The Create Unknown Podcast By Unknown Media & Studio71 cover art

The Create Unknown

The Create Unknown

By: Unknown Media & Studio71
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About this listen

 The Create Unknown interviews the most successful online creators to reveal how they got started and how they keep going. iDubbbz. Vsauce. Casey Neistat. iJustine. PsychicPebbles. We talk to the YouTubers, artists, and streamers who exemplify our mantra of “Make Something. Mean Something.” Part high-level analysis, part hopelessly stupid, Kevin Lieber and Matt Tabor from Vsauce2 dissect the complex business, the unpredictable drama, and the uncertain future of creating online. We’ll see you in The Create Unknown, Space Cowboys. For advertising opportunities please email PodcastPartnerships@Studio71us.com We wanna make the podcast even better, help us learn how we can: https://bit.ly/2EcYbu4 Privacy Policy: https://www.studio71.com/us/terms-and-conditions-use/#Privacy%20PolicyUnknown Media, LLC & Studio71 Economics Leadership Management & Leadership Social Sciences
Episodes
  • I Turned Down Creator Clash

    I Turned Down Creator Clash
    May 16 2025
    Thanks to MAINGEAR for speeding up everything for us. Check out the VYBE line that’s making up the core of Matt’s new studio -- and use code CREATE for a free additional year of warranty on desktops: https://maingear.com/ref/656/ Join Our Patreon: https://www.patreon.com/thecreateunknown Something’s shifting in the world of YouTuber live events. Kevin starts to unravel all the controversy surrounding iDubbbz’ previously acclaimed “Creator Clash” and asks a very important question: Was boxing ever the right fit to begin with? After that, we dive into a larger discussion on ins and outs of the boxing industry as a whole, which leads us to an even bigger question – what actually makes an event unforgettable? Why do some attempts to bring creators together feel hollow, while others become cultural landmarks? From there, we start spitballing. What could a creator event look like if it wasn’t all blood and bruises? Kevin floats some wild (but somehow obvious) ideas for what might actually bring the community together again… maybe even with a few less broken noses. Big thanks to our Patrons for all the support, we’ll see you again next week! You love anime. You love tea. Get 10% off your order with code CREATE at The Dragon's Treasure: https://www.thedragonstreasure.com/ Buy our T-shirts: https://www.thecreateunknown.com/store/ Join our Discord to talk with artists, creators, and fans of the finer things in online life: http://discord.gg/tcu Apple: http://bit.ly/TheCreateUnknownApple Spotify: http://bit.ly/TheCreateUnknownSpotify Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts CREDITS: Hosts: Kevin Lieber and Matt Tabor Executive Producer: Ben Webster Editor: Spencer Vann "Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite Theme by Mega Drive → http://megadrivemusic.com Opening Animation: Kidmograph City Animation: Eric Langlay "The Create Unknown" is produced by Unknown Media. CONNECT WITH US: » Chat with us on DISCORD: https://discord.gg/qAQV3Jw » Follow us on TWITTER: http://twitter.com/createunknown » Follow us on INSTAGRAM: http://instagram.com/thecreateunknown » Follow us on FACEBOOK: http://facebook.com/thecreateunknown » View our website: https://thecreateunknown.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    51 mins
  • Your Food is Ruining You

