72 year-old Bill Belichick‘s 24-year-old girlfriend put on a master class on promotion publicity and earned media for the brand that is Bill Belichick Inc.

In this episode, I break down how you can do the same thing. And I also expose how intellectually lazy and naïve everyone in the media is.

In this episode, I’ve got some great inspiration for anyone struggling to stay the course professionally or questioning their purpose.

I’ve also got a new book out: The Tao of Rip: Cowboy Wisdom For Ruthless Inner Peace. It’s available here:

https://bru.news/rip

And also on audio, kindle & print on Amazon:

https://bru.news/books

Your brand has more in common with this organization than you realize. Grab a pen and paper, and listen to my conversation about the Portland VFW.

I don’t know who needs to hear this, but…

In case you think you’ve marketed yourself enough to the people closest to you… you haven’t. And I’m living proof of that.

BTW every format of every one of my books is available here: https://www.bru.news/books

Evolve or perish, innovate or die— this episode helps you unpack how and where you can find your best ideas to create efficiencies, greater production, and more cost savings in your business.

Plus your people will thank you!

The most important question you can ask yourself in business is what’s the stupidest thing that we could do to ruin our company? And then make sure you do not do that thing. Today’s episode highlights how you can learn from Southwest Airlines recent changes and not fall victim in your business to the mistakes they’re making.

What do coaching softball and running a multi-million dollar manufacturing company have in common? A lot.

In this episode Coach Bru interviews Derek Volk, CEO of Volk Packaging Corp. about his new book Go For Third: Leadership Lessons From The Softball Field To The Workplace.

The interview gives you an up close look at how YOU can apply Derek's leadership wisdom to take your team's results to that elusive next level.

Buy the book here: https://goforthird.com/store/

More about Derek & Volk Packaging: https://volkboxes.com/

In this episode, we discussed why you ought to document and journal your successes on a daily basis. We also touch on the importance of keeping an ego file in your filing cabinet.

To purchase one of Coach Bru‘s custom journals go to:

http://www.WinAcustomHat.com

*That weird custom URL will make sense after you listen to the episode