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Startup Stories - Mixergy

Startup Stories - Mixergy

By: Andrew Warner
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Business tips for startups by proven entrepreneursMixergy 2025 Economics Social Sciences
Episodes
  • #2277 My Body Tutor: Remote Coaching as a Service

    #2277 My Body Tutor: Remote Coaching as a Service
    Jul 9 2025
    Ever wish someone would text you every day to make sure you stuck to your goals? That’s exactly what Adam Gilbert built — first for fitness, now for business. He’s the founder of My Body Tutor and DoneDaily, two remote coaching services powered by daily accountability. I invited him to share how he turned simple check-ins into a multi-million dollar company.

    Adam Gilbert was a personal trainer who was frustrated by seeing clients not follow through on the diet and exercise programs they committed to.

    So he offered to be their accountability buddy by text. The service he created, My Body Tutor, was profitable from its first month and continues to generate millions 18 years later.

    His latest company, DoneDaily, offers a similar accountability and coaching program for entrepreneurs.

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  • #2276 Close: The $50 Million / Year CRM

    #2276 Close: The $50 Million / Year CRM
    Jun 18 2025
    How is Close doing so well in the CRM space against such big competitors? The answer: focus. Instead of chasing enterprise clients or trying to build a CRM that does everything from web hosting to calendaring, Steli Efti focused on sales teams at small and mid-sized businesses. And he built a product with a tight set of features focused on more client conversations and less data entry.

    Steli Efti is the co-founder and CEO of Close, a CRM platform designed to eliminate manual data entry and make sales more human and efficient. Before launching Close, he co-founded Elastic Sales (a sales-as-a-service agency) and SwipeGood (a charitable micro-donation startup)

    Fun fact—he once said he spent six years following up twice a year to finally buy the domain close.com.

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  • #2275 He’s doing SEO on ChatGPT

    #2275 He’s doing SEO on ChatGPT
    May 12 2025
    Have you noticed how AI search results are now linking to websites? Today’s guest runs an SEO agency that helps his clients’ sites show up in those chat responses. I invited Chirag Kulkarni founder of Taco to talk about how he’s doing it and how he built his agency.

    Chirag Kulkarni is the founder and CEO of Taco, an AI-powered SEO firm helping brands dominate emerging search platforms. Chirag and his team are building Taco into the go-to partner for companies navigating the shift from Google to generative search.

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