Episodes

  • The Next Chapter | The New Normal EP 55
    Jul 13 2022

    ITS THE FINAL COUNTDOWN......


    Jesse and Austin talk about what it has been like growing The Incubator and The New Normal, how far they've come, how far this community has come, and what the next chapter is and how that will impact The Incubator.


    THE LAST NEW NORMAL (for now :) ), this is a must listen.

    Hopefully we have inspired some people along the way. We know for certain that the community and the listeners have inspired us.


    Let's build.


    ► Join The Incubator Here ⬇️

    https://discord.gg/fvMHvZ46bE

    Follow The Incubator here:

    ► Twitter: https://twitter.com/theincubator

    Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland)

    @MacNCheeasy (https://twitter.com/MacNCheeasy)


    Timestamps:

    00:00 – Intro
    03:35 – How it all started
    06:56 – Our favorite moments & episodes
    14:11 – The Incubator BTS: The marketing arm
    24:11 – The Incubator BTS: The tech arm
    29:33 – The Incubator BTS: The community
    31:25 – Why stop the podcast?
    38:50 – What’s next?
    45:30 – Closing thoughts

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    51 mins
  • How to learn Programming | The New Normal EP 54
    Jul 6 2022

    In this New Normal Episode Jesse and Austin discuss the paths to learning programming. 

    What are some of the quickest ways to learn programming like Python, Java script, or programming on Ethereum with Solidity.

     MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal.


    NEW EPISODES EVERY TUESDAY.

    ► Join The Incubator Here ⬇️

    https://discord.gg/fvMHvZ46bE

    Follow The Incubator here:

    ► Twitter: https://twitter.com/theincubator

    Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland)

    @MacNCheeasy (https://twitter.com/MacNCheeasy)


    Timestamps:

    00:00 – Intro
    02:43 – Jesse’s journey in coding
    07:30 – Austin’s journey in coding
    10:57 – You’re only one Google away
    16:12 – The different approaches to learning
    23:00 – Where to start
    25:06 – The pros and cons of different languages
    33:03 – The coding learning curve
    37:49 – Web2 vs Web3
    39:15 – The list of terms to Google
    44:00 – No and low-code options
    45:08 – Closing thoughts

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    48 mins
  • The Importance of Growing on Social Media in Web 3 | The New Normal EP 53
    Jun 29 2022

    In this New Normal Episode Jesse and Austin discuss how to utilize social media and its importance to having a career in Web3. Tiktok, Instagram, Twitter, and Youtube are all tools to grow in web3 and become noticed for a potential web3 career. MacNCheeasy and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal.


    NEW EPISODES EVERY TUESDAY.   

    ► Join The Incubator Here ⬇️   

    https://discord.gg/fvMHvZ46bE 

    Follow The Incubator here:  

    ► Twitter: https://twitter.com/theincubator

    Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland) 

    @MacNCheeasy (https://twitter.com/MacNCheeasy)


    Timestamps:

    00:00 – Intro
    01:30 – The importance of social media
    05:33 – Creating connections
    09:19 – Building skills
    15:30 – Leveraging your Twitter content
    19:12 – How to present yourself on Twitter
    24:00 – Why Twitter is the preferred platform for Web3
    25:44 – Other platforms like TikTok and Instagram
    31:24 – The impacts on real life
    35:28 – Gaining confidence in posting
    39:00 – Consistency and iterations
    45:03 – Closing thoughts

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    46 mins
  • Inside the Urban Outfitters X Cryptoon Goonz NFT NYC Launch | The New Normal EP 52
    Jun 22 2022

    Major launches take a ton of marketing and planning.


    So what went into the Cryptoon Goonz partnership and launch at urban outfitters?


    This is a must listen if you're trying to build in the crypto industry and handle marketing

    MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal.

    NEW EPISODES EVERY TUESDAY.

    ► Join The Incubator Here ⬇️   https://discord.gg/fvMHvZ46bE

    Follow The Incubator here:

    ► Instagram: https://www.instagram.com/jointheincu...

    ► Twitter: https://twitter.com/theincubator_

    ► TikTok: https://vm.tiktok.com/ZM8po6h1j/

    Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland)

    @MacNCheeasy (https://twitter.com/MacNCheeasy)


    Timestamps:

    00:00 – Intro   
    02:57 – Takeaways from the first launches
    09:00 – How did the UO deal happen?
    13:00 – Talking to UO about NFTs
    17:22 – How does the apparel fit into the UO vibe?
    20:05 – Why the sports theme?
    21:30 – How does the revenue sharing work?
    23:25 – Everything that goes into the activation
    28:05 – Logistics
    31:55 – What’s the end goal from this deal?
    37:44 – How to juggle multiple events at once
    39:20 – Major takeaways
    47:20 – Closing thoughts

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    49 mins
  • What to do during the Bear Market? | The New Normal Ep. 51
    Jun 15 2022

    THIS WAS FILMED ON 5/31 BEFORE MAJOR MARKET CRASH. 

    This shows the power of the messages we talk about in this video. MUST WATCH.


    People make money during the bull market.

    People get rich in the bear.


    This is a classic saying in crypto and Jesse and Austin break down their experience in previous bear markets and what people should do if we have an extended bear market. 

    This is a must listen if you're trying to make it in crypto

    MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal.

    NEW EPISODES EVERY TUESDAY.

    ► Join The Incubator Here ⬇️   https://discord.gg/fvMHvZ46bE

    Follow The Incubator here:

    ► Instagram: https://www.instagram.com/jointheincu...

