The Bright Balloon

By: Sara Meyer
  • Summary

  • Welcome to The Bright Balloon, a podcast where Sara Meyer shares bright ideas for your balloon business! I want you to make more money, eliminate stress and learn along with me as we grow our creative businesses together! Welcome to The Bright Balloon
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Episodes
  • 273. Stopping Balloons | Melody of Feathered Fox Designs
    Oct 29 2024

    In this interview we’ll hear about what it’s like to stop providing balloon decor. Melody announced on Instagram a while back that she was no longer going to be doing installations, and in fact was beginning to count down the days to her last one.

    She tells us how she was having her best year ever, in terms of sales and the clients she was working with, but behind the scenes was struggling physically with an old injury that progressively got worse. Hear about all of the options she considered, and why she opted for an actual announcement over quietly closing down the business. Then she also tells us what she’s up to now, in the short term, as she discovers what her next big thing is.

    Other topics we talk about included:

    • Hiring and training
    • Managing growth
    • The physical nature of the job
    • Comparison and relationships
    • Personal branding & her content plan

    I really appreciated Melody’s openness and honesty about this decision and the process, and since I know we all feel burnt out every so often, there’s likely some parts of her experience that you’ll relate to as well.

    And in the UGlu Hotline, get a tip for when you’re participating in a parade!

    RESOURCES MENTIONED:

    17hats (get 50% off your 1st year)

    Balloon Suite

    Havin' A Party Wholesale (save 5% with code BRIGHT)

    UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)

    Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514

    PremiumConwin

    NEW! 2025 Bright Balloon Business Planner

    ALOFT (save $10 with code BRIGHT)

    ballooncoach.com | Balloon Boss Mastermind & Summit

    - - - -

    Get bonus episodes

    50 Ideas for Email Marketing | Join the Bright Balloon email list

    Courses

    @thebrightballoon

    The Bright Balloon on YouTube

    Show more Show less
    1 hr and 8 mins
  • 271. Having a front row seat
    Oct 22 2024

    In this episode I’m interviewing someone who has been in balloons for the same amount of time as me… it’s my husband! Someone on Instagram had suggested the idea and we rolled with it. After all, he’s had a front row seat to Wisconsin Balloon Decor (and all my business ideas) from the very beginning so it was fun to have him share his experience.

    And since the idea originated on Instagram, I went back to the source for questions I should ask Zac, and I think anyone who also has a spouse or significant other along for the ride will enjoy hearing his perspective.

    Zac and I talk about:

    • Where he feels comfortable and wants to help
    • How he’s learned my installation style and standards
    • His favorite and least favorite things about being married to a balloon decorator
    • What it’s like when I travel
    • If he ever had any doubts about the business
    • … and a few of my own questions for him!

    Bear with us in the beginning as we fight through a bit of awkwardness, but we share openly about running the business while juggling kids and so much more. Thanks to everyone who submitted questions!

    Then in the UGlu Hotline, you’ll hear about a banking option that has helped one artist implement the Profit First method.

    RESOURCES MENTIONED:

    17hats (get 50% off your 1st year)

    Balloon Suite

    Havin' A Party Wholesale (save 5% with code BRIGHT)

    UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)

    Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514

    PremiumConwin

    NEW! 2025 Bright Balloon Business Planner

    ALOFT (save $10 with code BRIGHT)

    ballooncoach.com | Balloon Boss Mastermind & Summit

    - - - -

    Get bonus episodes

    50 Ideas for Email Marketing | Join the Bright Balloon email list

    Courses

    @thebrightballoon

    The Bright Balloon on YouTube

    Show more Show less
    40 mins
  • 269. Standing out from the crowd | Max of Moments by Max
    Oct 15 2024
    Max has been all over my Instagram lately so I was so happy to chat with him in this episode about some of the ways he aims to stand out from the crowd… including how he is starting to become a one-stop shop! His fascination with balloons started when he was young and the store he would visit became an early inspiration for him. Then he came back to balloons for entertainment as times got tough… not knowing that he would one day start his own balloon business. After getting degrees in hospitality and event management, the pandemic then halted that career and led him to finally take the leap into business ownership. Hear about his first paid jobs that really let his creativity lead the way. Now, he’s got a small team and has incorporated quite a lot of rental items into what he offers so he can serve his clients in the way they need. He shares with us the strategy for purchasing those items and growing his inventory… not just for the sake of growing his inventory, but with unique items he’s not seeing others around him offering. Then we chat even more about finding ways to differentiate ourselves in our areas and how he’s starting to put his event management skills to the test! Then in the UGlu Hotline, hear a tip for renting marquees out to other vendors. RESOURCES MENTIONED: 17hats (get 50% off your 1st year) Balloon Suite Havin' A Party Wholesale (save 5% with code BRIGHT) UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT) Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514 PremiumConwin NEW! 2025 Bright Balloon Business Planner ALOFT (save $10 with code BRIGHT) ballooncoach.com | Balloon Boss Mastermind & Summit momentsbymax.com | @momentsbymax_ | Moments By Max; Balloon Décor - - - - Get bonus episodes 50 Ideas for Email Marketing | Join the Bright Balloon email list Courses @thebrightballoon The Bright Balloon on YouTube
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    46 mins

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