The Law Firm Marketing Minute Podcast By Spotlight Branding cover art

The Law Firm Marketing Minute

The Law Firm Marketing Minute

By: Spotlight Branding
Listen for free

About this listen

The best podcast for law firm owners looking to grow their firms.
We specialize in any topics surrounding content marketing, but we also have expertise to share in other areas that could impact your firm.
If you get any value out of today's episode, we simply ask that you share it with a friend!

Thanks for listening!

© 2025 Spotlight Branding / Law Firm Marketing Minute
Economics Marketing Marketing & Sales
Episodes
  • Meta Andromeda Is Here—And Digital Ads Will Never Be the Same
    Jun 20 2025

    Did you like this episode? Dislike it?

    🚀 Meta’s latest upgrade—Andromeda—is more than a new feature. It’s a seismic shift in how digital ads are delivered, moving from broad targeting to hyper-individualized precision. Daniel joins Mike and Eddie to unpack how this new system uses real-time signals, content behavior, and platform preferences to serve up perfectly placed ads—and why small law firms can’t afford to ignore it.

    📌 Key Takeaways:

    • Meta Andromeda delivers ads based on individual behavior, not audience groups.
    • Ad placement is now AI-driven and personalized per user.
    • Law firms must adapt their copy and creative to stay relevant in this new ad era.

    📆 Schedule Your Strategy Session

    📱You can check out the video component by following us here on
    Instagram or TikTok

    Show more Show less
    24 mins
  • Meta Ads Are Getting a Whole Lot Smarter
    Jun 19 2025

    Did you like this episode? Dislike it?

    🧠 Ever wonder why you and your neighbor see completely different ads—despite having nearly identical lives? Daniel, Eddie, and Mike break down how Meta’s ad technology has become eerily smart, using platform behavior, content signals, and even placement preferences to deliver laser-targeted ads. It’s personalization like you’ve never seen before—and your law firm needs to catch up.

    📌 Key Takeaways:

    • Meta ads adapt to user behavior and platform preferences.
    • Placement decisions (Instagram vs Facebook) are now AI-automated.
    • Law firms must stop guessing and start leveraging data-driven targeting.

    📆 Schedule Your Strategy Session

    📱You can check out the video component by following us here on
    Instagram or TikTok

    Show more Show less
    3 mins
  • Netflix vs Cable: The New Generation of Advertising
    Jun 18 2025

    Did you like this episode? Dislike it?

    📺 What do Netflix, Snapchat, and the Super Bowl have in common? They're all part of a much bigger conversation about how advertising has evolved—and what that means for law firms. Daniel, Eddie, and Mike break down why old-school broadcast strategies are losing relevance and how personalized, Netflix-style targeting is reshaping marketing for good.

    📌 Key Takeaways:

    • Mass marketing is dead; hyper-targeting is the new standard.
    • Personalization delivers better ROI than broad-reach ads.
    • Law firms must align messaging with modern audience expectations.

    📆 Schedule Your Strategy Session

    📱You can check out the video component by following us here on
    Instagram or TikTok

    Show more Show less
    3 mins
adbl_web_global_use_to_activate_webcro805_stickypopup
No reviews yet