“When you think about the evolution of the human brain–just like other animals that have specialized in speed or keeping warm or gathering food–I feel our brain sort of specialized being creative and flexible and being able to generate different solutions to a given problem. To me, this is probably the most fascinating thought process that happens in the human brain. And what I do in neurosurgery–and my subspecialty is called functional neurosurgery–we don't deal with disorders in which there's an anatomical abnormality inside the brain. We deal with disorders in which there is an abnormal connection or abnormal circuitry inside the brain when there's an issue with the way the brain functions. There's no tumor. There are no abnormal blood vessels or anything like that. And that gives us an amazing opportunity to really investigate how different circuits and different areas inside the brain work.

In terms of the more elusive processes like creativity or high-order cognitive functions, we don't really know or understand where they are inside the brain. As you said, there's no creativity cortex, like we have a motor cortex, sensory cortex, or visual cortex.

When we started with this series of projects, we tried to think, if this function just like other higher cognitive functions, cannot be explained by a specific area inside the brain, then what happens? Where does the magic happen? And the answer was that it's a network-dependent function. It doesn't originate from a specific area inside the brain, but it originates from multiple brain networks sort of all of a sudden synchronizing to generate that unexpected function.”

Dr. Ben Shofty is a functional neurosurgeon affiliated with the University of Utah. He graduated from the Tel-Aviv University Faculty of Medicine, received his PhD in neurosurgical training from the Israeli Institute of Technology, and completed his training at the Tel Aviv Medical Center and Baylor University. He was also an Israeli national rugby player. His practice specializes in neuromodulation and exploring treatments for disorders such as OCD, depression, and epilepsy, among others, while also seeking to understand the science behind creativity, mind-wandering, and the many complexities of the brain.

www.creativeprocess.info
www.oneplanetpodcast.org
IG www.instagram.com/creativeprocesspodcast

Where do creative thoughts come from? How can we harness our stream of consciousness and spontaneity to express ourselves? How are mind-wandering, meditation, and the arts good for our creativity and physical and mental well-being?

Dr. Ben Shofty is a functional neurosurgeon affiliated with the University of Utah. He graduated from the Tel-Aviv University Faculty of Medicine, received his PhD in neurosurgical training from the Israeli Institute of Technology, and completed his training at the Tel Aviv Medical Center and Baylor University. He was also an Israeli national rugby player. His practice specializes in neuromodulation and exploring treatments for disorders such as OCD, depression, and epilepsy, among others, while also seeking to understand the science behind creativity, mind-wandering, and the many complexities of the brain.

“When you think about the evolution of the human brain–just like other animals that have specialized in speed or keeping warm or gathering food–I feel our brain sort of specialized being creative and flexible and being able to generate different solutions to a given problem. To me, this is probably the most fascinating thought process that happens in the human brain. And what I do in neurosurgery–and my subspecialty is called functional neurosurgery–we don't deal with disorders in which there's an anatomical abnormality inside the brain. We deal with disorders in which there is an abnormal connection or abnormal circuitry inside the brain when there's an issue with the way the brain functions. There's no tumor. There are no abnormal blood vessels or anything like that. And that gives us an amazing opportunity to really investigate how different circuits and different areas inside the brain work.

In terms of the more elusive processes like creativity or high-order cognitive functions, we don't really know or understand where they are inside the brain. As you said, there's no creativity cortex, like we have a motor cortex, sensory cortex, or visual cortex.

When we started with this series of projects, we tried to think, if this function just like other higher cognitive functions, cannot be explained by a specific area inside the brain, then what happens? Where does the magic happen? And the answer was that it's a network-dependent function. It doesn't originate from a specific area inside the brain, but it originates from multiple brain networks sort of all of a sudden synchronizing to generate that unexpected function.”

https://healthcare.utah.edu/find-a-doctor/ben-shofty
https://academic.oup.com/brain/advance-article/doi/10.1093/brain/awae199/7695856

www.creativeprocess.info
www.oneplanetpodcast.org
IG www.instagram.com/creativeprocesspodcast

