The In Your Face Podcast

By: Craig Weiss Blair Feldman
  • Summary

  • The In Your Face Podcast is the show where host Dr Blair Feldman and guests discuss stories of building a thriving business in today’s competitive marketplace.
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Episodes
  • Jay Hogan - Perfect Fit Ortho: Revolutionizing Support for Dentists Providing Aligners
    Jul 18 2024

    In the latest episode of The In Your Face Podcast, Dr. Blair Feldman is joined by the cofounder of Perfect Fit Ortho - Jay Hogan. They delve into the innovative world of Perfect Fit Ortho. They discuss how the company is reshaping the orthodontic landscape through cutting-edge technology, steadfast support, and military-grade operational procedures.

    One of the most significant challenges for dentists adopting new orthodontic practices is the complexity involved. Jay emphasizes the need for a turnkey process. Perfect Fit Ortho provides virtual consults within 15 minutes, allowing dentists to quickly offer treatment recommendations and present financial arrangements to patients. This streamlined workflow simplifies the adoption process for doctors and enhances patient satisfaction.

    A standout feature of Perfect Fit Ortho is its partnership with Dental Monitoring, a platform that allows doctors to review patient scans in real time and communicate directly with patients. This technology not only improves patient care but also aligns well with the digital preferences of the younger generation. Frequent virtual check-ins and real-time monitoring significantly reduce the need for in-office visits, making orthodontic care more accessible and convenient.

    Timestamped overview:

    00:00 Orthodontists offer virtual monitoring, expanded services successfully.

    03:28 Transition from hesitancy to eager adoption by dentists.

    08:28 Flexible payment options, increasing patient cases.

    10:48 Patient financing critical for treatment accessibility and success.

    21:15 Orthodontist sees opportunity in working with dentists.

    22:40 Perfect Fit increases dental case presentations by 60%.

    30:16 Learning to be direct in communication

    31:50 Specific SOPs crucial for helping doctors and patients.

    About In Your Face® Podcast:

    The In Your Face® Podcast is hosted by Retainer Club co-founder and President, Dr. Blair Feldman, DMD, MS, who connects with voices of industry experts to bring you tips, tricks and best practices for helping your practice thrive, whether you're an orthodontist, dentist, or Dental Service Organization (DSO).

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    34 mins
  • Dr. Dave’s Vision: Changing Orthodontics One Mint at a Time
    Jul 1 2024

    On this episode of The In Your Face® Podcast, Dr. Blair Feldman has an exciting conversation with Dr. Dave Pechersky. Dr. Dave shares his inventive journey as an orthodontist, emphasizing the importance of creating a strong business foundation with a compelling value proposition. They delve into his first experience as an inventor with a patent, the vision that drives his innovations, and discuss several entrepreneurial insights.

    Dr. Dave introduces his unique product Movemints, an edible accessory for Invisalign patients, and provides a fascinating peek into its development, from the early prototypes to its successful market presence. Alongside, we explore the significance of patient compliance, dental technology advancements, and the enduring influence of Dr. Dave's father on his professional ethos.

    Join us as we uncover the motivation behind Dr. Dave's relentless pursuit of better patient experiences and the evolving journey in the dental industry. Plus, discover how Movemints are making waves in both orthodontic and general dental practices, offering a flavorful twist to oral health care. Don't miss out on this inspiring episode full of entrepreneurial insights and dental innovations.

    Timestamped overview:

    05:01 Focused on internal marketing and patient experience.

    09:29 Designer creates mockup with white bread.

    10:25 Creating enjoyable orthodontic experience with a friend.

    13:36 Orthodontists innovate daily, face complex challenges.

    16:58 Challenging path from vision to reality explained.

    21:20 Entrepreneurial 'seizures' and their impact.

    26:36 Developing durable xylitol powder mint took 4 years.

    30:14 Mints for dry mouth, helping kids with dentistry.

    33:11 Ortho office chairside sampling, QR code access.

    35:13 Clear aligners patents ran out in 2017.

    40:18 Direct-to-consumer aligners face compliance challenges.

    44:20 "Diagnose, share expertise, and don't make excuses."

    45:17 Guide patients about treatment to improve care.

    50:42 Dentalmovements.com - a thriving business promoting oral health.

    👉 Apple Podcasts: LINK

    👉 Spotify: LINK

    About In Your Face® Podcast:

    The In Your Face® Podcast is hosted by Retainer Club co-founder and President, Dr. Blair Feldman, DMD, MS, who connects with voices of industry experts to bring you tips, tricks and best practices for helping your practice thrive, whether you're an orthodontist, dentist, or Dental Service Organization (DSO).

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    52 mins
  • In Office Retainer Programs - A New DTC Company Wants to Compete. Discussion with Thought Leader Dr Dustin Burleson
    May 30 2024

    On this episode of The In Your Face® Podcast, the roles are flipped with Dr Dustin Burleson interviewing Dr Blair Feldman. They discuss updates with Retainer Club and a share thoughts on a new direct to consumer retainer company called DrDirectRetainers.

    They will explore why recommending annual retainer replacement can significantly enhance oral health, retainer performance, and help your patients maintain their results and protect their investment. Learn how a proactive approach to retainer fulfillment can not only boost patient satisfaction but also unlock a substantial revenue stream.

    Dr. Feldman and Dr. Burleson will shed light on the challenges orthodontists face, including the dilemma of offering free retainers versus charging high fees for a membership program, and the missed opportunities in consumer-centric care.

    We'll hear about innovative strategies such as the use of advanced technology and wellness scans for personalized retainer solutions, and how these can drive better patient relationships and referrals.

    The hosts also discuss the impact of market disruptors like Smile Direct Club and the rise of Doctor Direct Retainers, highlighting the importance of responding to consumer demands for cost-effective, convenient orthodontic care.

    This episode is packed with valuable insights and practical advice. Thanks for listening!

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    53 mins

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