Doug Edrington joins Matt Lionetti and The Broke Agent to talk about how to recruit agents, the breakdown of his mentorship program, the scripts and role-playing processes he does with his team, the biggest mistake agents make, and why new agents are soft.

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Matt Lionetti: https://www.instagram.com/matt.lionetti/

The Broke Agent: https://www.instagram.com/thebrokeagent/

Doug Edrington: https://www.instagram.com/dougedrington/

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Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792

Timestamps:

00:00–00:32 Intro

00:32 Meet Doug Edrington

04:49 When you’re looking to hire, what are you looking for in an agent?

10:30 What was it like to be a real estate agent in 2004?

14:50 How important is mentorship, and what does your mentorship program look like?

17:37 Why do you want a teamerage rather than solo agents?

20:03 Doug’s recruiting process

33:49 “I hope the training is harder than real life.”

34:13 “Leadership is a learned skill.”

40:28 What is it like starting in real estate as an 18-year-old?

45:07 What’s the #1 problem you see with younger agents on your teams right now?

53:55 Do you think agents these days are too caught up on social media?

56:37 Why should agents go to real estate conferences?

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