“Today, someone is putting the finishing touches on a machine-­ learning algorithm that will change the way you relate to your family. Someone is trying to design a way to communicate with animals in their own language. Someone is designing a gene that alters bacteria to turn your poop bright blue when it’s time to see the doctor. Someone is cleaning up the mess someone else left behind seventy years ago yesterday. Today, someone just had an idea that will end up saving one thing while it harms another…

To be a maker in this moment—­ to be a human today—­ is to collaborate with the world. It is to create and be created, to work and be worked on, to make and be made. To be human is to tinker, create, fix, care, and bring new things into the world. It is to design. You—­ yes, you!—­ might design products or policy, services or sermons, production lines or preschool programs. You might run a business, make art, or participate in passing out meals to the poor. You may write code or pour concrete, lobby for endangered species legislation or craft cocktails. Wherever you fit in, you are part of shaping the world. This is design work.”

– Assembling Tomorrow
A Guide to Designing a Thriving Future

Scott Doorley is the Creative Director at Stanford's d. school and co author of Make Space. He teaches design communication and his work has been featured in museums and architecture and urbanism and the New York Times. Carissa Carteris the Academic Director at Stanford's d. schooland author of The Secret Language of Maps. She teaches courses on emerging technologies and data visualization and received Fast Company and Core 77 awards for her work on designing with machine learning and blockchain. Together, they co authored Assembling Tomorrow: A Guide to Designing a Thriving Future.

www.scottdoorley.com
www.snowflyzone.com
https://dschool.stanford.edu/
www.penguinrandomhouse.com/books/623529/assembling-tomorrow-by-scott-doorley-carissa-carter-and-stanford-dschool-illustrations-by-armando-veve/

www.creativeprocess.info
www.oneplanetpodcast.org
IG www.instagram.com/creativeprocesspodcast

How can we design and adapt for the uncertainties of the 21st century? How do emotions shape our decisions and the way we design the world around us?

Scott Doorley is the Creative Director at Stanford's d. school and co author of Make Space. He teaches design communication and his work has been featured in museums and architecture and urbanism and the New York Times. Carissa Carter is the Academic Director at Stanford's d. school and author of The Secret Language of Maps. She teaches courses on emerging technologies and data visualization and received Fast Company and Core 77 awards for her work on designing with machine learning and blockchain. Together, they co authored Assembling Tomorrow: A Guide to Designing a Thriving Future.

“Today, someone is putting the finishing touches on a machine-­ learning algorithm that will change the way you relate to your family. Someone is trying to design a way to communicate with animals in their own language. Someone is designing a gene that alters bacteria to turn your poop bright blue when it’s time to see the doctor. Someone is cleaning up the mess someone else left behind seventy years ago yesterday. Today, someone just had an idea that will end up saving one thing while it harms another…

To be a maker in this moment—­ to be a human today—­ is to collaborate with the world. It is to create and be created, to work and be worked on, to make and be made. To be human is to tinker, create, fix, care, and bring new things into the world. It is to design. You—­ yes, you!—­ might design products or policy, services or sermons, production lines or preschool programs. You might run a business, make art, or participate in passing out meals to the poor. You may write code or pour concrete, lobby for endangered species legislation or craft cocktails. Wherever you fit in, you are part of shaping the world. This is design work.”

– Assembling Tomorrow
A Guide to Designing a Thriving Future

www.scottdoorley.com
www.snowflyzone.com
https://dschool.stanford.edu/
www.penguinrandomhouse.com/books/623529/assembling-tomorrow-by-scott-doorley-carissa-carter-and-stanford-dschool-illustrations-by-armando-veve/

www.creativeprocess.info
www.oneplanetpodcast.org
IG www.instagram.com/creativeprocesspodcast

Image credit: Patrick Beaudouin

“The opportunity is that we have never had a public that is more passionate and obsessed with visual imagery. If the owners of the best original imagery in the world can't figure out how to take advantage of the fact that the world has now become obsessed with these treasures that we have to offer as museums, then shame on us. This is the opportunity to say, if you're spending all day scrolling on Instagram looking for amazing imagery, come and see the original source. Come and see the real work. Let us figure out how to make that connection.”