    Your Food is Ruining You
    May 9 2025
    Thanks to MAINGEAR for speeding up everything for us. Check out the VYBE line that’s making up the core of Matt’s new studio -- and use code CREATE for a free additional year of warranty on desktops: https://maingear.com/ref/656/ Join Our Patreon: https://www.patreon.com/thecreateunknown We kick off this week’s episode with a passing joke about financing your food which naturally turns into a FULL-ON SPIRAL about spending, savings, and the absolutely insane cost of convenience. Strap in folks, this episode’s a big one. Kevin opens up about how his relationship with food has changed—he compares his old diet to what he eats now, and we hone in on how much of your diet is actually about who you’re eating with. Meanwhile, Matt pulls out the calculator and starts crunching numbers that will make you never look at your lunch receipt the same way again. From there, we get granular about how food has shifted from something purely functional to a massive part of culture and personal identity. We touch on how platforms like YouTube have made cooking more accessible, and how what we choose to eat can reflect a lot more than just taste. Let’s just say: by the end of this one, you might be inspired to make dinner at home. Thanks for tuning in, and a special thanks to all our Patrons. We’ll see you next week! You love anime. You love tea. Get 10% off your order with code CREATE at The Dragon's Treasure: https://www.thedragonstreasure.com/ Buy our T-shirts: https://www.thecreateunknown.com/store/ Join our Discord to talk with artists, creators, and fans of the finer things in online life: http://discord.gg/tcu Apple: http://bit.ly/TheCreateUnknownApple Spotify: http://bit.ly/TheCreateUnknownSpotify Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts CREDITS: Hosts: Kevin Lieber and Matt Tabor Executive Producer: Ben Webster Editor: Spencer Vann "Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite Theme by Mega Drive → http://megadrivemusic.com Opening Animation: Kidmograph City Animation: Eric Langlay "The Create Unknown" is produced by Unknown Media. CONNECT WITH US: » Chat with us on DISCORD: https://discord.gg/qAQV3Jw » Follow us on TWITTER: http://twitter.com/createunknown » Follow us on INSTAGRAM: http://instagram.com/thecreateunknown » Follow us on FACEBOOK: http://facebook.com/thecreateunknown » View our website: https://thecreateunknown.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    1 hr and 25 mins
  • Are Modern Stories Trash?

    Are Modern Stories Trash?
    May 2 2025
    Thanks to MAINGEAR for speeding up everything for us. Check out the VYBE line that’s making up the core of Matt’s new studio -- and use code CREATE for a free additional year of warranty on desktops: https://maingear.com/ref/656/ Join Our Patreon: https://www.patreon.com/thecreateunknown Kevin opens this week’s episode with a challenge – one that came straight from a listener. Stephen, the author of a manga called Handyman Quincy, sent a fantastic TWO PAGE EMAIL our way about Kevin’s perspective on storytelling. Thanks for the email Stephen, we love the input. Do yourself a favor and grab a copy of Handyman Quincy here: https://starfruitbooks.com/products/handyman-quincy In that email, Stephen also provided some pointed feedback that pushes Kevin to rethink how he talks about certain stories. Is Kevin missing the point, or is there something deeper at play here? After that, we open up a broader conversation about the value of bold, sweeping statements, and the surprising pitfalls that hyper-specificity can sometimes provide. How do we wrestle with the tension between saying something provocative and acknowledging the messy, complicated exceptions? Along the way, we dig into a rule of thumb that might explain why so much creative work just doesn’t land… and why that might actually be okay. From there, Kevin unpacks what makes certain shows stick in your brain long after the credits roll. Through examples you might not expect, he explores how great storytelling can work on multiple levels at once, while lesser stories just skate by on surface thrills. To wrap it up, things take a turn toward the delightfully strange as we share our fascination with oddly specific passions. From vintage milk bottles to…hot dog rollers. We also talk about how “boner pills” can teach us about being curious in a distracted world. Thanks for tuning in, see you next week! You love anime. You love tea. Get 10% off your order with code CREATE at The Dragon's Treasure: https://www.thedragonstreasure.com/ Buy our T-shirts: https://www.thecreateunknown.com/store/ Join our Discord to talk with artists, creators, and fans of the finer things in online life: http://discord.gg/tcu Apple: http://bit.ly/TheCreateUnknownApple Spotify: http://bit.ly/TheCreateUnknownSpotify Google Podcasts: http://bit.ly/TheCreateUnknownGooglePodcasts CREDITS: Hosts: Kevin Lieber and Matt Tabor Executive Producer: Ben Webster Editor: Spencer Vann "Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite Theme by Mega Drive → http://megadrivemusic.com Opening Animation: Kidmograph City Animation: Eric Langlay "The Create Unknown" is produced by Unknown Media. CONNECT WITH US: » Chat with us on DISCORD: https://discord.gg/qAQV3Jw » Follow us on TWITTER: http://twitter.com/createunknown » Follow us on INSTAGRAM: http://instagram.com/thecreateunknown » Follow us on FACEBOOK: http://facebook.com/thecreateunknown » View our website: https://thecreateunknown.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    1 hr and 34 mins
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