Off the back of a hugely successful pod last time out, the boys are back with yet another YouTube success, Brad Colbow.

Brad is a YouTuber who caters to creative professionals and drills down on the products and resources available for artists and creatives.

We talk about Brad’s journey as well as ask him about his niche and how he settled on it. We talk about how he deals with brands but also how he's trying to move away from brand deals and more towards course offerings and self-sustainability.

Since the last pod, the pay-to-play YouTubers are back in force and we analyse the promote tool and the impact it is having on the wider industry.

All that and more on another week of Minus Sixteen!

Get in touch: david@talkingtechandaudio.com

00:00 Intro

01:25 Meeting Brad Colbow

07:20 Brad on planning content

12:10 Hitting the content wave

15:25 Embargo deadlines & protocols

23:30 Brad’s rapid growth spell

29:15 Brad on selling his channel - well maybe!

31:30 Channel sustainability and YouTube Promotions

48:10 Selling courses & Memberships

55:00 The imposter syndrome

63:00 Brad’s equipment set-up

66:00 Thoughts on the new iPad mini

74:00 Having fun with our tech!

This week the lads have a special guest. Rising YouTube star Samuel Nam jumps on the pod to talk about his YouTube journey and his greater purpose for making content on the platform beyond just reviewing tech. He shares insights into his process, gear and overcoming his anxiety about posting his first video.

The boys then get into quite a long discussion about working with sponsors and how the current landscape of sponsorships is getting harder due to bigger creators buying views and inflating numbers.

YouTube also has released a new product, the boys discuss 3-minute shorts and the impact they could have on a channel.

All that and more on this week's Minus Sixteen!

Get in touch: david@talkingtechandaudio.com

00:00 Intro

01:35 Sam and his YouTube story

09:20 How sponsors change everything

13:15 Sam’s filming schedule

18:20 Daniel talking about the YouTube skippable ad hack

25:30 Sam’s way of incentivising advertisers and sponsors

30:50 How Daniel & Sam first met

37:25 Keyword search, titles and content

40:00 Outsourcing thumbnails -and how not to overthink them

44:25 A/B testing

50:00 The art of great titles

53:30 Nailing the first 30-seconds

55:20 3-minute shorts - do they make sense?

61:00 David’s rap tribute

➡️ LATEST VIDEOS

Sam - https://youtu.be/6vXKcsNwsCs?si=pE8T86SLMa7Tzbxo

Daniel - https://youtu.be/xBhz4KrpkdQ?si=dS8-kUtfNuJYvQkd

Alex - https://youtu.be/fi4j_RQ-tRs?si=6qiOIDfylWYCaLPf

David - https://youtu.be/cIlUhPJdK6s

In a short and sharp chat this week, the boys begin their chat with some insights into how they got their iPhones on launch day and David recounts the hustle and bustle it took to get him his devices in time for videos.

David & Alex both give their accounts of using the iPhone in the first week and talk about how the camera control button is positioned wrong and lacks enough functionality right now.

The chat then turns to the newest Samsung devices and naturally, Daniel offers his guidance on what Samsung should've done instead.

After the product chat was done, Daniel talked about the origins of his beef with Quinn from Snazzy Labs and why creators should support each other instead of spreading hate and derision.

Finally, in a stacked chat, they finish with insights and thoughts on the controversy surrounding MKBHD and the Panels app that was launched last week.

It may have been shorter, but it is not short on topics, so grab your best snack and enjoy the latest episode of Minus Sixteen!

Get in touch: david@talkingtechandaudio.com

00:00 Intro

01:00 David & Alex iPhone 16 stories

06:00 iPhone 16 first thoughts

12:00 iPhone Mirroring

14:00 Samsung S24FE & Tab S10

20:55 Ceramic Shield issues & Camera Control woes

24:40 Daniel & Twitter

30:20 Marques & the Panels app

39:00 Daniel passes the 50,000 sub mark

41:30 iPhone users apathy