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The Agency Hour

The Agency Hour

By: Agency Mavericks
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The Agency Hour is for digital agency owners like you who want to start, grow and scale their businesses. It’s like hanging out with friends while getting a masterclass in how to tackle the most significant obstacles you’re facing as an entrepreneur.© 2023 Economics Education Leadership Management Management & Leadership
Episodes
  • 7 Key Takeaways from Mavcon Bali: Why Agency Owners Need Peers
    Jul 4 2025

    Welcome back to The Agency Hour, where we help web design and digital agency owners create abundance for themselves, their teams, and their communities.

    In this episode, Troy Dean takes you behind the scenes of MAVCON Bali 2025, the 21st MAVCON event held at the luxurious Laguna Resort in Nusa Dua. Experience the highlights of this transformative event where agency owners gathered to share strategies, systems, and insights in a breathtaking tropical paradise. Troy unpacks the key presentations, workshops, and networking opportunities that made this event special – from the 7-11-4 customer journey framework to advanced hiring strategies in the age of AI. Discover why looking over another agency owner's shoulder and seeing their actual systems in action was the most valuable takeaway for attendees.

    If you're looking to elevate your agency, connect with like-minded owners, and experience the power of in-person collaboration in a world-class setting, this episode offers a compelling glimpse into what makes MAVCON a must-attend event.

    Key Takeaways

    • The Ultimate Agency Asset: How to build a "click-to-close" automation experience using Google's 7-11-4 strategy
    • Content Creation Frameworks: Practical approaches to overcome video production hesitation and create client-attracting content
    • SEO in the AI Era: New strategies for ranking in large language models, AI overviews, and chatbots
    • Employee Lifecycle Management: Honest insights on hiring and firing in today's agency environment
    • Agency Acquisition Strategies: How to grow by acquiring smaller agencies with recurring revenue clients
    • Collaborative Problem-Solving: The power of structured brains trust sessions to overcome your biggest challenges
    • Networking Value: Why peer-to-peer knowledge sharing consistently delivers the highest ROI at in-person events

    If you’re ready to scale your agency and reclaim your time, join our new community for just $1. Every week, Troy goes live with actionable strategies to help you build a business that works - for you

    Handy Links:

    MavCon - https://mvrx.link/mavcon
    E2M Solutions - https://www.e2msolutions.com/agency-mavericks
    WP Remote - https://wpremote.com

    Get a Personalised Game Plan to Grow Your Agency

    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com

    Follow us on the socials:

    YouTube | Facebook | FB Group |

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    27 mins
  • The Agency GPS Model: Unlock More Money, Time & Control
    Jun 20 2025

    Welcome back to The Agency Hour, the show that helps web design and digital agency owners create real abundance - for themselves, their teams, and the communities they serve.

    Tired of working endless hours in your agency without seeing the profits you deserve? Discover the exact framework successful agencies use to create sustainable growth, package their services into scalable products, and gain back precious time.

    In this special episode, I reveal the complete Agency GPS Model that's helped countless agency owners transform their businesses:

    • Learn the three pillars of transformation: Grow your authority, Package your IP, and Scale your impact
    • Discover the nine stepping stones that connect these pillars
    • Understand how to create unlimited demand for your services
    • See how to turn your knowledge into profitable, repeatable products
    • Find out how to automate and delegate to reclaim your time

    Remember, this isn't about overnight success—it's a 3-5 year journey broken into manageable sprints. The most successful agency owners follow this roadmap to build businesses that deliver amazing profits while working just 3-4 hours a day.

    If you’re ready to scale your agency and reclaim your time, join our new community for just $1. Every week, Troy goes live with actionable strategies to help you build a business that works - for you

    Handy Links:

    MavCon - https://mvrx.link/mavcon
    E2M Solutions - https://www.e2msolutions.com/agency-mavericks
    WP Remote - https://wpremote.com

    Get a Personalised Game Plan to Grow Your Agency

    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com

    Follow us on the socials:

    YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin

    Show more Show less
    17 mins
  • Why Showing Up Still Matters (Even When You're Already Successful)
    Jun 13 2025

    Welcome back to The Agency Hour, the show that helps web design and digital agency owners create real abundance - for themselves, their teams, and the communities they serve.

    Ever wonder if attending industry events is actually worth your time and money? In this eye-opening episode, we dive into the surprising ROI of in-person connections that you simply can't replicate online.

    Join Troy Dean and Simon Kelly (CEO of Seriously Good Design) as they explore the hidden value of those unstructured, organic conversations that happen between sessions at events - the ones that often create the biggest breakthroughs.

    Here’s what you’ll learn:

    • How to engineer a 10X return from attending live events
    • Why the conversations between sessions matter more than the presentations
    • The surprising power of shifting your mindset from "this is difficult" to "I love this"
    • How to determine if something truly deserves space in your calendar
    • Why mentors help you see blind spots that are invisible to you

    Simon shares a personal story about how a single off-hand comment from Troy completely transformed his approach to client work, proving that sometimes the most valuable insights come from casual interactions, not formal teaching.

    Ready to maximize your next industry event? This episode gives you the mindset shift you need to turn your next conference from just another business expense into a genuine catalyst for growth.

    If you’re ready to scale your agency and reclaim your time, join our new community for just $1. Every week, Troy goes live with actionable strategies to help you build a business that works - for you

    Handy Links:

    MavCon - https://mvrx.link/mavcon
    Simon’s Web Design Process - https://sgd.com.au/our-web-design-process/
    Simon’s Paid Discovery Page - https://sgd.com.au/digital-strategy-workshop/
    E2M Solutions - https://www.e2msolutions.com/agency-mavericks
    WP Remote - https://wpremote.com

    Get a Personalised Game Plan to Grow Your Agency

    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com...

    Show more Show less
    41 mins
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