The Business Growth Show

By: Ford Saeks
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  • Summary

  • Welcome to The Business Growth Show, where each week we bring you in-depth interviews with the leading voices in business success. Hosted by Ford Saeks, the show provides valuable insights and strategies for entrepreneurs, business owners, and anyone looking to grow their brand. From top CEOs to experts in sales, marketing, operations, customer experience, entrepreneurship, and success, our guests share their personal experiences, lessons learned, and advice to help you achieve your goals. Whether you're a seasoned entrepreneur or just starting out, The Business Growth Show offers practical and actionable advice to help you take your business to the next level. Tune in and join Ford as he explores the stories and strategies of the most successful business leaders of our time on The Business Growth Show.
    2024
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Economics Marketing
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Episodes
  • S1Ep212 Franchise Growth Strategies with Ted Speers

    S1Ep212 Franchise Growth Strategies with Ted Speers
    Dec 19 2024
    Franchise growth can feel like a balancing act between expanding operations and maintaining quality. Many franchise systems face challenges such as scaling effectively, fostering collaboration among franchisees, and navigating a competitive market. Understanding the strategies that contribute to sustainable growth is crucial for long-term success. A thriving franchise requires more than just adding locations; it demands systems that empower franchisees and create consistency across the brand. For brands like The Patch Boys, focusing on communication and a supportive culture has proven vital. Strong relationships between franchisees and leadership, coupled with robust operational systems, are essential to building a network that not only grows but also thrives. Strategic thinking and adaptability often define success in franchising. Facing industry challenges such as staffing shortages, increased competition, and evolving customer expectations requires innovative solutions. The importance of recruiting skilled professionals, implementing effective marketing, and maintaining high standards for customer experience cannot be overstated. These efforts ensure that the franchise remains competitive while meeting the needs of its customers. Franchisees benefit from being part of a system that prioritizes collaboration. Sharing best practices, creating feedback loops, and fostering a sense of community helps elevate performance across the board. By encouraging open communication and innovation, franchise brands can harness the collective expertise of their network to drive continued success. Every franchisor must find ways to balance short-term wins with long-term sustainability. Strategic growth strategies address these dual goals, ensuring that the brand remains competitive while continuing to serve its franchisees effectively. Creating repeatable processes, investing in marketing, and nurturing franchisee relationships all play a role in building a resilient franchise system. Challenges such as recruitment and lead generation are inevitable, but they also present opportunities for innovation. Brands that establish clear systems and maintain strong franchisee support can position themselves to navigate these challenges with confidence. It is through adaptability and forward-thinking strategies that franchises build a foundation for sustained growth. Watch the full interview on YouTube. Don’t miss future episodes of Fordify LIVE!. Join Ford Saeks every Wednesday at 11 AM Central on your favorite social platforms and catch The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About Ted Speers Ted Speers is the accomplished brand president of The Patch Boys, a leading national franchise specializing in drywall repair. With over 25 years of experience, Ted has honed his expertise in franchise development, professional sports, and marketing services. His career includes leadership roles with prominent organizations like Little Caesars Pizza, the Detroit Red Wings, and the Colorado Avalanche. Under his leadership, The Patch Boys has grown from 35 to over 100 franchise locations, earning their reputation as a trusted name in home services. Ted is passionate about fostering collaboration within the franchisee community, building scalable systems, and driving sustainable growth for the brand. As part of the BELFOR Franchise Group, Ted has helped position The Patch Boys alongside other complementary home service brands to provide comprehensive customer solutions. Through his dedication to innovation and strategic leadership, Ted continues to shape the future of franchising while empowering franchisees to succeed. Find out more about The Patch Boys Franchise and The BELFOR Franchising Group. About Ford Saeks Ford Saeks is a Business Growth Accelerator with over 20 years of proven expertise, having generated more than a billion dollars in sales worldwide for businesses ranging from innovative start-ups to established Fortune 500 companies. As the President and CEO of Prime Concepts Group, Inc., Ford specializes in helping organizations attract loyal customers, increase brand awareness, and drive innovation to achieve remarkable results. An entrepreneurial force, Ford has founded over ten companies, authored five impactful books, secured three U.S. patents, and earned numerous industry accolades. His cutting-edge insights extend to the field of AI prompt engineering, where he has become a leading voice in leveraging AI to create engaging content that fuels business growth. Recently, Ford shared his expertise at the prestigious “Unleash AI for Business Summit,” where he explored the transformative impact of ChatGPT on operations, marketing, and customer experiences. With a track record of success and a passion for empowering others, Ford Saeks continues to redefine what it means to achieve sustainable business growth. To learn more, visit ProfitRichResults.com or watch his TV ...
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    28 mins
  • S1Ep211 Building Supportive Franchise Partnerships for Success with Joe Mohay