Stephen Reily is the Founding Director of Remuseum, an independent research project housed at Crystal Bridges Museum of American Art in Bentonville, Arkansas. Funded by arts patron David Booth with additional support by the Ford Foundation, Remuseum focuses on advancing relevance and governance in museums across the U.S. He works with museums to create a financially sustainable strategy that is human-focused, centering on inclusion, diversity, and important causes like climate change. During his time as director of the Speed Art Museum in Louisville, KY, Reily presented Promise, Witness, Remembrance, an exhibition in response to the killing of Breonna Taylor and a year of protests in Louisville. In 2022, he co-wrote a book documenting the exhibition. As an active civic leader, Reily has been a part of numerous community organizations and boards, like the Reily Reentry Project, supporting expungement programs for Kentucky citizens, Creative Capital, offering grants for the arts, and founded Seed Capital Kentucky, a non-profit that aims to improve the food economy in the area.A Yale and Stanford Law graduate, Reily clerked for U.S. Supreme Court Justice John Paul Stevens before launching a successful entrepreneurial career, experiences he draws upon for public engagement initiatives.
https://remuseum.org
https://crystalbridges.org
www.stephenreily.com
www.kentuckypress.com/9781734248517/promise-witness-remembrance
www.creativeprocess.info
www.oneplanetpodcast.org
IG www.instagram.com/creativeprocesspodcast

How can museums remain relevant in the digital age, where visual imagery is more accessible than ever? What role do museums play in fostering creativity and innovation in their communities?

Stephen Reily is the Founding Director of Remuseum, an independent research project housed at Crystal Bridges Museum of American Art in Bentonville, Arkansas. Funded by arts patron David Booth with additional support by the Ford Foundation, Remuseum focuses on advancing relevance and governance in museums across the U.S. He works with museums to create a financially sustainable strategy that is human-focused, centering on inclusion, diversity, and important causes like climate change. During his time as director of the Speed Art Museum in Louisville, KY, Reily presented Promise, Witness, Remembrance, an exhibition in response to the killing of Breonna Taylor and a year of protests in Louisville. In 2022, he co-wrote a book documenting the exhibition. As an active civic leader, Reily has been a part of numerous community organizations and boards, like the Reily Reentry Project, supporting expungement programs for Kentucky citizens, Creative Capital, offering grants for the arts, and founded Seed Capital Kentucky, a non-profit that aims to improve the food economy in the area.A Yale and Stanford Law graduate, Reily clerked for U.S. Supreme Court Justice John Paul Stevens before launching a successful entrepreneurial career, experiences he draws upon for public engagement initiatives.

“The opportunity is that we have never had a public that is more passionate and obsessed with visual imagery. If the owners of the best original imagery in the world can't figure out how to take advantage of the fact that the world has now become obsessed with these treasures that we have to offer as museums, then shame on us. This is the opportunity to say, if you're spending all day scrolling on Instagram looking for amazing imagery, come and see the original source. Come and see the real work. Let us figure out how to make that connection.”
https://remuseum.org
https://crystalbridges.org
www.stephenreily.com
www.kentuckypress.com/9781734248517/promise-witness-remembrance
www.creativeprocess.info
www.oneplanetpodcast.org
IG www.instagram.com/creativeprocesspodcast

“I came to neuroscience from a humanistic perspective. I was very interested to find out who we are. What do we know? What do we think we know? Why do we think we know certain things? How do we see things? How do we perceive them? Ultimately, the question behind curiosity is what things we find interesting in our environment. The way I think about eye movements is that they really are trained in some largely subconscious process.”

Dr. Jacqueline Gottlieb is a Professor of Neuroscience and Principal Investigator at Columbia University’s Zuckerman Mind Brain Behavior Institute. Dr. Gottlieb studies the mechanisms that underlie the brain's higher cognitive functions, including decision making, memory, and attention. Her interest is in how the brain gathers the evidence it needs—and ignores what it doesn’t—during everyday tasks and during special states such as curiosity.

www.creativeprocess.info
www.oneplanetpodcast.org
IG www.instagram.com/creativeprocesspodcast