Who helps you run your association? In this episode, I cover why it is so important to have a paid assistant for your association. I give a quick overview of the 5 Keys to Association Success and talk about how having an assistant makes each of those keys easier to achieve. I also share how to afford an assistant—because the truth is, you can’t afford not to have one! Listen now to learn how to get things off your plate so you can focus on the most important work of your association.

Studies show that 80% of the average business owner’s wealth is tied up in their business. In this episode, I talk about why it’s so important to increase the value of your business, whether you’re ready to retire and sell or not. I share 3 things you can do to increase the value of your business right now, and also why you should consult with experts to determine the actual value of your business. Listen today to ensure that your business can provide for you—now and in the future.

One thing I learned long ago: When I know my numbers, I hit my numbers; when I don’t know my numbers, I don’t hit them. In this episode, I talk about the three most important types of numbers to know: personal, sales and balance sheet. I also share the difference between what I call Need, Want and Desire numbers and why striving for your Desire numbers—the amount you need to live the life of your dreams—is a game-changing motivator. Listen today to tap into the power of doing the math.

Do you hate “selling”? Good news! You don’t have to sell in order to step up your sales success. In this episode, I share 7 steps you can take to step up your sales success—and not one of those steps involves hard selling. Listen today so you can bring in more of the kind of business you love to do, do more with the time you have and, ultimately, live the life of your dreams.

Did you know the average business grows 70% when the owner has a coach? Yet so many owners don’t have one. In this episode, I talk about why you should have a coach (if that statistic isn’t enough for you!), when you should get a coach, how to vet and choose a coach, and how to make the most of your coaching relationship. I also share what to avoid when looking for a coach. If you’re ready to take your business to the next level, listen today.

I’ve found myself in a weird place recently: drowning in the good. Business is so good that I’m on track to exceed my goals well before the end of the year; so good that I’m overwhelmed. In this episode, I talk about the 3 things I do in the moment to find some peace and 3 steps I take to increase my capacity so I’m not stretched so thin. Whether you’re drowning in the good or the frustrating, listen now to learn how to find the surface again.

My answer is, “It depends.” In this episode, I talk about what you need to have in place to take proper advantage of digital marketing efforts. I also talk about traditional marketing tools that I find cost less and result in more profitable business in the long run. Spoiler alert: Many of these also prepare you for better digital marketing results, if you decide you’re ready to invest.

Do you feel like your business is slipping backwards? In this episode, I talk about some common things you may be doing—or not doing—that can slip you up and weaken your business. I share questions you can ask yourself to get you back on stable ground, and discuss why knowing what you ultimately want from your business and life is key to getting off the slippery slope.