"You get into the mode of, I have to tell this story. I'm supposed to. I'm called to, and I can see it right there. And if if I don't, I'm actually leaving something on a table in my life.""

Key Moments

05:46 Authors need to effectively market and self-promote.

09:21 Tailor stories to engage audiences.

14:33 Engage with story before presenting data.

23:19 When writiers contemplate ghostwriting.

24:45 Revising form led to easier book writing.

30:07 Identifying target audience.

30:45 Be able to answer the questionm, "why are you the person to write the book?"

34:25 Modular structure and editing process for accuracy.

36:59 Grateful for listening to Morgan James Radio.

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Tell Your Story

Alice Fairfax joins for a conversation on the importance of telling your story. anyone looking to captivate their audience. Alice, a Magic Press author, shares how she has drawn from her Disney experiences and found a way to tell her story through writing.

Ultimately, storytelling is essential.  Engage your audience's emotions before bombarding them with data. Alice emphasizes the power of story to make a lasting impact on your listeners and readers.

As an author is is important to craft an impactful book proposal. Your book starts with a proposal that includes its purpose, target audience, and a brief outline. This isn't just a formality; it's a foundation to your writing process. A good proposal and flexible outline can streamline your writing journey.

Modular Storytelling is a great technique. Learn to adapt and rearrange your story to suit various platforms and audiences. The "accordion" concept isn't just a music reference—it's about expanding or compressing your narrative effectively across different media.

Make sure to listen to the full episode to hear how Alice transformed her in-depth storytelling workshops into a compelling guide for communicators of all stripes. Morgan James Publishing offers insights into endorsements and narratives that can empower your writing career. Find Alice's "Tell Your Story: Tools to Take You from a Tweet to a TED Talk" *on Morgan James Publishing's website and catch her revamped storytelling approach on Instagram.