
Swag Ka Swaad: Corporate Gifting Trends
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About this listen
This source provides the transcript for an episode of a podcast titled "Gifted & Twisted," hosted by Manu. The episode, named "Swag Ka Swaad: Why Your Gifts Still Feel Like 2012 Diwali Hampers," focuses on the importance of corporate gifting as a form of brand communication. It critiques traditional, often uninspired, corporate gifts and explains what gifting says about a brand. The episode includes a humorous skit, presents modern gifting trends for 2025, and offers advice on improving gifting strategies, concluding by emphasising the connection between smart gifting and strong branding.
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