• The 10 Common Mistakes New Store Owners Make (and How to Avoid Them) - Part One

  • Nov 7 2024
  • Length: 25 mins
  • Podcast

The 10 Common Mistakes New Store Owners Make (and How to Avoid Them) - Part One

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  • Summary

  • Top 5 Mistakes New E-Commerce Store Owners Make and How to Avoid Them


    In the first episode of the Product Growth Lab podcast, hosts Andrew George and Melissa Pikul dive into the challenges faced by new e-commerce store owners. They discuss the top five common mistakes, including not knowing the target audience, overcomplicating product offerings, and ignoring website user experience. The episode offers valuable insights and practical advice from their personal experiences to help entrepreneurs avoid these pitfalls and set the stage for business success. Tune in to learn how to streamline your operations and enhance your growth journey.


    Resources Mentioned:

    Facebook Group

    Flash Sale in a Snap Workbook


    00:00 Welcome to the Product Growth Lab Podcast

    00:29 Introduction to the First Episode

    00:42 Common Mistakes in E-commerce

    01:37 Mistake 1: Not Knowing Your Target Audience

    08:46 Mistake 2: Overcomplicating Product Offerings

    14:15 Mistake 3: Ignoring Website User Experience

    18:49 Mistake 4: Poor Product Images and Descriptions

    24:06 Conclusion and Next Episode Teaser

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