop a comment below, or reach out—we’d love to take a look at your site and offer suggestions! 🔔 Don’t forget to LIKE, SUBSCRIBE, and HIT THE BELL so you never miss out on our best business growth, marketing, and lead-generation strategies! 📢 Know a business owner who needs this? SHARE this video with them! #LeadGeneration #BusinessGrowth #WebsiteOptimization #MarketingStrategies #MoreLeads #CustomerConversion #SmallBusinessSuccess #Webchat #AIChatbot #WebsiteFixes #IncreaseSales #Entrepreneur #MarketingTips #GetMoreCustomers #SalesGrowth #CustomerEngagement #DigitalMarketing
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    11 mins

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EDUCATIONAL •INFORMATIVE• ENTERTAINING

If you are a business owner, entrepreneur, or something thinking about starting a business you NEED to listen to this podcast. It teaches you everything from marketing, sales, tracking numbers and basically everything to run a successful SELF sustaining business.

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