    ► Twitter: https://twitter.com/theincubator_

    ► TikTok: https://vm.tiktok.com/ZM8po6h1j/

    Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland)

    @MacNCheeasy (https://twitter.com/MacNCheeasy)

    Timestamps:

    00:00 – Intro
    01:17 – Are we in a bear market?
    03:30 – What are crypto bear/bull markets?
    07:22 – Feelings before the last crash
    10:30 – What we did when prices were at the bottom
    17:30 – How this bear market is different than 2018
    24:05 – What we would do different in retrospect
    27:32 – Handling a potentially extended bear market
    30:36 – Experimenting during the down time
    37:27 – Closing thoughts

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    39 mins
  • How to deliver "The Smoothest Launch In Web 3 History", A Technical Deep Dive | The New Normal Ep. 50
    Jun 8 2022

    Writing code in Crypto and Web 3 isn't easy. In this episode we bring on Chris @Lmnop_xyz and Chris @Piston2x to discuss what it took to deliver the Goonz Portal.

    The team deep dives into Moralis, Webflow, Alchemy, QA Testing, The design process, how to learn Web 3 coding while in a full time job and MUCH MUCH MORE.

    This was one of Jesse and Austin's favorite episodes to date. It felt like a culmination of all the work this team has put together.

    If you want to build in web 3, this is an absolute must listen.

    MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal.

    NEW EPISODES EVERY TUESDAY.

    ► Join The Incubator Here ⬇️   https://discord.gg/fvMHvZ46bE

    Follow The Incubator here:

    ► Instagram: https://www.instagram.com/jointheincu...

    ► Twitter: https://twitter.com/theincubator_

    ► TikTok: https://vm.tiktok.com/ZM8po6h1j/

    Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland)

    @MacNCheeasy (https://twitter.com/MacNCheeasy)


    Timestamps:

    00:00 – Intro
    03:33 – How Chris got his start
    09:50 – The Goonz Portal
    14:15 – The technical challenges encountered
    19:35 – The most fun parts of building
    26:10 – Using WebFlow
    27:55 – Piston enters!
    29:10 – What is QA?
    33:10 – Piston’s Web3 skills and testing process
    39:00 – Preparing for launch day
    43:30 – Entering the portal
    51:00 – The Incubator impact
    54:45 – Lessons learned
    57:15 – Closing thoughts

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    59 mins
  • Cryptoon Goonz Founder Interview Sean & Joel: Portal Behind the Scenes | The New Normal EP 49
    Jun 1 2022

    In this New Normal Episode Jesse and Austin interview Sean and Joel, the co-founders and creative minds behind the Cryptoon Goonz and The Portal. 

    Sean or SeanTat2s the Cryptoon Goonz founder and artist, hand drew the entire collection. 

    Sean learned to draw from his grandma as a little kid and has been on a journey to create art that makes him happy ever since. 

    The Cryptoon Goonz and The Incubator teamed up to bring a flawless launch of the Cryptoon Goonz Portal on 5/26. 

    Some are saying it was "the smoothest launch in Web 3". 

    Listen in to get a behind the scenes look into everything that went into the creative launch of the Cryptoon Goonz Portal.


    MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal.

    NEW EPISODES EVERY TUESDAY.


    ► Join The Incubator Here ⬇️   https://discord.gg/fvMHvZ46bE

    Follow The Incubator here:

    ► Instagram: https://www.instagram.com/jointheincu...

    ► Twitter: https://twitter.com/theincubator_

    ► TikTok: https://vm.tiktok.com/ZM8po6h1j/

    Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland)

    @MacNCheeasy (https://twitter.com/MacNCheeasy)  

    Timestamps:

    00:00 – Intro
    03:07 – The very beGOONings
    05:40 – Sean’s artistic start
    09:38 – How Joel motivated Sean to start
    15:30 – Dealing with imposter syndrome
    17:40 – The Portal Goonz traits
    20:20 – How Jesse joined the Goonz
    28:00 – The Portal art creative process
    33:38 – Why Wonky World?
    38:15 – The biggest creative challenges
    42:20 – Portal benefits for holders
    51:26 – Closing thoughts


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    55 mins
  • NFT Project Expansion - The Road To a Blue Chip | The New Normal Ep. 48
    May 25 2022

    In this New Normal Episode we go over NFT Projects SECOND project and how this can help them become the next blue chip OR just another NFT Project.

    Jesse and Austin walk through the BAYC, Doodles, and The Cryptoon Goonz which are launching their 2nd project, Goonz Portal.

    This episode is very exciting as the team breaks down the ins and out and what its like to build in this ecosystem.

    MacNCheeasy, and Jesse Friedland break down this crypto topic so anyone can understand in THIS WEEKS episode of The New Normal.

    NEW EPISODES EVERY TUESDAY.

    ► Join The Incubator Here ⬇️   https://discord.gg/fvMHvZ46bE

    Follow The Incubator here:

    ► Instagram: https://www.instagram.com/jointheincu...

    ► Twitter: https://twitter.com/theincubator_

    ► TikTok: https://vm.tiktok.com/ZM8po6h1j/

    Your Hosts: @JesseFriedland (https://twitter.com/JesseFriedland)

    @MacNCheeasy (https://twitter.com/MacNCheeasy)

    Timestamps:

    00:00 – Intro
    01:50 – The portal opens
    04:20 – The Bored Ape way
    13:50 – So why build a second project?
    17:50 – What other second NFTs have done well?
    22:50 – Adding without diluting
    31:23 – Closing thoughts

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    35 mins