• The Profit Lifestyle for Fitness Entrepreneurs

  • By: Scott Carpenter
  • Podcast

The Profit Lifestyle for Fitness Entrepreneurs

By: Scott Carpenter
  • Summary

  • 🚀 Big News: We’ve Rebranded! 🚀

    Welcome back to the podcast! The first thing you’ll notice—our name has changed from Gym Owner Freedom to The Profit Lifestyle for Fitness Entrepreneurs. In this episode, we’re diving into why we made this shift and what you can expect moving forward.


    THE show for gym owners wanting to achieve more FREEDOM in their lives through their business... and create more time, money, and impact for themselves and their communities.

    The hard way to grow is by doubling your membership. The easy way to grow is to learn how to double your average client value so you need half as many clients (it's not as hard as you think... for any business model).

    Learn from Scott Carpenter, a 6x functionally retired gym owner and fitness author with multiple 7-figure businesses, as he walks you through exactly how he started his gyms and the best practices he uses in the fitness industry for marketing, advertising, sales, fulfillment, retention, hiring, systems, operations, and location scaling.

    Gym Owner Freedom: More Money. Less Clients.

    All rights reserved.
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Episodes
  • Episode 171: How to NOT undervalue your nutrition services! Charge THOUSANDS instead!
    May 5 2025

    🎯 The Psychology of Inaction & Its Cost to Your Business 🎯

    Welcome back to The Profit Lifestyle for Fitness Entrepreneurs with your hosts Scott Carpenter and Andy Boimila!

    In this raw and revealing episode, Scott and Andy unpack one of the biggest killers of gym growth: inaction. Whether it’s fear, perfectionism, or just plain burnout, not making a move can be more dangerous than making the wrong one.

    💡 Ever find yourself stuck on the fence—even when you know what you should be doing? You’re not alone. Today, we break down what holds gym owners back from finally fixing their broken business models, and why “waiting” is actually costing you thousands.

    What You’ll Learn in This Episode:

    ✅ Why “waiting for the right time” is a myth

    ✅ The hidden cost of indecision—mentally, emotionally, and financially

    ✅ How old beliefs and ego keep gym owners from leveling up

    ✅ Why change often feels like an identity crisis (and how to move through it)

    ✅ Real stories of gym owners who stayed stuck vs. those who finally took action

    ✅ How to identify the real fear behind your hesitation

    ✅ The truth about pricing and why “charging what you’re worth” is just the start

    ✅ A no-fluff framework for taking control of your business trajectory

    Whether you’re hitting a plateau, stuck in fear-based thinking, or just need a push, this episode is your wake-up call. It’s time to stop thinking about growth and start executing.

    When You’re Ready… Here Are 3 Ways We Can Help You:

    1️⃣ Subscribe so you never miss an episode

    2️⃣ Join our private Facebook group for fitness entrepreneurs: https://www.facebook.com/groups/474001787163211

    3️⃣ Book a free strategy call to fix your gym business model: https://ptlegends.com/1on1call

    🔥 Remember: action beats perfection. Let’s build a business that gives you both freedom and fulfillment.



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    26 mins
  • Episode 170: The Top 10 Books That Changed Our Lives (And Can Change Yours Too) 📚 The Ultimate Entrepreneur's Reading List 📚
    Apr 28 2025

    Welcome back to The Profit Lifestyle for Fitness Entrepreneurs with your hosts, Scott Carpenter and Andy Boimila!

    In this episode, Scott and Andy dive into their personal libraries and reveal the 10 most impactful books that shaped their business success, leadership skills, personal growth—and even how they view money, marketing, and life itself.

    💡 If you've ever wondered which books are actually worth your time (and not just hype), this episode is your shortcut to the real game-changers.

    What You’ll Learn in This Episode:

    ✅ Why re-reading the right books beats reading a hundred new ones

    ✅ Scott’s go-to book for surviving his darkest entrepreneurial moments

    ✅ Andy’s early wake-up call that "owning a business" is not the same as "having a job"

    ✅ The philosophy that makes obstacles your greatest advantage

    ✅ How Extreme Ownership and Radical Candor reshaped their leadership styles

    ✅ Why you need to "build your business to sell"—even if you never plan to sell

    ✅ The marketing frameworks that actually moved the needle

    ✅ Financial philosophies that make your money work for your lifestyle, not just retirement

    ✅ How to get 10X growth without burning out


    Scott’s Top 5 Books:

    • The Obstacle is the Way by Ryan Holiday
    • The One Thing by Gary Keller
    • Expert Secrets by Russell Brunson
    • 10x is Easier Than 2x by Dan Sullivan
    • Killing Sacred Cows by Garrett Gunderson

    Andy’s Top 5 Books:

    • Built to Sell by John Warrillow
    • Extreme Ownership by Jocko Willink
    • Radical Candor by Kim Scott
    • Traction by Gino Wickman
    • Building a StoryBrand by Donald Miller

    Whether you're just starting your journey or already scaling your business, these books—and the lessons inside them—can save you years of trial and error.

    🎯 Pro Tip: Don't just read these books—implement them. True success comes from action, not just knowledge.


    When You’re Ready… Here Are 3 Ways We Can Help You:

    1️⃣ Subscribe to the podcast so you never miss an episode

    2️⃣ Join our community of growth-minded fitness entrepreneurs: https://www.facebook.com/groups/474001787163211

    3️⃣ Book a free strategy call to talk about growing your gym and investing smarter: https://ptlegends.com/1on1call

    🔥 Let’s turn your fitness business into the launchpad for real freedom. Let’s go!



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    28 mins
  • Episode 169: Commercial Real Estate and Buying Your Gym (for Lucrative Returns)
    Apr 21 2025

    🏢 The Wealth-Building Strategy No One’s Talking About 🏢

    Welcome back to The Profit Lifestyle for Fitness Entrepreneurs with your hosts Scott Carpenter and Andy Boimila!

    In today’s episode, we dive deep into commercial real estate—and why owning the building your gym is in could be the smartest (and most lucrative) business decision you’ll ever make.

    💸 Still paying rent? You might be missing out on a wealth-building machine hiding in plain sight. Scott and Andy break down how gym owners can build long-term financial freedom by making smart real estate moves—even if they’re starting with bad credit or no money down.

    Whether you’re just starting out or you're a few years into gym ownership, this is the kind of wealth play that can change your life.


    What You’ll Learn in This Episode:

    ✅ Why real estate is the most forgiving asset class

    ✅ How gym owners can leverage SBA loans (with 1.67% interest rates 😱)

    ✅ The story of going from bad credit and broke to millions in real estate

    ✅ How a $450K project turned into a $1M+ property

    ✅ Why renting could cost more than owning (even with a mortgage)

    ✅ Creative financing strategies including seller financing & low down payments

    ✅ How one gym owner sold her building and walked away with 7 figures

    ✅ Andy’s story: How a 3-family home turned into a $500K windfall

    ✅ Real estate as an inflation hedge + passive income stream

    This episode is real, actionable, and exactly what gym owners need to hear if they want to stop trading time for money and start building generational wealth.


    When You’re Ready… Here Are 3 Ways We Can Help You:

    1️⃣ Subscribe to the podcast so you never miss an episode

    2️⃣ Join our community of growth-minded fitness entrepreneurs: https://www.facebook.com/groups/474001787163211

    3️⃣ Book a free strategy call to talk about growing your gym and investing smarter: https://ptlegends.com/1on1call


    🔥 Let’s turn your fitness business into the launchpad for real freedom. Let’s go!



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    26 mins
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