The Business of Good: Ethical Marketing & Sales Strategies for Purpose-Driven Entrepreneurs Podcast By Jan Ditchfield cover art

The Business of Good: Ethical Marketing & Sales Strategies for Purpose-Driven Entrepreneurs

The Business of Good: Ethical Marketing & Sales Strategies for Purpose-Driven Entrepreneurs

By: Jan Ditchfield
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What if you could build a profitable online business that makes the world a better place?

That’s exactly what you’ll learn when you tune into The Business of Good, the podcast for purpose-driven women entrepreneurs who want to create scalable businesses rooted in mission, purpose, and societal impact—while getting paid to do it.

Hosted by Jan Ditchfield, an award-winning business strategist and former nonprofit leader, this show combines ethical marketing strategies, actionable business frameworks, and inspiring stories to help you grow your income, amplify your mission, and create a business that changes lives—including your own.

With over 25 years of experience, Jan has mastered the art of turning big ideas into profitable results. She’s helped build multi-million-dollar campaigns, founded two national nonprofits, and shaped policies that improve society. After transitioning to the online business space, she built a multiple six-figure business that blends profit with purpose. Now, she’s here to teach you how to use proven strategies like list building, offer creation, social media, and scalable sales systems to grow your audience, increase your revenue, and make a meaningful impact—without ever compromising your values.

Whether you’re launching your first course, creating a high-ticket offer, or scaling your existing business, each episode delivers step-by-step guidance and practical insights designed to help you take immediate action.

If you’ve ever asked yourself, “How can I get paid to change the world?”—this is the podcast for you. Subscribe to The Business of Good today, hit play, and start building your business of impact.

© 2025 Jan Ditchfield
Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • This Podcast is Moving—Here’s Where to Find It Moving Forward!
    Mar 12 2025

    Big news, my friend! 🎉 The Business of Good isn’t going anywhere—but it is moving back to my original podcast feed.

    A few months ago, I thought I needed to start fresh on a brand-new feed. I had this idea that building from the ground up would somehow prove something… but the truth? I was already sitting on an incredible foundation.

    This show—the one that started as No BS Business School—earned a spot in the top 3% of podcasts globally (!!!). Instead of starting over, I realized I should be building on what I’ve already created. So, I’m making it right.

    👉 Here’s what you need to do: Search for The Business of Good in your favorite podcast app, or just click the link here to follow the updated feed.

    And trust me, you don’t want to miss what’s coming…

    🔹 I’m talking with my favorite philanthropist, who’s built a wildly successful charity and uses brilliant business models to fund it. If you want to learn how to build a business that truly gives back, you’ll love this conversation.

    🔹 Then, I have everyone’s favorite online business expert joining me to break down predictable profits—because having revenue you can actually count on? That’s the dream.

    Plus, I’ll be sharing more on business models that drive change, ethical marketing strategies that actually work, and sustainable ways to scale your income—without selling out or burning out.

    So don’t miss a thing! Click here to follow The Business of Good on the updated feed, and I’ll see you there! 💜


    Rate, Review, & Follow on Apple Podcasts

    "Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

    Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

    Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

    And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

    Join the Free Community:
    Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

    Show more Show less
    6 mins
  • #012: My 50th Birthday Episode: 10 Hard-Earned Lessons on Life, Business & Legacy
    Mar 5 2025

    It's my birthday and I'm turning the BIG 5-0!

    I never thought turning 50 would hit me quite like this. Sitting on a beach in Jamaica, watching the waves roll in, I found myself deep in reflection—about life, about business, about the things I wish I had known sooner. Some lessons I learned the easy way, but most? They came through the struggles, the pivots, the hard-won moments of growth.

    In this episode, I’m pulling back the curtain on the 10 biggest lessons I’ve learned in 50 years—the ones that shaped who I am today as an entrepreneur, a leader, and a woman building a mission-driven legacy. And because I couldn’t help myself, I had to sneak in one extra lesson that completely changed the way I approach success (and I wish I had learned it decades ago!).

    Tune in to hear:
    ✔️ Why success isn’t about going it alone—and what happens when you finally ask for help
    ✔️ The one mindset shift that makes failure your greatest teacher (instead of something to fear)
    ✔️ How saying no more often protects the yeses that truly matter
    ✔️ Why perfection is killing your progress—and what to do instead
    ✔️ The truth about making money as a purpose-driven entrepreneur (spoiler: it’s not the enemy of good!)
    ✔️ And the hard lesson I learned about why ego is the biggest reason businesses fail

    If you’ve ever felt like you’re running out of time, like you should have things figured out by now, or like your moment has passed—this episode is for you. Whether you're 30, 40, 50, or beyond, there’s still so much ahead of you. And trust me, the best chapters? They’re the ones you haven’t even written yet.

    Resources & Links:
    💡 Join The Business of Good Collective – My Free Community
    📲 Tag me on Instagram @janditchfield.co with your biggest takeaway
    🎧 Never miss an episode! Subscribe to The Business of Good

    👉 Hit play now and let’s talk about the lessons that matter most.


    Rate, Review, & Follow on Apple Podcasts

    "Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

    Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

    Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

    And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

    Join the Free Community:
    Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

    Show more Show less
    35 mins
  • #011: Steal My Email Marketing Strategy (+ templates)
    Feb 26 2025

    If you're not a fan of email marketing, you're going to love this episode more than a night in watching Schitt's Creek with a glass of rosé!

    I'm breaking down my easy, yet effective email marketing strategy, plus sharing over 100 email marketing templates with you. Grab your free copy of my templates at janditchfield.co/011.

    Imagine never having to spend time agonizing over what to use as a subject line...for the next 100 days!

    Oh, all that free time that's coming your way...

    I'm voting you fill it up with more time to grow you sales. Maybe spend a little quality time with your business BFF. Get that manicure you know you deserve to have.

    It's fully up to you! Because when you have an email list, you have the ability to run your business anyway you want.

    Your email list is the single most important asset in your business.

    When you focus on it, you'll see growth happen in your business faster than any other way possible.

    Links mentioned in this episode:

    Free email marketing templates + subject lines download >>> get it here.


    Rate, Review, & Follow on Apple Podcasts

    "Jan’s advice on building a business that aligns with my values is exactly what I’ve been looking for!" <– If that sounds like you, I’d love for you to take a moment to rate and review The Business of Good.

    Your feedback helps me reach more purpose-driven women like you who are ready to create profitable businesses that make a difference.

    Simply click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then, don’t forget to share what resonated most with you in this episode!

    And if you haven’t done so already, be sure to hit the follow button. I’ve got even more actionable strategies, inspiring stories, and tools to help you grow your business of impact—don’t miss a thing!

    Join the Free Community:
    Want to dive deeper into the conversations we’re having here? Join me in The Business of Good Collective, my free community where we share resources, support, and strategies to help you turn your mission into a thriving business. Head over to janditchfield.co/good to join today!

    Show more Show less
    19 mins
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