    S1Ep211 Building Supportive Franchise Partnerships for Success with Joe Mohay
    Dec 12 2024
    In the competitive world of franchising, success relies on more than just great products or services—it’s about building supportive franchise partnerships. These partnerships form the foundation for sustainable growth, ensuring that both franchisors and franchisees have the resources and collaboration needed to thrive. On this week’s episode of Fordify LIVE!, host Ford Saeks welcomes digital marketing expert Joe Mohay to explore how collaboration between franchisors and franchisees drives franchise development, local marketing success, and long-term growth. A franchisee’s success is often tied to their ability to stand out in local markets. However, achieving visibility requires more than individual effort. Joe Mohay emphasizes that supportive franchise partnerships are essential for creating a shared vision and achieving mutual goals. These partnerships bridge the gap between the franchisor’s overarching strategy and the franchisee’s local execution, enabling a seamless alignment that benefits both parties. For franchisors, the focus often starts with franchise development—attracting the right candidates to grow the brand. The right partnerships ensure that prospective franchisees not only see the value in joining the organization but also feel confident in the support they’ll receive once they are part of the system. Joe highlights that franchisors who invest in robust support systems and collaborative relationships from the start are better positioned to attract motivated, high-performing franchisees. Franchisees, in turn, benefit from these partnerships when it comes to building a strong local presence. A key element of this success is an optimized online strategy. Joe discusses how franchisors and franchisees can work together to leverage tools like local SEO, Google Business Profiles, and localized content. By using the franchisor’s digital authority and brand strength as a springboard, franchisees can achieve higher Google rankings, attract local customers, and build credibility within their communities. A well-optimized Google Business Profile (GBP) is a particularly powerful tool for franchisees. Joe explains that a fully optimized GBP serves as a virtual storefront, offering potential customers critical information such as hours of operation, reviews, photos, and promotions. Franchisees who work with supportive franchisors to maintain and update their profiles consistently can significantly boost their visibility and customer engagement. Beyond digital strategies, supportive franchise partnerships are built on consistent communication and collaboration. Franchisors play a pivotal role in equipping franchisees with the tools they need to succeed, whether through personalized marketing strategies, access to data-driven insights, or ongoing training and resources. Joe emphasizes that these efforts should go beyond the initial onboarding phase and continue throughout the life of the partnership. This sustained support ensures franchisees can adapt to changes in the market and consistently meet their business goals. Ford Saeks adds to the conversation by focusing on the buyer’s journey and the importance of tailoring efforts to meet the needs of customers at every stage. Whether it’s helping franchisees attract customers in their local markets or guiding potential franchise candidates through the decision-making process, these partnerships are the backbone of a thriving franchise system. Ford and Joe agree that supportive franchise partnerships are not just about solving immediate challenges but also about building a framework for long-term success. These partnerships also foster a sense of trust and alignment that’s critical for navigating challenges. Franchisees often face unique hurdles, from understanding local customer behavior to managing competition in their market. Franchisors who prioritize open dialogue and problem-solving help franchisees feel supported and empowered, which ultimately strengthens the entire franchise network. The conversation also touches on the evolving role of technology in franchising. With tools like AI and data analytics becoming increasingly prevalent, franchisors and franchisees have access to more insights than ever before. Joe notes that supportive franchise partnerships are essential for integrating these tools effectively, ensuring that franchisees can use them to make informed decisions without feeling overwhelmed. Whether you're a franchisor, franchisee, or entrepreneur, this episode of Fordify LIVE! offers invaluable insights into the power of collaboration. Building supportive franchise partnerships isn’t just a nice-to-have—it’s a must for achieving growth, sustaining franchise development, and ensuring long-term success. Watch the full interview on YouTube! Join Fordify LIVE! Every Wednesday at 11AM Central on your favorite social platforms and catch The Business Growth Show Podcast every Thursday for a weekly dose of ...
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    33 mins
  • S1 Ep210 Personal Branding for Business Growth with Rory Vaden

    S1 Ep210 Personal Branding for Business Growth with Rory Vaden
    Dec 5 2024
    Are you struggling to grow your business and wondering how to stand out in a crowded marketplace? In today’s competitive environment, building a strong personal brand has become an essential tool for entrepreneurs, leaders, and business owners to differentiate themselves and drive growth. Personal branding goes beyond having a logo or a website—it’s about building a reputation that resonates with your audience and establishes trust. In this episode of Fordify LIVE, Rory Vaden, co-founder of Brand Builders Group, dives into the critical role that personal branding plays in business growth and long-term success. Personal branding is not just for influencers or celebrities; it’s a powerful asset for any business leader looking to expand their reach. Rory emphasizes that people don’t just buy products or services—they buy into the people behind them. Your personal brand serves as the bridge between who you are and the value you provide to your audience. If you’re looking to build a brand that attracts the right clients and generates more opportunities, the discussion with Rory outlines why focusing on personal branding is one of the smartest moves you can make for your business. One of the key challenges business owners face is finding clarity in their messaging. Rory’s insights into personal branding highlight the importance of defining your unique value and being intentional about how you communicate it. By focusing on your core message, your personal brand can become a powerful tool for cutting through the noise and connecting with the people who matter most to your business. It’s not about being everything to everyone, but rather, being clear about who you are and what you stand for. When your personal brand reflects your authentic self, it becomes a magnet for clients, customers, and opportunities. Rory also discusses how building a personal brand goes hand in hand with credibility. It’s one thing to have expertise, but it’s another to communicate it effectively to the right audience. A strong personal brand does just that—it signals authority, trust, and reliability. Rory shares how even the most successful entrepreneurs and executives invest in personal branding as a way to continually build their influence and create lasting connections with their audience. Your personal brand is the key to establishing a strong professional presence that positions you as a leader in your industry. In addition to building credibility, personal branding also accelerates business growth by creating a foundation for long-term relationships. When people trust your brand and believe in your message, they’re more likely to remain loyal and recommend your services to others. Rory explains how personal branding is not a one-time effort; it’s an ongoing process of refining your message, expanding your reach, and consistently delivering value. This approach leads to exponential growth, as your personal brand continues to evolve and attract more opportunities over time. The conversation with Rory underscores the importance of personal branding as a strategic investment in your business. As more entrepreneurs recognize the value of branding themselves, those who take the time to build their personal brand now will be better positioned to grow their influence and achieve long-term success. By honing in on your story, your message, and the value you bring to the table, you can create a brand that not only drives business growth but also sets you apart from the competition. Watch the full episode on YouTube. If you’ve been wondering how to elevate your business and make a lasting impact in your industry, investing in personal branding is the way forward. It’s not just about visibility; it’s about creating meaningful connections with your audience and leaving a lasting impression. Don’t miss future episodes of Fordify LIVE! Join us every Wednesday at 11 AM Central on your favorite social platforms and catch The Business Growth Show Podcast every Thursday for more strategies and insights to fuel your business success. About Rory Vaden Rory Vaden is a renowned expert in personal branding and co-founder of Brand Builders Group, the world’s leader in personal brand strategy. Rory and his team help mission-driven individuals expand their reach, grow their income, and make a positive impact by teaching them how to build and monetize their personal brand. From high-profile clients like Lewis Howes, Ed Mylett, and Amy Porterfield to aspiring entrepreneurs, Brand Builders Group has helped countless people turn their reputation into revenue. Rory’s first book, Take the Stairs, became a #1 Wall Street Journal, #1 USA Today, and #2 New York Times bestseller, with translations in 11 languages. Known for his powerful message of doing what’s right even when it’s difficult, Rory has delivered keynote speeches on leadership, sales, productivity, and personal growth to audiences around the globe. He is ...
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    41 mins

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