Back for round two, Matt Estrin—owner of 477 Distilling (and if you remember, the mind behind Hatchet House Co.)—joins us again on Greeley Business Beat to share the spirited story behind one of downtown’s most popular hangouts.

From distilling in his garage to running a full-scale tasting room with distribution across three states, Matt talks about the leap from pastor to distiller, the story behind the name “477,” and the creative process that fuels both his cocktails and company culture. We also get a taste of community support, tunnels under downtown, staff-led innovation, and yes—why you should never underestimate a drink called Both of These.

Learn more about 477 Distilling:

• Website: www.477distilling.com
• Facebook: /477distilling
• Instagram: @477_distilling

Follow Visit Greeley for updates and future episodes:

• Website: www.visitgreeley.com
• Facebook: /VisitGreeley
• Instagram: @visitgreeley

Don't miss upcoming episodes of the Greeley Business Beat Podcast. Subscribe now to stay connected to the people and places that make Greeley great.

The Greeley Business Beat Podcast is a production of the City of Greeley in collaboration with 1K Creative.

Danielle DeVore joins us to share the story behind Mariposa Plants & Flowers, a longtime Greeley favorite known for its lush greenery, vibrant blooms, and strong community roots. From plant maintenance tech to owner, Danielle’s journey is one of growth—both personal and botanical.

In this episode of Greeley Business Beat, we dive into Danielle’s love of plants, her decision to purchase the shop she had helped build for decades, and the heartfelt support she’s received from her staff and the Greeley community. She also gives us a look inside Mariposa’s calm, green-filled space, where guests can explore local vendor goods, take hands-on classes, and even get help reviving their favorite houseplants. We also talk sustainability, women-owned business initiatives, and what it means to carry on a legacy while creating your own.

Whether you’re a plant lover or simply appreciate stories of local resilience, this one will brighten your day. Learn more about Mariposa Plants & Flowers:

• Website: www.mariposaflowers.com
• Facebook: /mariposaflowers
• Instagram: @mariposaplantsflowers

Follow Visit Greeley for updates and future episodes:

• Website: www.visitgreeley.com
• Facebook: /VisitGreeley
• Instagram: @visitgreeley

Don't miss upcoming episodes of the Greeley Business Beat Podcast. Subscribe now to stay connected to the people and places that make Greeley great.

The Greeley Business Beat Podcast is a production of the City of Greeley in collaboration with 1K Creative.

Meet Aimee Hutson, the woman behind Aunt Helen’s Café, a Greeley staple that serves up bold flavors with a side of snark. Inspired by her real-life Great Aunt Helen—a woman known for her sharp wit, fierce independence, and a no-nonsense approach to life—Aimee built a business that reflects that same personality.

In this episode of Greeley Business Beat, Aimee shares how a casual dinner conversation led to the creation of one of downtown Greeley’s favorite spots, the challenges of running a small business, and why she made the leap from education to entrepreneurship. She also talks about how Aunt Helen’s has evolved over time, how the pandemic pushed her business in unexpected new directions, and the deep-rooted community spirit that keeps Greeley thriving.

Come experience the essence of community at Aunt Helen's, where every cup of coffee serves a purpose beyond just taste. Swing by Monday through Friday from 7:00 AM to 5:00 PM, or on weekends from 8:00 AM to 4:00 PM.

Learn more about Aunt Helen's:

• Website: www.aunthelenscoffeehouse.com
• Facebook: /aunthelenscoffeehouse
• Instagram: @aunthelenscoffeehouse

Follow Visit Greeley for updates and future episodes:

• Website: www.visitgreeley.com
• Facebook: /VisitGreeley
• Instagram: @visitgreeley

Don't miss upcoming episodes of the Greeley Business Beat Podcast. Subscribe now to stay connected to the people and places that make Greeley great.

The Greeley Business Beat Podcast is a production of the City of Greeley in collaboration with 1K Creative.