What’s really putting your Amazon business at risk? In this episode of The Amazon Strategist Show, John Cavendish sits down with Debi Slaver, Sales & Marketing Director at SPCTEK, to break down the hidden pitfalls that lead to seller suspensions—and what you can do to avoid them.

From account health metrics to the realities of order defect rates, Debi shares the real talk every Amazon seller needs to hear in 2025. Whether you're scaling fast or just starting out, this conversation will help you avoid costly mistakes and keep your account in good standing.

🔑 Key Takeaways:
Violations can lead to account suspension if left unaddressed.
Poor account health can hurt your ability to advertise and grow.
Understanding order defect rates is critical for long-term success.
Quality control can make or break your seller metrics.
Amazon courses aren’t one-size-fits-all—do your homework.
E-commerce is not a passive income strategy.
Hands-on account management is non-negotiable.
Strong customer service is essential for seller survival.
Know your violations to protect your seller privileges.

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Connect with @spctek and Debi
Website: https://spctek.com
Email: debi@spctek.com
Facebook: https://www.facebook.com/SPCTEKGlobal
Instagram: https://www.instagram.com/spctek
LinkedIn: https://www.linkedin.com/company/spctek
Youtube: https://www.youtube.com/channel/UC8WKVkQ7E_1_qCSAOAybzxA

Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish

Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
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Never Talk to Seller Support Again.

Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.

#amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...

What’s really behind underperforming Amazon ads? (Hint: It’s not your budget.) In this episode of The Amazon Strategist Show, John sits down with Noemi Bolojan, Co-Founder of Scale Wave, to unpack what truly drives—or kills—Amazon ad success in 2025 and beyond.

From the rise of AI and FOMO to the art of nailing your product’s life stage, Noemi shares battle-tested insights for Amazon sellers who want real growth—without chasing shiny objects.

Whether you're struggling with ad conversions or drowning in conflicting strategies, this episode will give you the clarity (and focus) you need.

🔑 Top Takeaways:

• Budget isn’t your problem—conversion rates are.
• Flashy tactics won’t fix a broken foundation.
• AI is powerful, but not a silver bullet for every seller.
• FOMO leads to bad marketing decisions.
• Most sellers overlook their product’s life stage.
• Hiring wrong slows you down—ask better questions.
• Great ads only work if the basics are dialed in.
• Focus and discipline outpace hustle every time.
• Ads should amplify your strengths, not mask your weaknesses.
• Long-term growth comes from mastering fundamentals.

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Connect with Noemi and Scale Wave
LinkedIn: https://www.linkedin.com/in/noemibolojan
Email: contact@scalewave.io
Website: https://scalewave.io

Youtube: https://www.youtube.com/@noemibolojan

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Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish

Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
-------------------------------------------------------------------------
Never Talk to Seller Support Again.

Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.

#amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...

On this episode of The Amazon Strategist Show, John sits down with Daniel Budai, CEO & Founder of Budai Media, to unpack what really drives growth in e-commerce today (spoiler: it’s not just AI and flashy tools).

Daniel shares tried-and-tested growth strategies, from conversion rate optimization to bold offer crafting, and dives into the underrated power of SMS marketing. He also gets candid about why many DTC and Amazon brands miss the mark—and what to fix first.

Whether you’re a scaling seller or growing a DTC brand, this episode will help you rethink your digital marketing game with practical, no-fluff advice.

🎯 Takeaways:
-Website conversion rates are often the real growth bottleneck.
-Social proof (done right) builds real trust—and sales.
-SMS marketing is a goldmine most sellers ignore.
-A bold, irresistible offer will outshine any tech stack.
-Real customer reviews still outperform AI copy any day.
-UX matters: your site might be killing your conversions.
-Market saturation? Tackle it with unique positioning.
-AI isn’t magic—especially for smaller brands.
-Smart marketing over expensive tools.

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Connect with Daniel and Budai Media
Website: https://www.thebudaimedia.com
Instagram: https://www.instagram.com/the.daniel.budai
LinkedIn: https://www.linkedin.com/in/budaidaney
X: https://x.com/thedanielbudai

Youtube: https://www.youtube.com/@thedanielbudai

Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish

Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
-------------------------------------------------------------------------
Never Talk to Seller Support Again.

Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.

#amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategistS...