• The Adventures of Taking a Consumer Product to Market with Angie Ruff, CPG Consultant at Flavor Craft Consulting

  • Oct 9 2024
  • Length: 41 mins
  • Podcast

The Adventures of Taking a Consumer Product to Market with Angie Ruff, CPG Consultant at Flavor Craft Consulting

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  • Summary

  • In this episode of Exploring Growth, host Lee Murray chats with Angie Ruff, CPG Consultant at Flavor Craft Consulting. They dive into the complexities of bringing products to market, stressing the need to solve consumer problems while balancing technical and creative elements through effective storytelling. This episode provides practical advice for those navigating the product branding landscape.


    Have a guest recommendation, question, or just want to connect?
    Go here: https://www.harvardmurray.com/exploring-growth-podcast


    Connect on LinkedIn:
    Lee - https://www.linkedin.com/in/leehmurray
    Angie - https://www.linkedin.com/in/angieruff/


    #ExploringGrowthPodcast #ProductBranding #CPGIndustry #ConsumerInsights #EntrepreneurChallenges #AngieRuff #StorytellingInMarketing #UserExperience #FlavorCraftConsultant #ProductDevelopment #ProductBranding #CPG
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